tag:blogger.com,1999:blog-8420724108858657342024-02-20T19:16:21.696+00:00The Carnage ReportThe Carnage Reporthttp://www.blogger.com/profile/09651890945410580242noreply@blogger.comBlogger1226125tag:blogger.com,1999:blog-842072410885865734.post-1125003811342009512021-08-09T23:18:00.000+01:002021-08-09T23:18:25.115+01:00(Markets then players) Music: Why Labels could be dead by 2030 (possibly) <p> </p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjgCX56sMiiozew7jUfA1j2Gm0TRuC1_hyphenhyphen0rcyJKWqi51NeQQAPxmcvAfOFr2DZQeytDd9QFo5-zfZ5htR3ANw_vsdmv8QANcJvdFxjOs-hm2KOqnmZHKPrf-LMvFC1u42T44URR6HpVw/s840/Major-Record-Labels.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="420" data-original-width="840" height="200" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjgCX56sMiiozew7jUfA1j2Gm0TRuC1_hyphenhyphen0rcyJKWqi51NeQQAPxmcvAfOFr2DZQeytDd9QFo5-zfZ5htR3ANw_vsdmv8QANcJvdFxjOs-hm2KOqnmZHKPrf-LMvFC1u42T44URR6HpVw/w400-h200/Major-Record-Labels.jpg" width="400" /></a></div><br /><p style="text-align: center;"><br /></p><div class="OutlineElement Ltr BCX0 SCXW140236160" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW140236160 BCX0" lang="EN-US" paraeid="{a38e8b2f-4fcb-40ad-984b-f4dbc9e1eb75}{145}" paraid="58063178" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="TextRun SCXW140236160 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; font-variant-ligatures: none !important; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">The death of Record labels has long been forecast and much ink has been donated to its apparent demise but labels have managed to survive during the painful moves from the cd, download and streaming eras and the new ways to earn that came with them. </span><span class="EOP SCXW140236160 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW140236160 BCX0" lang="EN-US" paraeid="{a38e8b2f-4fcb-40ad-984b-f4dbc9e1eb75}{145}" paraid="58063178" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW140236160 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr BCX0 SCXW140236160" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW140236160 BCX0" lang="EN-US" paraeid="{89144ea4-f55b-4192-b30d-d2b4f451288c}{226}" paraid="478853197" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="TextRun SCXW140236160 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; font-variant-ligatures: none !important; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US"><span class="NormalTextRun SCXW140236160 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;">However, going forward, labels are going to have a hard time justifying their existence as the value proposition of labels are slowly being eaten away by other players and artist over time increas</span><span class="NormalTextRun SCXW140236160 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;">ingly </span><span class="NormalTextRun SCXW140236160 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;">either turn away from the label system and go independent with the growing number of services allowing artists to create, distribute, market and even finance their work without the help labels.</span></span><span class="EOP SCXW140236160 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW140236160 BCX0" lang="EN-US" paraeid="{89144ea4-f55b-4192-b30d-d2b4f451288c}{226}" paraid="478853197" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW140236160 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr BCX0 SCXW140236160" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW140236160 BCX0" lang="EN-US" paraeid="{0bd07178-7bad-455c-98fe-130529d32c37}{93}" paraid="1857478764" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="TextRun SCXW140236160 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; font-variant-ligatures: none !important; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">The truth is the bleak future for record labels are already here as the tools for artists to exist outside the label system are here with a growing ecosystem of products and services that allow artists to create, distribute, marketing and sell their work at scale but what record labels still have in their arsenal is their willingness to back artists despite the high risk associated with financing them. It's common knowledge that 90% of artists fail or don’t recoup their advances and end up in debt to their labels which leads to Labels offering lopsided deals to artists. While much of that debt is owed to labels financing artists in exchange for their IP add to that extremely favorable royalty splits in their favor, much of this can be explained by Labels trying to limit their downside.</span><span class="EOP SCXW140236160 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW140236160 BCX0" lang="EN-US" paraeid="{0bd07178-7bad-455c-98fe-130529d32c37}{93}" paraid="1857478764" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW140236160 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr BCX0 SCXW140236160" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW140236160 BCX0" lang="EN-US" paraeid="{d378d61c-f39e-4045-8076-79a8efd2579c}{129}" paraid="925295346" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="TextRun SCXW140236160 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; font-variant-ligatures: none !important; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">Labels of late have been remiss to take on this high risk and have been targeting artists with some degree of traction before investing in an artist which makes sense but now that artists have the means to exist outside the label system, artists with a certain degree of traction are in a position to say no or even better, negotiate way better terms than their predecessors. This is bad news for labels long term as More and more artists are able to build a brand and a loyal fanbase to the point they can make a living off their music or even build a 6-7 figure business based on their talent. </span></p><p class="Paragraph SCXW140236160 BCX0" lang="EN-US" paraeid="{d378d61c-f39e-4045-8076-79a8efd2579c}{129}" paraid="925295346" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW140236160 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr BCX0 SCXW140236160" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW140236160 BCX0" lang="EN-US" paraeid="{82a2d226-2d5e-4944-a36c-883a851ac264}{186}" paraid="440824027" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="TextRun SCXW140236160 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; font-variant-ligatures: none !important; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">Labels today are a shell of what they were even in the 90’s and increasingly rely on their status as rightsholders which long term is a problem as artists are able to go indie and hold onto their IP. This phenomenon over time will relegate Labels to glorified VC’s who may face a bevy of competitors (not just other labels) when looking to invest in the next best thing. </span><span class="EOP SCXW140236160 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW140236160 BCX0" lang="EN-US" paraeid="{82a2d226-2d5e-4944-a36c-883a851ac264}{186}" paraid="440824027" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW140236160 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr BCX0 SCXW140236160" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW140236160 BCX0" lang="EN-US" paraeid="{0f634890-d374-476b-944d-fd8cbb8f3ab5}{237}" paraid="1248950682" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="TextRun SCXW140236160 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; font-variant-ligatures: none !important; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US"><span class="NormalTextRun SCXW140236160 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;">Artists who figured out how to build their fanbase and distribute their work profitably will pretty much use Labels as a springboard to make their brand global and when the deal ends leverage the exposure into lucrative sponsorships, endorsements, deals, and investments down the line. However, if Labels adapt, this might suit them as they would be financing a more proven entity instead of backing artists and building them from the ground up. It may also help clean up the music industry’s bad reputation for exploiting artists as they’ll be backing proven operators for a maybe a share of IP, revenue share or even an equity stake rather than investing in some random kid’s IP who don’t know no better who couldn’t tell you what a mechanical royalty </span><span class="NormalTextRun SCXW140236160 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;">is.</span></span><span class="EOP SCXW140236160 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW140236160 BCX0" lang="EN-US" paraeid="{0f634890-d374-476b-944d-fd8cbb8f3ab5}{237}" paraid="1248950682" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW140236160 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr BCX0 SCXW140236160" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW140236160 BCX0" lang="EN-US" paraeid="{f7e3dd15-0510-448b-8318-1ff5a5cf5878}{99}" paraid="1087261343" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="TextRun SCXW140236160 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; font-variant-ligatures: none !important; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">Labels aren’t stupid and will adapt and already have when they invented the 360 deal which gets a bad rap but it’s really a way where labels become more invested in their artist success as an entity. It’s no surprise since the onset of 360 deals there’s been a growing number of artists becoming multimillion and even billion-dollar entities in their own right with Jay-Z, Kanye and now RnB star Rihanna reaching the 1bn mark recently. </span><span class="EOP SCXW140236160 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW140236160 BCX0" lang="EN-US" paraeid="{f7e3dd15-0510-448b-8318-1ff5a5cf5878}{99}" paraid="1087261343" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW140236160 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr BCX0 SCXW140236160" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW140236160 BCX0" lang="EN-US" paraeid="{d0e48cb1-05dd-436c-9611-d5eee08835d4}{231}" paraid="1240757043" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="TextRun SCXW140236160 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; font-variant-ligatures: none !important; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US"><span class="NormalTextRun SCXW140236160 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;">While much of the each of these artists made much of their wealth outside the music business, it would be remiss to ignore label investment and their growing interest and involvement in their artists non music endeavors as a strong factor as to why artists are becoming wealthy. While there are more 360 deal horror stories pointing to the downside of signing them, signing a 360 deal isn’t the worst deal you can sign depending on what the artist is looking to achieve signing one. However, why an artist would sign one especially new relatively new artist who’s figured out how to make a dime on there is beyond us as Labels even today are little more than </span><span class="NormalTextRun ContextualSpellingAndGrammarErrorV2 SCXW140236160 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-image: var(--urlContextualSpellingAndGrammarErrorV2,url("data:image/svg+xml;base64,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")); background-position: left bottom; background-repeat: repeat-x; border-bottom: 1px solid transparent; margin: 0px; padding: 0px; user-select: text;">VC’s</span><span class="NormalTextRun SCXW140236160 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;"> with the worst term sheets ever and will look more like them in the future. </span></span><span class="EOP SCXW140236160 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW140236160 BCX0" lang="EN-US" paraeid="{d0e48cb1-05dd-436c-9611-d5eee08835d4}{231}" paraid="1240757043" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW140236160 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr SCXW140236160 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW140236160 BCX0" lang="EN-US" paraeid="{73564ccd-487e-4954-888a-a616b80e7096}{233}" paraid="251162947" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="TextRun SCXW140236160 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; font-variant-ligatures: none !important; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">But the what downsides of 360 deals is that once the deal is over, Label have to renegotiate with an artist who may no longer need the machine as they’ve become their own multimillion entity that could stand on its own. The biggest real-life example is Drake currently under Universal Music Group (UMG) who when comes time to negotiate a new deal UMG, the largest and most powerful label in the industry, may have to pay through the nose to keep him and offer him everything from a split or all his masters to other artists masters to keep him invested in the label.</span><span class="EOP SCXW140236160 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW140236160 BCX0" lang="EN-US" paraeid="{73564ccd-487e-4954-888a-a616b80e7096}{233}" paraid="251162947" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW140236160 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr BCX0 SCXW140236160" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW140236160 BCX0" lang="EN-US" paraeid="{5f7ce487-8daf-46d0-bb5f-41cbc83126eb}{176}" paraid="49073191" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="TextRun SCXW140236160 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; font-variant-ligatures: none !important; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US"><span class="NormalTextRun SCXW140236160 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;">Should Drake become independent, </span><span class="NormalTextRun SCXW140236160 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;">the</span><span class="NormalTextRun SCXW140236160 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;"> only real downside would be all or most his catalog will still be owned by the label and would have to release new material and hope it pops but given that Drake is highly popular and is proven in the marketplace, he’ll have no problem attracting suitors willing back his indie ambitions. While it seems like much of his value would be wrapped up in music and much it owned by UMG, Drake as an independent can create and release music when he feels like it, secure major sponsorships, endorsements, business ventures and keep the lion's share of the profits from his endeavors. It’s widely reported that Drake is worth $150m ($180m in latest estimates) which to us sounds incredibly low for an act who is largely responsible for UMG’s success and is worth 3 billion to Toronto’s economy. </span><span class="NormalTextRun ContextualSpellingAndGrammarErrorV2 SCXW140236160 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-image: var(--urlContextualSpellingAndGrammarErrorV2,url("data:image/svg+xml;base64,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")); background-position: left bottom; background-repeat: repeat-x; border-bottom: 1px solid transparent; margin: 0px; padding: 0px; user-select: text;">It‘</span><span class="NormalTextRun SCXW140236160 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;">s clear to us that Drake could easily be worth in excess of a billion dollars within 5-10 years either with a major or independent and that’s not a good spot for a label to be.</span></span><span class="EOP SCXW140236160 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW140236160 BCX0" lang="EN-US" paraeid="{5f7ce487-8daf-46d0-bb5f-41cbc83126eb}{176}" paraid="49073191" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW140236160 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr BCX0 SCXW140236160" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW140236160 BCX0" lang="EN-US" paraeid="{f26d9c5c-275d-45bd-bed5-d56d466250d4}{96}" paraid="893858841" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="TextRun SCXW140236160 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; font-variant-ligatures: none !important; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">However, with how the economics of the music are and where they’re going (in our eyes at least) Labels are going to focus their efforts on artists they think they can make the most money which will largely be artists that like Drake, could exist at a major level without label backing.</span><span class="EOP SCXW140236160 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW140236160 BCX0" lang="EN-US" paraeid="{f26d9c5c-275d-45bd-bed5-d56d466250d4}{96}" paraid="893858841" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW140236160 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr BCX0 SCXW140236160" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW140236160 BCX0" lang="EN-US" paraeid="{b44552cd-0037-4f99-adff-d52eb8faf5c2}{205}" paraid="1863648008" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="TextRun SCXW140236160 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; font-variant-ligatures: none !important; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">Because of the emergence of artists who are able to monetize their IP as well as earn outside of music. It won’t be long (already happening really) until Labels look like movie studios and only back artists with mainstream appeal and some traction and leave more niche artists to fend for themselves. However, repurposing is not nearly as valuable as repurposing film, the upside for investing artist entities might be lucrative but for most labels and artists, not so much. What's really keeping labels relevant and afloat is their status as rightsholders by leveraging their large catalogues to extract royalties from music streaming services so large Spotify, the largest music streaming service by paid subscribers, pays out over 70% of its revenues to labels. Labels have long exited their equity interest in Spotify but thanks largely to the music streamer and the space as a whole, Labels revenues are on the up with Vivendi’s UMG set to IPO this year.</span><span class="EOP SCXW140236160 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW140236160 BCX0" lang="EN-US" paraeid="{b44552cd-0037-4f99-adff-d52eb8faf5c2}{205}" paraid="1863648008" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW140236160 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr BCX0 SCXW140236160" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW140236160 BCX0" lang="EN-US" paraeid="{4280ff75-5c38-4fc7-8db4-b70011172b9d}{117}" paraid="613633910" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="TextRun SCXW140236160 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; font-variant-ligatures: none !important; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US"><span class="NormalTextRun SCXW140236160 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;">But </span><span class="NormalTextRun SCXW140236160 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;">given</span><span class="NormalTextRun SCXW140236160 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;"> how we see things moving in the future, we’re not sure this recent renaissance will last for long.</span></span><span class="EOP SCXW140236160 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW140236160 BCX0" lang="EN-US" paraeid="{4280ff75-5c38-4fc7-8db4-b70011172b9d}{117}" paraid="613633910" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW140236160 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr BCX0 SCXW140236160" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW140236160 BCX0" lang="EN-US" paraeid="{a3413d05-9b46-443d-93bd-a0d0cbf38893}{104}" paraid="199209800" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="TextRun SCXW140236160 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; font-variant-ligatures: none !important; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">In sum, labels maybe high on the hog with the surge of music streaming, Labels even if they adapt maybe gone by the end of decade as artists become more independent and eventually become viable entities even if they’re created and backed by them. Labels have been able to adapt through the 100-plus year history of the business but the onset of DIY artists and artist entities could be one bridge too far.</span><span class="EOP SCXW140236160 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"> </span></p></div>The Carnage Reporthttp://www.blogger.com/profile/09651890945410580242noreply@blogger.com0tag:blogger.com,1999:blog-842072410885865734.post-34370813984781966752021-07-31T23:52:00.006+01:002021-07-31T23:52:53.316+01:00(The Big Disrupt) Why CMO’s don’t last long <div class="OutlineElement Ltr SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW60861729 BCX0" paraeid="{0efb75a8-bca1-4ae5-b47e-c113f5826ced}{154}" paraid="2027167316" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: center; user-select: text; vertical-align: baseline;"><br /></p></div><div class="OutlineElement Ltr SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW60861729 BCX0" paraeid="{0efb75a8-bca1-4ae5-b47e-c113f5826ced}{166}" paraid="351547430" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: center; user-select: text; vertical-align: baseline;"><span class="TextRun SCXW60861729 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; font-variant-ligatures: none !important; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US"><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;"></span></span><span class="EOP SCXW60861729 BCX0" data-ccp-props="{"201341983":0,"335551550":2,"335551620":2,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"> </span></p></div><div class="OutlineElement Ltr BCX0 SCXW60861729" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW60861729 BCX0" paraeid="{0efb75a8-bca1-4ae5-b47e-c113f5826ced}{174}" paraid="895041472" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="TextRun SCXW60861729 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; font-variant-ligatures: none !important; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US"><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;">You would think in the age of big data and being blessed with more information about customers and tools to target them at a creepy level of granularity, CMO’s would be the most </span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;">venerated</span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;"> members of the C-suite with a seat at the right hand of the CEO but with CMO’s tenure hovering around just </span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;">40 months</span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;">, CMO’s are quickly finding themselves getting kicked to the sidelines just as the role grows in complexity and opportunity.</span></span><span class="EOP SCXW60861729 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"> </span></p></div><div class="OutlineElement Ltr SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW60861729 BCX0" paraeid="{0efb75a8-bca1-4ae5-b47e-c113f5826ced}{178}" paraid="600895430" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="TextRun SCXW60861729 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; font-variant-ligatures: none !important; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US"><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;">There are </span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;">a number of</span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;"> reasons why this happening but one of the main reasons is</span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;">, in our opinion, is</span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;"> much of the information that should inform CMO’s marketing strategies </span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;">actually empower</span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;"> other units who are naturally inclined to using numbers to make decisions.</span></span><span class="EOP SCXW60861729 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW60861729 BCX0" paraeid="{0efb75a8-bca1-4ae5-b47e-c113f5826ced}{178}" paraid="600895430" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="EOP SCXW60861729 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW60861729 BCX0" paraeid="{0efb75a8-bca1-4ae5-b47e-c113f5826ced}{182}" paraid="1960739411" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="TextRun SCXW60861729 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; font-variant-ligatures: none !important; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US"><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;">This leave CMO’s in a precarious position as </span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;">they’re</span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;"> </span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;">largely trained</span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;"> on top of the funnel aspects such as brand, reach and the messaging that </span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;">largely gets</span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;"> seen at corporate level as a cost center especially if the brand or reach </span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;">aren’t</span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;"> linked to business value. This focus especially frustrates CFO’s who (if </span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;">they’re</span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;"> any good) </span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;">operate</span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;"> in metrics that drive value not only for the business but shareholders. CMO’s and CFO often clash because of this frustration and in that clash, </span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;">there’s</span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;"> only one winner </span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;">(and</span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;"> </span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;">it’s</span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;"> not marketing)</span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;">. </span></span><span class="EOP SCXW60861729 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW60861729 BCX0" paraeid="{0efb75a8-bca1-4ae5-b47e-c113f5826ced}{182}" paraid="1960739411" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="EOP SCXW60861729 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW60861729 BCX0" paraeid="{0efb75a8-bca1-4ae5-b47e-c113f5826ced}{186}" paraid="2044804033" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="TextRun SCXW60861729 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; font-variant-ligatures: none !important; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US"><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;">Avoiding this clash is going to get harder over time as marketing is now more a science than art and that empowers the CFO who also align </span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;">greatly with</span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;"> another number driven function in the business famous for clashing with marketing, sales</span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;">. </span></span><span class="EOP SCXW60861729 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW60861729 BCX0" paraeid="{0efb75a8-bca1-4ae5-b47e-c113f5826ced}{186}" paraid="2044804033" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="EOP SCXW60861729 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW60861729 BCX0" paraeid="{0efb75a8-bca1-4ae5-b47e-c113f5826ced}{190}" paraid="282723149" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="TextRun SCXW60861729 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; font-variant-ligatures: none !important; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US"><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;">Most CMO’s </span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;">aren’t</span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;"> number driven by nature and are often failed by their training which </span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;">doesn’t</span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;"> </span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;">take into account</span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;"> business value. brand, reach, targeted </span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;">campaigns</span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;"> and creativity is valuable but CFO’s struggle to see how this effect the income statement outside of cost. Some marketing gurus think this can solved by marketing leaders becoming more strategic which is part of the answer but even then, CMO’s may find themselves out of work because not being to communicate with other business leaders </span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;">isn’t</span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;"> the problem</span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;">. </span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;"> </span></span><span class="EOP SCXW60861729 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW60861729 BCX0" paraeid="{0efb75a8-bca1-4ae5-b47e-c113f5826ced}{190}" paraid="282723149" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="EOP SCXW60861729 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW60861729 BCX0" paraeid="{0efb75a8-bca1-4ae5-b47e-c113f5826ced}{194}" paraid="1793529163" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="TextRun SCXW60861729 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; font-variant-ligatures: none !important; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US"><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;">Our theory about why CMO tenure is declining is that companies are finding out not so much how effective their marketing is but valuable their customers are and </span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;">aren’t</span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;"> liking what they see. CMO’s </span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;">aren’t</span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;"> getting their budgets cut because they </span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;">can’t</span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;"> justify extra spend but companies are finding out their LTV numbers </span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;">aren’t</span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;"> great and their CAC is bloated. </span><span class="NormalTextRun ContextualSpellingAndGrammarErrorV2 SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-image: var(--urlContextualSpellingAndGrammarErrorV2,url("data:image/svg+xml;base64,PD94bWwgdmVyc2lvbj0iMS4wIiBlbmNvZGluZz0iVVRGLTgiPz4KPHN2ZyB3aWR0aD0iNXB4IiBoZWlnaHQ9IjNweCIgdmlld0JveD0iMCAwIDUgMyIgdmVyc2lvbj0iMS4xIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciIHhtbG5zOnhsaW5rPSJodHRwOi8vd3d3LnczLm9yZy8xOTk5L3hsaW5rIj4KICAgIDwhLS0gR2VuZXJhdG9yOiBTa2V0Y2ggNTUuMiAoNzgxODEpIC0gaHR0cHM6Ly9za2V0Y2hhcHAuY29tIC0tPgogICAgPHRpdGxlPmdyYW1tYXJfZG91YmxlX2xpbmU8L3RpdGxlPgogICAgPGRlc2M+Q3JlYXRlZCB3aXRoIFNrZXRjaC48L2Rlc2M+CiAgICA8ZyBpZD0iZ3JhbW1hcl9kb3VibGVfbGluZSIgc3Ryb2tlPSJub25lIiBzdHJva2Utd2lkdGg9IjEiIGZpbGw9Im5vbmUiIGZpbGwtcnVsZT0iZXZlbm9kZCIgc3Ryb2tlLWxpbmVjYXA9InJvdW5kIj4KICAgICAgICA8ZyBpZD0iR3JhbW1hci1UaWxlLUNvcHkiIHN0cm9rZT0iIzMzNTVGRiI+CiAgICAgICAgICAgIDxwYXRoIGQ9Ik0wLDAuNSBMNSwwLjUiIGlkPSJMaW5lLTItQ29weS0xMCI+PC9wYXRoPgogICAgICAgICAgICA8cGF0aCBkPSJNMCwyLjUgTDUsMi41IiBpZD0iTGluZS0yLUNvcHktMTEiPjwvcGF0aD4KICAgICAgICA8L2c+CiAgICA8L2c+Cjwvc3ZnPg==")); background-position: left bottom; background-repeat: repeat-x; border-bottom: 1px solid transparent; margin: 0px; padding: 0px; user-select: text;">CFO’s</span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;"> are in the capital allocation game and if they see </span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;">they’re</span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;"> getting $1 or $2 out of a customer for every dollar spent on marketing, the growth engine every business, </span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;">it's</span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;"> no surprise companies are returning cash to their owner in the form of buybacks and dividends at record levels.</span></span><span class="EOP SCXW60861729 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW60861729 BCX0" paraeid="{0efb75a8-bca1-4ae5-b47e-c113f5826ced}{194}" paraid="1793529163" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="EOP SCXW60861729 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW60861729 BCX0" paraeid="{4fdada86-4d8f-45d7-8d85-7dffb681b16b}{220}" paraid="533190064" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="TextRun SCXW60861729 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; font-variant-ligatures: none !important; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">CMO’s aren’t getting cut quicker because they’re bad at their job or have an outdated mindset but rather companies coming to the realization that increasing or even shrinking marketing spend won’t change the economics of the business. Companies are finding out that they don’t have a business in their tenth year of operations because they can’t charge at cost which leaves the company with no room to maneuver. CMO’s are being asked to fix things or prove their value without the actual power to do so. The fallout is marketing leaders are moved on. </span><span class="EOP SCXW60861729 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW60861729 BCX0" paraeid="{4fdada86-4d8f-45d7-8d85-7dffb681b16b}{220}" paraid="533190064" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="EOP SCXW60861729 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW60861729 BCX0" paraeid="{4fdada86-4d8f-45d7-8d85-7dffb681b16b}{231}" paraid="1526962738" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="TextRun SCXW60861729 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; font-variant-ligatures: none !important; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US"><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;">One of main reason CMO’s don’t last long is that much that made them valuable has been swallowed up by other C-Suite executives. Thanks to the technological advances and explosion of data in recent years, the classic four Ps of marketing (Product, place price promotion) are not owned by the CMO which has made CMO less important to the overall business strategy. Marketing is still a vital cog in the value chain but how companies reach and sell to their customers has changed drastically. Many Modern CMO’s largely see the four </span><span class="NormalTextRun ContextualSpellingAndGrammarErrorV2 SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-image: var(--urlContextualSpellingAndGrammarErrorV2,url("data:image/svg+xml;base64,PD94bWwgdmVyc2lvbj0iMS4wIiBlbmNvZGluZz0iVVRGLTgiPz4KPHN2ZyB3aWR0aD0iNXB4IiBoZWlnaHQ9IjNweCIgdmlld0JveD0iMCAwIDUgMyIgdmVyc2lvbj0iMS4xIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciIHhtbG5zOnhsaW5rPSJodHRwOi8vd3d3LnczLm9yZy8xOTk5L3hsaW5rIj4KICAgIDwhLS0gR2VuZXJhdG9yOiBTa2V0Y2ggNTUuMiAoNzgxODEpIC0gaHR0cHM6Ly9za2V0Y2hhcHAuY29tIC0tPgogICAgPHRpdGxlPmdyYW1tYXJfZG91YmxlX2xpbmU8L3RpdGxlPgogICAgPGRlc2M+Q3JlYXRlZCB3aXRoIFNrZXRjaC48L2Rlc2M+CiAgICA8ZyBpZD0iZ3JhbW1hcl9kb3VibGVfbGluZSIgc3Ryb2tlPSJub25lIiBzdHJva2Utd2lkdGg9IjEiIGZpbGw9Im5vbmUiIGZpbGwtcnVsZT0iZXZlbm9kZCIgc3Ryb2tlLWxpbmVjYXA9InJvdW5kIj4KICAgICAgICA8ZyBpZD0iR3JhbW1hci1UaWxlLUNvcHkiIHN0cm9rZT0iIzMzNTVGRiI+CiAgICAgICAgICAgIDxwYXRoIGQ9Ik0wLDAuNSBMNSwwLjUiIGlkPSJMaW5lLTItQ29weS0xMCI+PC9wYXRoPgogICAgICAgICAgICA8cGF0aCBkPSJNMCwyLjUgTDUsMi41IiBpZD0iTGluZS0yLUNvcHktMTEiPjwvcGF0aD4KICAgICAgICA8L2c+CiAgICA8L2c+Cjwvc3ZnPg==")); background-position: left bottom; background-repeat: repeat-x; border-bottom: 1px solid transparent; margin: 0px; padding: 0px; user-select: text;">P’s</span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;"> as outdated as its importance was largely wrapped up with physical channels such as stores and with all the change in the last 15 years, using the four </span><span class="NormalTextRun ContextualSpellingAndGrammarErrorV2 SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-image: var(--urlContextualSpellingAndGrammarErrorV2,url("data:image/svg+xml;base64,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")); background-position: left bottom; background-repeat: repeat-x; border-bottom: 1px solid transparent; margin: 0px; padding: 0px; user-select: text;">P’s</span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;"> to guide a company marketing strategy isn’t smart (unless you’re P&G or Unilever).</span></span><span class="EOP SCXW60861729 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW60861729 BCX0" paraeid="{4fdada86-4d8f-45d7-8d85-7dffb681b16b}{231}" paraid="1526962738" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="EOP SCXW60861729 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW60861729 BCX0" paraeid="{d9e03568-2450-4443-9944-49f393a924b2}{41}" paraid="255735945" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="TextRun SCXW60861729 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; font-variant-ligatures: none !important; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">The balance of power between customers and marketers has swayed almost completely to customers who are now more educated about products, know what they want and are largely immune to the messaging and hype churned out by marketing departments. With this in mind, marketers have to lead with another paradigm that’s built around the customer rather than channels. What this means is that CMO’s have to find another way to reach customers that isn’t in their remit as marketing has become less and less strategic in an age where marketing should be seen as an investment rather than a cost of doing business.</span><span class="EOP SCXW60861729 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW60861729 BCX0" paraeid="{d9e03568-2450-4443-9944-49f393a924b2}{41}" paraid="255735945" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="EOP SCXW60861729 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW60861729 BCX0" lang="EN-US" paraeid="{62224f64-023f-4574-9f3f-f7d79d3756a0}{15}" paraid="975824260" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="TextRun SCXW60861729 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; font-variant-ligatures: none !important; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">To address this, marketers have been following the SAVE framework (Solutions, Access, Value and Education) as customers that are in the market are looking for products and services that solves a problem. This framework requires a major rethink on how to reach out to potential customers and more importantly how marketing delivers value to customers and track the value of customers to the business.</span><span class="EOP SCXW60861729 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW60861729 BCX0" lang="EN-US" paraeid="{62224f64-023f-4574-9f3f-f7d79d3756a0}{15}" paraid="975824260" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW60861729 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW60861729 BCX0" lang="EN-US" paraeid="{7cd82d24-3223-45ac-a455-3ca2ea7a9eb3}{103}" paraid="1128490755" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="TextRun SCXW60861729 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; font-variant-ligatures: none !important; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US"><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;">However, recent reports suggest that CMO’s are finding it hard to put this framework into action as marketers largely struggle to measure the effectiveness of the </span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;">channels</span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;"> they use in dollar terms despite the data being available to do so. </span></span><span class="EOP SCXW60861729 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW60861729 BCX0" lang="EN-US" paraeid="{7cd82d24-3223-45ac-a455-3ca2ea7a9eb3}{103}" paraid="1128490755" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW60861729 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW60861729 BCX0" paraeid="{43507e62-b608-4c21-8cd6-08502521f56a}{37}" paraid="37386093" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="TextRun SCXW60861729 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; font-variant-ligatures: none !important; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US"><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;">This turn of events why other members of the C-suite don’t really respect what CMO’s or marketing itself brings to the table. It wasn’t that long ago when a report came out that two out of three </span><span class="NormalTextRun ContextualSpellingAndGrammarErrorV2 SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-image: var(--urlContextualSpellingAndGrammarErrorV2,url("data:image/svg+xml;base64,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")); background-position: left bottom; background-repeat: repeat-x; border-bottom: 1px solid transparent; margin: 0px; padding: 0px; user-select: text;">CEO’s</span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;"> don’t trust their CMO which is crazy statistic not only because </span><span class="NormalTextRun ContextualSpellingAndGrammarErrorV2 SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-image: var(--urlContextualSpellingAndGrammarErrorV2,url("data:image/svg+xml;base64,PD94bWwgdmVyc2lvbj0iMS4wIiBlbmNvZGluZz0iVVRGLTgiPz4KPHN2ZyB3aWR0aD0iNXB4IiBoZWlnaHQ9IjNweCIgdmlld0JveD0iMCAwIDUgMyIgdmVyc2lvbj0iMS4xIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciIHhtbG5zOnhsaW5rPSJodHRwOi8vd3d3LnczLm9yZy8xOTk5L3hsaW5rIj4KICAgIDwhLS0gR2VuZXJhdG9yOiBTa2V0Y2ggNTUuMiAoNzgxODEpIC0gaHR0cHM6Ly9za2V0Y2hhcHAuY29tIC0tPgogICAgPHRpdGxlPmdyYW1tYXJfZG91YmxlX2xpbmU8L3RpdGxlPgogICAgPGRlc2M+Q3JlYXRlZCB3aXRoIFNrZXRjaC48L2Rlc2M+CiAgICA8ZyBpZD0iZ3JhbW1hcl9kb3VibGVfbGluZSIgc3Ryb2tlPSJub25lIiBzdHJva2Utd2lkdGg9IjEiIGZpbGw9Im5vbmUiIGZpbGwtcnVsZT0iZXZlbm9kZCIgc3Ryb2tlLWxpbmVjYXA9InJvdW5kIj4KICAgICAgICA8ZyBpZD0iR3JhbW1hci1UaWxlLUNvcHkiIHN0cm9rZT0iIzMzNTVGRiI+CiAgICAgICAgICAgIDxwYXRoIGQ9Ik0wLDAuNSBMNSwwLjUiIGlkPSJMaW5lLTItQ29weS0xMCI+PC9wYXRoPgogICAgICAgICAgICA8cGF0aCBkPSJNMCwyLjUgTDUsMi41IiBpZD0iTGluZS0yLUNvcHktMTEiPjwvcGF0aD4KICAgICAgICA8L2c+CiAgICA8L2c+Cjwvc3ZnPg==")); background-position: left bottom; background-repeat: repeat-x; border-bottom: 1px solid transparent; margin: 0px; padding: 0px; user-select: text;">its</span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;"> so high but </span><span class="NormalTextRun ContextualSpellingAndGrammarErrorV2 SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-image: var(--urlContextualSpellingAndGrammarErrorV2,url("data:image/svg+xml;base64,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")); background-position: left bottom; background-repeat: repeat-x; border-bottom: 1px solid transparent; margin: 0px; padding: 0px; user-select: text;">CEO’s</span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;"> were so honest. With this level of distrust among their bosses, it’s no surprise CMO’s time in their seat is so short. Marketers are often first to get their budgets cut, have their ideas questioned due to the subjective nature of the craft and are put on the spot to produce numbers on ROI that thanks to the vast and convoluted modern marketing stacks, can be difficult to cobble together.</span></span><span class="EOP SCXW60861729 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW60861729 BCX0" paraeid="{43507e62-b608-4c21-8cd6-08502521f56a}{37}" paraid="37386093" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="EOP SCXW60861729 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr BCX0 SCXW60861729" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW60861729 BCX0" lang="EN-US" paraeid="{230c44cb-860a-4b2f-85eb-083c4c97c820}{139}" paraid="523133686" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="TextRun SCXW60861729 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; font-variant-ligatures: none !important; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US"><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;">Marketers do themselves no favors as 80% of CMO’s struggle to grasp the concept of customer lifetime value (CLV) which is concerning as being able to determine which customers are worth chasing (which is really the whole point of tracking CLV) is why CMO’s tenure is shrinking. This revelation is especially concerning as CMO’s are blindly pursuing customers who may not move the needle and 80% of market leaders don’t have clue until the company start missing quarters or when they have to build their budgets from the ground up. This stat is a big black eye on CMO’s as tracking metrics such as CLV and customer acquisition cost (CAC) won’t just help marketers target acquire and retain customers more effectively but also serves as an effective tool to secure buy in from </span><span class="NormalTextRun ContextualSpellingAndGrammarErrorV2 SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-image: var(--urlContextualSpellingAndGrammarErrorV2,url("data:image/svg+xml;base64,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")); background-position: left bottom; background-repeat: repeat-x; border-bottom: 1px solid transparent; margin: 0px; padding: 0px; user-select: text;">CFO’s</span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;"> as marketers can point to the capital efficiency of the marketing department and impressive return on </span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;">every</span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;"> dollar spent.</span></span><span class="EOP SCXW60861729 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW60861729 BCX0" lang="EN-US" paraeid="{230c44cb-860a-4b2f-85eb-083c4c97c820}{139}" paraid="523133686" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW60861729 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW60861729 BCX0" lang="EN-US" paraeid="{e12a8ebc-d9fc-4961-9461-49d5e0de2acf}{173}" paraid="967786238" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="TextRun SCXW60861729 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; font-variant-ligatures: none !important; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">CMO’s ignorance around key metrics like CLV/CAC often leads to other functions such as finance and sales picking up the slack and which can lead to frustration among both finance and sales leaders. This frustration has bred the creation of a new role, the chief revenue Officer (CRO) largely put in charge of sales and marketing and aligning them around revenue growth. What’s even more concerning is the advent of fractional CMO’s who fill in part time and with the CMO’s losing their seats in record time, this growing service could become a fixture in the C-suite.</span><span class="EOP SCXW60861729 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW60861729 BCX0" lang="EN-US" paraeid="{e12a8ebc-d9fc-4961-9461-49d5e0de2acf}{173}" paraid="967786238" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW60861729 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW60861729 BCX0" lang="EN-US" paraeid="{d79ae3fd-cb00-4dc4-8ccb-02d2e847e618}{145}" paraid="800320669" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="TextRun SCXW60861729 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; font-variant-ligatures: none !important; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">Chief Information officers (CIO) faced similar struggles earlier last decade as more was being asked of them with rapid advance of new technologies which saw the creation of new roles such as the CTO, CISO and CDO as CIO found themselves being asked by their leaders to prove their value to the business. The main beneficiaries ironically were marketers who back then and still today have larger technology spends than most technology/information leaders. Now it the turn of CMO’s to prove marketing’s value the business as CEO and CFO are asking more of marketing leaders to make marketing departments the growth engine the onset of big data and the explosion of customer metrics once promised. </span><span class="EOP SCXW60861729 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW60861729 BCX0" lang="EN-US" paraeid="{d79ae3fd-cb00-4dc4-8ccb-02d2e847e618}{145}" paraid="800320669" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW60861729 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW60861729 BCX0" lang="EN-US" paraeid="{382502fe-fee8-4f36-b9cd-2b1ce2839ca6}{25}" paraid="1895447171" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="TextRun SCXW60861729 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; font-variant-ligatures: none !important; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">It’s safe to say many CMO’s and their departments have fallen short of these expectations with a whopping 68% of marketers rate their LTV/CAC ratio as “below average, or very poor”. As mentioned before, bad or low LTV:CAC ratios are bad news for CMO’s as they can’t justify bigger budgets as marketing on a per dollar basis makes no sense. The onset of COVID led to a drastic drop in marketing budgets as a percentage of revenue but it was notable when Google made it public that it would cut half of its marketing. </span><span class="EOP SCXW60861729 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW60861729 BCX0" lang="EN-US" paraeid="{382502fe-fee8-4f36-b9cd-2b1ce2839ca6}{25}" paraid="1895447171" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW60861729 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW60861729 BCX0" lang="EN-US" paraeid="{20f48a06-cfd8-4b1b-96aa-00ae316cb6ad}{242}" paraid="687566932" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="TextRun SCXW60861729 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; font-variant-ligatures: none !important; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">It’s easy to see this as a response to COVID-19 effecting demand with companies across the board cutting marketing spend but we can argue that Google can do this because much of the work from a brand, segment, targeting and positioning perspective has been done already. Everybody knows Google’s brand and use their products across the globe and with google formidable trove of customer data, the mountain view giant is highly aware that marketing spend won’t affect the economics of the business either positively or negatively.</span><span class="EOP SCXW60861729 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW60861729 BCX0" lang="EN-US" paraeid="{20f48a06-cfd8-4b1b-96aa-00ae316cb6ad}{242}" paraid="687566932" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW60861729 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW60861729 BCX0" lang="EN-US" paraeid="{339579a7-7e68-4bf3-bd87-133795553a87}{45}" paraid="65828671" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="TextRun SCXW60861729 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; font-variant-ligatures: none !important; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US"><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;">Google massive marketing budget coincides with worrying trend of companies getting rid of marketing leaders and not replacing them which has led to predictions the role of CMO may disappear altogether with brands like Uber, Mcdonalds and Johnson and Johnson in recent memory not replacing departed CMO’s. What particularly worrying about this trend that these companies not only not replaced marketing leaders but spun out their </span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;">responsibilities</span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;"> other units. However, the growing role of CMO’s means that much of their value is sitting in </span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;">other</span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;"> departments.</span></span><span class="EOP SCXW60861729 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW60861729 BCX0" lang="EN-US" paraeid="{339579a7-7e68-4bf3-bd87-133795553a87}{45}" paraid="65828671" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW60861729 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr BCX0 SCXW60861729" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW60861729 BCX0" lang="EN-US" paraeid="{af2923c0-ff82-466c-83d9-d43c4d7bd7e4}{77}" paraid="905814365" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="TextRun SCXW60861729 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; font-variant-ligatures: none !important; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">This struggle to see the dollar value of marketing is that marketing is often not aligned with the sales in the worst way possible. Sales and marketing departments are notorious for clashing with each other especially when don’t go to plan but that’s usually a product of poor communication marketing and sales leaders. However, CMO’s must align with sales as much of data that validates the value of marketing is locked in CRM’s. Add to that most marketers often measure the ROI of their campaigns or initiatives quicker than their company’s sales cycle, Marketing can look more ineffective than it really is. </span><span class="EOP SCXW60861729 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW60861729 BCX0" lang="EN-US" paraeid="{af2923c0-ff82-466c-83d9-d43c4d7bd7e4}{77}" paraid="905814365" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW60861729 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW60861729 BCX0" lang="EN-US" paraeid="{5fa26966-eaf7-4d42-92e5-547d98c99acb}{176}" paraid="1651310657" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="TextRun SCXW60861729 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; font-variant-ligatures: none !important; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">Better sales and marketing alignment can solve this problem over time with a stronger alliance over time but with the tenure of marketing leaders falling by the wayside, the odds are they won’t get it or see the benefits of their work. Marketing has always been a function looked at with a certain undercurrent of derision in the C-suite even as their role has become ever more complex and more being asked of them. </span><span class="EOP SCXW60861729 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW60861729 BCX0" lang="EN-US" paraeid="{5fa26966-eaf7-4d42-92e5-547d98c99acb}{176}" paraid="1651310657" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW60861729 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr BCX0 SCXW60861729" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW60861729 BCX0" paraeid="{d9e03568-2450-4443-9944-49f393a924b2}{53}" paraid="1223860389" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="TextRun SCXW60861729 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; font-variant-ligatures: none !important; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US"><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;">CEO’s and </span><span class="NormalTextRun ContextualSpellingAndGrammarErrorV2 SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-image: var(--urlContextualSpellingAndGrammarErrorV2,url("data:image/svg+xml;base64,PD94bWwgdmVyc2lvbj0iMS4wIiBlbmNvZGluZz0iVVRGLTgiPz4KPHN2ZyB3aWR0aD0iNXB4IiBoZWlnaHQ9IjNweCIgdmlld0JveD0iMCAwIDUgMyIgdmVyc2lvbj0iMS4xIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciIHhtbG5zOnhsaW5rPSJodHRwOi8vd3d3LnczLm9yZy8xOTk5L3hsaW5rIj4KICAgIDwhLS0gR2VuZXJhdG9yOiBTa2V0Y2ggNTUuMiAoNzgxODEpIC0gaHR0cHM6Ly9za2V0Y2hhcHAuY29tIC0tPgogICAgPHRpdGxlPmdyYW1tYXJfZG91YmxlX2xpbmU8L3RpdGxlPgogICAgPGRlc2M+Q3JlYXRlZCB3aXRoIFNrZXRjaC48L2Rlc2M+CiAgICA8ZyBpZD0iZ3JhbW1hcl9kb3VibGVfbGluZSIgc3Ryb2tlPSJub25lIiBzdHJva2Utd2lkdGg9IjEiIGZpbGw9Im5vbmUiIGZpbGwtcnVsZT0iZXZlbm9kZCIgc3Ryb2tlLWxpbmVjYXA9InJvdW5kIj4KICAgICAgICA8ZyBpZD0iR3JhbW1hci1UaWxlLUNvcHkiIHN0cm9rZT0iIzMzNTVGRiI+CiAgICAgICAgICAgIDxwYXRoIGQ9Ik0wLDAuNSBMNSwwLjUiIGlkPSJMaW5lLTItQ29weS0xMCI+PC9wYXRoPgogICAgICAgICAgICA8cGF0aCBkPSJNMCwyLjUgTDUsMi41IiBpZD0iTGluZS0yLUNvcHktMTEiPjwvcGF0aD4KICAgICAgICA8L2c+CiAgICA8L2c+Cjwvc3ZnPg==")); background-position: left bottom; background-repeat: repeat-x; border-bottom: 1px solid transparent; margin: 0px; padding: 0px; user-select: text;">CFO’s</span><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;"> are the main culprits of this lack of respect for marketing as they’re looking for marketing to be a growth engine even if intervening factors such as vanishing value propositions, mature business cycles, saturated markets and sclerotic growth are outside of marketing’s control. CEO’s as much as CFO are looking to allocate capital even when it doesn’t make sense to do so (The vast majority of CEO’s are notoriously bad at capital allocation) so often lean on their CFO’s who have at best at trying relationship with their CMO’s who only 40% report a positive relationship with their CFO’s. Much of that tension is driven around the unclear value of the marketing department to the business.</span></span><span class="EOP SCXW60861729 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW60861729 BCX0" paraeid="{d9e03568-2450-4443-9944-49f393a924b2}{53}" paraid="1223860389" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="EOP SCXW60861729 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW60861729 BCX0" paraeid="{d9e03568-2450-4443-9944-49f393a924b2}{57}" paraid="1954021587" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="TextRun SCXW60861729 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; font-variant-ligatures: none !important; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">In sum, the decline of CMO tenure in a number of places but if CMO’s want to reverse this trend, CMO must make use of the growing number of tools that can help them track key metrics they can show to their CEO or CFO proving marketing’s value to the business. However, if marketers continue to lean on old school tools or even exclusively lean on numbers, the worry trend of declining CMO tenure will continue for some time to come. </span><span class="EOP SCXW60861729 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"> </span></p></div><div class="OutlineElement Ltr SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW60861729 BCX0" paraeid="{0efb75a8-bca1-4ae5-b47e-c113f5826ced}{206}" paraid="473497485" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="TextRun SCXW60861729 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; font-variant-ligatures: none !important; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US"><span class="NormalTextRun SCXW60861729 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; margin: 0px; padding: 0px; user-select: text;"></span></span><span class="EOP SCXW60861729 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"> </span></p></div>The Carnage Reporthttp://www.blogger.com/profile/09651890945410580242noreply@blogger.com0tag:blogger.com,1999:blog-842072410885865734.post-40618830912164775342021-05-08T02:54:00.003+01:002021-05-08T02:54:33.824+01:00Beyond Smart Cities: Privacy concerns and ways to protect yourself <div class="separator" style="clear: both; text-align: center;"><br /></div><div class="separator" style="clear: both; text-align: center;"><strike style="margin-left: 1em; margin-right: 1em;"><br /></strike></div><div class="separator" style="clear: both; text-align: center;"><strike style="margin-left: 1em; margin-right: 1em;"><br /></strike></div><div class="separator" style="clear: both; text-align: center;"><strike style="margin-left: 1em; margin-right: 1em;"><img height="225" src="https://lh6.googleusercontent.com/L7jF0jZGgi7leFow7RHXc0YU85ZOxkdZv08B6NUBZz26MqybozlEJhCwpb-UNV92IS6KgusN8fLQf6WDTzL6sWibLXMg-tZm9Ox35-Z6WbyJGR0-fKynjISguNu1jL1UGOgoHCs=w400-h225" style="margin-left: 0px; margin-top: 0px;" width="400" /></strike></div><p><span style="font-family: Arial; font-size: 11pt; white-space: pre-wrap;"><br /></span></p><p><span style="font-family: Arial; font-size: 11pt; white-space: pre-wrap;">For decades, migration to cities from rural areas has been on the high side. This migration trend that has been observed is astonishing. However, it pales in comparison to the future of smart cities.</span></p><span id="docs-internal-guid-06b660f3-7fff-3afc-82d8-6177eed37296"><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 8pt; margin-top: 0pt;"><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">Smart cities are contemporary cities that harness the power of information technology </span><a href="https://rickscloud.com/smart-cities-building-a-tech-future-part-i/" style="text-decoration-line: none;"><span style="color: #0563c1; font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; text-decoration-line: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;">to improve several aspects of human life</span></a><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">. Smart cities reduce environmental footprints because they encourage energy efficiency and renewable energy sources. This also benefits the health of residents through the reduction of air pollution.</span></p><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 8pt; margin-top: 0pt;"><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">Smart sensors in smart cities can also be used to reduce water wastage by spotting pipe leaks. In a smart city, there is bound to be better infrastructure since systems will detect regions that need fixing.</span></p><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 8pt; margin-top: 0pt;"><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;">The Privacy Dangers of a Smart City</span></p><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 8pt; margin-top: 0pt;"><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">Despite this implementation of technological advancement, there is a catch: the collection of data. Smart cities are formed with sand, concrete, and most importantly, data. A humongous amount of data is recorded from home appliances, smartphones, refuse bins, vehicles, and so on. A city holding this kind of power is bound to get involved in the misuse of data.</span></p><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 8pt; margin-top: 0pt;"><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">Let’s look at the possibilities. A smart city is touted to contain autonomous vehicles with the benefit of lessened accidents. While facing the advantage, people fail to realize that before this can be achieved, vehicles in a smart city will have to be inter-connected. Will you feel comfortable with thousands of cars tracking your location and movements?</span></p><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 8pt; margin-top: 0pt;"><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">On the issue of smart appliances in the home, it sounds great on paper. But we’ve seen instances of these devices being hacked. For instance, Amazon’s Alexa speakers were used to listen in on customers’ conversations. Samsung’s Smart Fridge was </span><a href="https://financialpost.com/technology/personal-tech/ever-had-that-creepy-feeling-your-being-spied-on-by-your-phone-fridge-or-whatever-youre-not-alone" style="text-decoration-line: none;"><span style="color: #0563c1; font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; text-decoration-line: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;">reportedly hacked by the CIA</span></a><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">.</span></p><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 8pt; margin-top: 0pt;"><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">Smart cities are also likely to use drones as a means of surveillance. Try to imagine hundreds of drones flying across your city, monitoring every step you take. The result would be an encroachment on human rights and massive breaches of privacy.</span></p><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 8pt; margin-top: 0pt;"><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">There have been instances where smart city project outlines were rejected. In 2017, Google’s smart city project in Toronto faced push back by privacy experts after a review by an independent panel. The panel cited privacy issues as the key antagonist in Google’s project. </span></p><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 8pt; margin-top: 0pt;"><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;">The Remedy to Smart Cities’ Privacy Issues</span></p><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 8pt; margin-top: 0pt;"><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">Before any smart city gets established, the planning of the city should include the residents. A body representing the people should also be consulted on privacy guidelines with the response of the residents upheld. In sections where the people feel they need change, it will have to be implemented.</span></p><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">After the creation of the smart city, the administration will also need to be transparent about data collection, storage, and usage. Besides, citizens can also do their part to protect their personal data. For instance, they should only give out information when necessary and use </span><a href="https://www.expressvpn.com" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; text-decoration-line: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;">a VPN to stay private</span></a><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"> and anonymize their internet activities, especially when they are on public Wi-Fi provided by the government. </span></span><p><br /></p>The Carnage Reporthttp://www.blogger.com/profile/09651890945410580242noreply@blogger.com0tag:blogger.com,1999:blog-842072410885865734.post-7772279489552532802021-03-08T22:08:00.002+00:002021-03-08T22:53:33.318+00:00(The Big Disrupt) Twitter: How Twitter unlocks the multi-billion dollar business it's sitting on <div class="separator" style="clear: both; text-align: center;"><br /></div><div class="separator" style="clear: both; text-align: center;"><br /></div><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgvj2mArZMbDcIvH5wxvCNh_sfjwzsyRrUQphv1B1Ng8ihjZnI-SxVvmHlArgMji99hN5ACRHPG2FmdCNwRLQH1MqoV1NKwvdTZ4Q8C9tqtQC3KHMftrm6Acn3OtfCDPzWiAx-cv1x5uQ/s730/twitter-app-icon-ios.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="420" data-original-width="730" height="230" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgvj2mArZMbDcIvH5wxvCNh_sfjwzsyRrUQphv1B1Ng8ihjZnI-SxVvmHlArgMji99hN5ACRHPG2FmdCNwRLQH1MqoV1NKwvdTZ4Q8C9tqtQC3KHMftrm6Acn3OtfCDPzWiAx-cv1x5uQ/w400-h230/twitter-app-icon-ios.jpg" width="400" /></a></div><p style="text-align: center;"><br /></p><div class="OutlineElement Ltr BCX0 SCXW92424997" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW92424997 BCX0" lang="EN-US" paraeid="{128bb549-b062-47a5-888f-bcc6f52915fb}{35}" paraid="827206400" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="TextRun SCXW92424997 BCX0" data-contrast="none" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; color: #0f1419; font-family: Georgia, Georgia_EmbeddedFont, Georgia_MSFontService, serif; font-size: 12pt; font-variant-ligatures: none; line-height: 20.5042px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">With the recent announcement of Twitter finally adding features such as super tweets and newsletters into their platform, our first reaction was “about time” then our second reaction was “this won’t work”. As any long-term user or investor would tell </span><span class="TextRun SCXW92424997 BCX0" data-contrast="none" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; color: #0f1419; font-family: Georgia, Georgia_EmbeddedFont, Georgia_MSFontService, serif; font-size: 12pt; font-variant-ligatures: none; line-height: 20.5042px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">you, Twitter</span><span class="TextRun SCXW92424997 BCX0" data-contrast="none" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; color: #0f1419; font-family: Georgia, Georgia_EmbeddedFont, Georgia_MSFontService, serif; font-size: 12pt; font-variant-ligatures: none; line-height: 20.5042px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US"> is a great platform but it has been poorly run for a long time (that’s what happens when you let your CEO start a side hustle that’s larger and better managed than yours) and has only now made a serious attempt to monetize its platform and they’ve got already it wrong and it’s infuriating.</span><span class="EOP SCXW92424997 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; color: #0f1419; font-family: Georgia, Georgia_EmbeddedFont, Georgia_MSFontService, serif; font-size: 12pt; line-height: 20.5042px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW92424997 BCX0" lang="EN-US" paraeid="{128bb549-b062-47a5-888f-bcc6f52915fb}{35}" paraid="827206400" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW92424997 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; color: #0f1419; font-family: Georgia, Georgia_EmbeddedFont, Georgia_MSFontService, serif; font-size: 12pt; line-height: 20.5042px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr BCX0 SCXW92424997" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW92424997 BCX0" lang="EN-US" paraeid="{e4150cdf-8b9a-45c6-b842-67eed65266f7}{188}" paraid="182997616" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="TextRun SCXW92424997 BCX0" data-contrast="none" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; color: #0f1419; font-family: Georgia, Georgia_EmbeddedFont, Georgia_MSFontService, serif; font-size: 12pt; font-variant-ligatures: none; line-height: 20.5042px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">One of best ways you know a great TV show will fall on its face is when the </span><span class="TextRun SCXW92424997 BCX0" data-contrast="none" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; color: #0f1419; font-family: Georgia, Georgia_EmbeddedFont, Georgia_MSFontService, serif; font-size: 12pt; font-variant-ligatures: none; line-height: 20.5042px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">geniuses writing</span><span class="TextRun SCXW92424997 BCX0" data-contrast="none" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; color: #0f1419; font-family: Georgia, Georgia_EmbeddedFont, Georgia_MSFontService, serif; font-size: 12pt; font-variant-ligatures: none; line-height: 20.5042px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US"> it don’t know their own show or what makes it valuable. Case in point, many were disappointed by the Game of Thrones terrible ending but for us, the writing was on the wall when it became clear, from at least season 4 onwards, the showrunners had no idea about the show they were writing. Jack Dorsey is smart and talented but we get the similar vibe about Twitter as its leadership seems aloof to what makes the platform valuable (SPOILER ALERT: it’s not tweets, we don’t care how much Dorsey’s first tweet went for).</span><span class="EOP SCXW92424997 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; color: #0f1419; font-family: Georgia, Georgia_EmbeddedFont, Georgia_MSFontService, serif; font-size: 12pt; line-height: 20.5042px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW92424997 BCX0" lang="EN-US" paraeid="{e4150cdf-8b9a-45c6-b842-67eed65266f7}{188}" paraid="182997616" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW92424997 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; color: #0f1419; font-family: Georgia, Georgia_EmbeddedFont, Georgia_MSFontService, serif; font-size: 12pt; line-height: 20.5042px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p><p class="Paragraph SCXW92424997 BCX0" lang="EN-US" paraeid="{e4150cdf-8b9a-45c6-b842-67eed65266f7}{188}" paraid="182997616" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW92424997 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; color: #0f1419; font-family: Georgia, Georgia_EmbeddedFont, Georgia_MSFontService, serif; font-size: 12pt; line-height: 20.5042px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p><p class="Paragraph SCXW92424997 BCX0" lang="EN-US" paraeid="{e4150cdf-8b9a-45c6-b842-67eed65266f7}{188}" paraid="182997616" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: center; user-select: text; vertical-align: baseline;" xml:lang="EN-US"></p><table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto;"><tbody><tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh5pdk0Y0fobOznEAm0YFWUR8Pt0qJEKM_1zZAGBtc_xGtoQcXXwJGN3dv94nnh3z21EeHW77YM38IhzQFfv1qKD4kK5ySRpJwYDuVJemVvrTqhiipPlAgJHJG7eZOUW5h6GC5b9xV8gg/s980/tweet_anatomy-2x.png.twimg.1920.png" style="margin-left: auto; margin-right: auto;"><img border="0" data-original-height="521" data-original-width="980" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh5pdk0Y0fobOznEAm0YFWUR8Pt0qJEKM_1zZAGBtc_xGtoQcXXwJGN3dv94nnh3z21EeHW77YM38IhzQFfv1qKD4kK5ySRpJwYDuVJemVvrTqhiipPlAgJHJG7eZOUW5h6GC5b9xV8gg/s320/tweet_anatomy-2x.png.twimg.1920.png" width="320" /></a></td></tr><tr><td class="tr-caption" style="text-align: center;"><div style="text-align: justify;"><span color="windowtext" style="background-color: transparent; font-size: 12px;">£2.5 million for this? Never has "who" mattered more than</span></div><div style="text-align: justify;"><span color="windowtext" style="background-color: transparent; font-size: 12px;">"what" in the history of business</span></div></td></tr></tbody></table><br /><span class="EOP SCXW92424997 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; color: #0f1419; font-family: Georgia, Georgia_EmbeddedFont, Georgia_MSFontService, serif; font-size: 12pt; line-height: 20.5042px; margin: 0px; padding: 0px; user-select: text;"><br /></span><p></p><p class="Paragraph SCXW92424997 BCX0" lang="EN-US" paraeid="{e4150cdf-8b9a-45c6-b842-67eed65266f7}{188}" paraid="182997616" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW92424997 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; color: #0f1419; font-family: Georgia, Georgia_EmbeddedFont, Georgia_MSFontService, serif; font-size: 12pt; line-height: 20.5042px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr BCX0 SCXW92424997" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW92424997 BCX0" lang="EN-US" paraeid="{b13c8d91-3b4f-4020-95bc-722795bcd3b6}{33}" paraid="2030287500" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="TextRun SCXW92424997 BCX0" data-contrast="none" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; color: #0f1419; font-family: Georgia, Georgia_EmbeddedFont, Georgia_MSFontService, serif; font-size: 12pt; font-variant-ligatures: none; line-height: 20.5042px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">That aloofness has subjected Twitter to serious pressure from investors and competitors to establish a recurring revenue relationship with its users and to its credit has taken steps to with a new ecommerce feature which include newer formats and buy buttons and a new “super follows” feature that allows users to charge for content which is all well and good but Twitter are approaching its new changes wrongheaded as nobody values tweets, even good ones.</span><span class="EOP SCXW92424997 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; color: #0f1419; font-family: Georgia, Georgia_EmbeddedFont, Georgia_MSFontService, serif; font-size: 12pt; line-height: 20.5042px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW92424997 BCX0" lang="EN-US" paraeid="{b13c8d91-3b4f-4020-95bc-722795bcd3b6}{33}" paraid="2030287500" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW92424997 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; color: #0f1419; font-family: Georgia, Georgia_EmbeddedFont, Georgia_MSFontService, serif; font-size: 12pt; line-height: 20.5042px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr BCX0 SCXW92424997" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW92424997 BCX0" lang="EN-US" paraeid="{9a0c7634-3c86-4f3f-85c0-4215af1d1d99}{35}" paraid="1754460309" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-kerning: none; font-size: 12px; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="TextRun SCXW92424997 BCX0" data-contrast="none" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; color: #0f1419; font-family: Georgia, Georgia_EmbeddedFont, Georgia_MSFontService, serif; font-size: 12pt; font-variant-ligatures: none; line-height: 20.5042px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">There’s a number of reasons why these changes are unlikely to work but the number one reason why they won’t work is because they’re trying to move down the funnel (not the worst move. That would be entering the streaming wars with a pee shooter) instead of moving upstream. Twitter is highly aware that advertising is crappy business unless you’re Facebook or Google but it’s missing a trick by making changes to its format instead of its business model as the San Francsico based company are slowly (really slowly) realizing that its users value its apps and tools more than tweets as most users would love an edit button (which twitter is planning to add) but we’d love a spellchecker and would pay for it (Twitter, please buy Grammarly before Microsoft or google does). Twitter already has string of great apps and if they created a suite of apps and tools and charged to access them, Twitter’s valuation and share price skyrockets. In one move, Twitter secures not only new subscription business but a highly lucrative vertical.</span><span class="EOP SCXW92424997 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; color: #0f1419; font-family: Georgia, Georgia_EmbeddedFont, Georgia_MSFontService, serif; font-size: 12pt; line-height: 20.5042px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW92424997 BCX0" lang="EN-US" paraeid="{9a0c7634-3c86-4f3f-85c0-4215af1d1d99}{35}" paraid="1754460309" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-kerning: none; font-size: 12px; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW92424997 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; color: #0f1419; font-family: Georgia, Georgia_EmbeddedFont, Georgia_MSFontService, serif; font-size: 12pt; line-height: 20.5042px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p><p class="Paragraph SCXW92424997 BCX0" lang="EN-US" paraeid="{9a0c7634-3c86-4f3f-85c0-4215af1d1d99}{35}" paraid="1754460309" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-kerning: none; font-size: 12px; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW92424997 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; color: #0f1419; font-family: Georgia, Georgia_EmbeddedFont, Georgia_MSFontService, serif; font-size: 12pt; line-height: 20.5042px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p><p class="Paragraph SCXW92424997 BCX0" lang="EN-US" paraeid="{9a0c7634-3c86-4f3f-85c0-4215af1d1d99}{35}" paraid="1754460309" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: center; user-select: text; vertical-align: baseline;" xml:lang="EN-US"></p><table cellpadding="0" cellspacing="0" class="tr-caption-container" style="color: windowtext; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin-left: auto; margin-right: auto; text-align: center;"><tbody><tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjRb2IsIBHugEmMlOIF5zFrROT9hW8cNk314u3QXf7OWTktpPEk4qEv5rjISK7vjb2wTU3oWxlFRKLKUsYA-s0I1PhaqjjHLVRU1dn01Pf2x2Vwj2VRJ_hNOFF1uC-SmL8siPmW3LNtRg/s259/download.png" style="margin-left: auto; margin-right: auto;"><img border="0" data-original-height="194" data-original-width="259" height="300" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjRb2IsIBHugEmMlOIF5zFrROT9hW8cNk314u3QXf7OWTktpPEk4qEv5rjISK7vjb2wTU3oWxlFRKLKUsYA-s0I1PhaqjjHLVRU1dn01Pf2x2Vwj2VRJ_hNOFF1uC-SmL8siPmW3LNtRg/w400-h300/download.png" width="400" /></a><br /></td></tr><tr><td class="tr-caption" style="text-align: center;">Twitter can become a software giant and acquiring Grammarly is how it starts</td></tr></tbody></table><p></p><div style="text-align: justify;"><span face=""Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif" style="font-size: 12px;"><br /></span></div><span class="EOP SCXW92424997 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; color: #0f1419; font-family: Georgia, Georgia_EmbeddedFont, Georgia_MSFontService, serif; line-height: 20.5042px; margin: 0px; padding: 0px; user-select: text;"><div style="text-align: justify;"><br /></div></span><p></p><p class="Paragraph SCXW92424997 BCX0" lang="EN-US" paraeid="{9a0c7634-3c86-4f3f-85c0-4215af1d1d99}{35}" paraid="1754460309" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-kerning: none; font-size: 12px; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW92424997 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; color: #0f1419; font-family: Georgia, Georgia_EmbeddedFont, Georgia_MSFontService, serif; font-size: 12pt; line-height: 20.5042px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr BCX0 SCXW92424997" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW92424997 BCX0" lang="EN-US" paraeid="{f9ef8d98-5bdc-4580-88df-3f12f3e0526c}{149}" paraid="1258352070" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-kerning: none; font-size: 12px; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="TextRun SCXW92424997 BCX0" data-contrast="none" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; color: #0f1419; font-family: Georgia, Georgia_EmbeddedFont, Georgia_MSFontService, serif; font-size: 12pt; font-variant-ligatures: none; line-height: 20.5042px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">In sum, Twitter’s future is (or at least should be) less Facebook and Google and more Adobe and/or Atlassian and the quicker it realizes it the better. To Twitter’s Investors, if you see the social media giant make another ill-fated horizontal acquisition (R.I.P. Periscope and Vine) or worse tries to move down the funnel with an ecommerce acquisition (Amazon. Need we say more?), exit your position, fast.</span><span class="EOP SCXW92424997 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; color: #0f1419; font-family: Georgia, Georgia_EmbeddedFont, Georgia_MSFontService, serif; font-size: 12pt; line-height: 20.5042px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW92424997 BCX0" lang="EN-US" paraeid="{f9ef8d98-5bdc-4580-88df-3f12f3e0526c}{149}" paraid="1258352070" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-kerning: none; font-size: 12px; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><br /></p><p class="Paragraph SCXW92424997 BCX0" lang="EN-US" paraeid="{f9ef8d98-5bdc-4580-88df-3f12f3e0526c}{149}" paraid="1258352070" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-kerning: none; font-size: 12px; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><br /></p><p class="Paragraph SCXW61156788 BCX0" lang="EN-US" paraeid="{4408e96d-366f-4aa9-95a1-26e009d93ee3}{75}" paraid="1870122736" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: center; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW61156788 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: georgia; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;">Please comment and share below </span></p><p class="Paragraph SCXW61156788 BCX0" lang="EN-US" paraeid="{4408e96d-366f-4aa9-95a1-26e009d93ee3}{75}" paraid="1870122736" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW61156788 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: georgia; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p><p class="Paragraph SCXW61156788 BCX0" lang="EN-US" paraeid="{4408e96d-366f-4aa9-95a1-26e009d93ee3}{75}" paraid="1870122736" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW61156788 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: georgia; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;">If you want to connect with us, check out the links below:</span></p><p class="Paragraph SCXW61156788 BCX0" lang="EN-US" paraeid="{4408e96d-366f-4aa9-95a1-26e009d93ee3}{75}" paraid="1870122736" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW61156788 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: georgia; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p><p class="Paragraph SCXW61156788 BCX0" lang="EN-US" paraeid="{4408e96d-366f-4aa9-95a1-26e009d93ee3}{75}" paraid="1870122736" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW61156788 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: georgia; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;">Cash App: £TCRAK</span></p><p class="Paragraph SCXW61156788 BCX0" lang="EN-US" paraeid="{4408e96d-366f-4aa9-95a1-26e009d93ee3}{75}" paraid="1870122736" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW61156788 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: georgia; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;">Suscribe: https://thecarnagereport.substack.com/</span></p><p class="Paragraph SCXW61156788 BCX0" lang="EN-US" paraeid="{4408e96d-366f-4aa9-95a1-26e009d93ee3}{75}" paraid="1870122736" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW61156788 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: georgia; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;">YouTube: https://www.youtube.com/channel/UCKiM5iZhTyZItg8SYxVTMsQ</span></p><p class="Paragraph SCXW61156788 BCX0" lang="EN-US" paraeid="{4408e96d-366f-4aa9-95a1-26e009d93ee3}{75}" paraid="1870122736" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW61156788 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: georgia; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;">Follow us: https://twitter.com/TCRblogspot</span></p><p class="Paragraph SCXW61156788 BCX0" lang="EN-US" paraeid="{4408e96d-366f-4aa9-95a1-26e009d93ee3}{75}" paraid="1870122736" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW61156788 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: georgia; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;">Instagram: https://www.instagram.com/tcrac19/</span></p><p class="Paragraph SCXW92424997 BCX0" lang="EN-US" paraeid="{f9ef8d98-5bdc-4580-88df-3f12f3e0526c}{149}" paraid="1258352070" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-kerning: none; font-size: 12px; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW92424997 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; color: #0f1419; font-family: Georgia, Georgia_EmbeddedFont, Georgia_MSFontService, serif; font-size: 12pt; line-height: 20.5042px; margin: 0px; padding: 0px; user-select: text;"></span></p><p class="Paragraph SCXW61156788 BCX0" lang="EN-US" paraeid="{4408e96d-366f-4aa9-95a1-26e009d93ee3}{75}" paraid="1870122736" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-kerning: none; font-size: 12px; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><br /></p><p class="Paragraph SCXW92424997 BCX0" lang="EN-US" paraeid="{f9ef8d98-5bdc-4580-88df-3f12f3e0526c}{149}" paraid="1258352070" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-kerning: none; font-size: 12px; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW92424997 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; color: #0f1419; font-family: Georgia, Georgia_EmbeddedFont, Georgia_MSFontService, serif; font-size: 12pt; line-height: 20.5042px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div>The Carnage Reporthttp://www.blogger.com/profile/09651890945410580242noreply@blogger.com0tag:blogger.com,1999:blog-842072410885865734.post-17010851036609405082021-03-04T05:49:00.008+00:002021-03-07T05:00:06.423+00:00(The Big Disrupt) The only way Uber becomes a trillion dollar company<p> </p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi9eePvJ-l5Z87SIf36imC4JMUWU1IFIqm8KmmDN2183UgpW6W1tkwxtNvqnFFpB8XJKRaGrcbrZUEAFfQXYp2jo9SExRO3NYr3p1lTbZn6Dy1YaktzsAB0LrukKLrnerZD0SFwuEH3Zg/s756/uber-logo-map-1.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="567" data-original-width="756" height="300" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi9eePvJ-l5Z87SIf36imC4JMUWU1IFIqm8KmmDN2183UgpW6W1tkwxtNvqnFFpB8XJKRaGrcbrZUEAFfQXYp2jo9SExRO3NYr3p1lTbZn6Dy1YaktzsAB0LrukKLrnerZD0SFwuEH3Zg/w400-h300/uber-logo-map-1.jpg" width="400" /></a></div><br /><p></p><div class="OutlineElement Ltr SCXW61156788 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW61156788 BCX0" paraeid="{fb5e8d77-2572-48d8-a4ab-7d9d216f3293}{218}" paraid="1536299045" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="TextRun SCXW61156788 BCX0" data-contrast="auto" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; font-variant-ligatures: none; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">Over the years <a href="http://thecarnagereport.blogspot.com/2020/08/the-big-disrupt-uber-is-uber-about-to_16.html" target="_blank">we’ve written a lot</a> about Uber and much our work has been decidedly bearish</span><span class="TextRun SCXW61156788 BCX0" data-contrast="auto" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; font-variant-ligatures: none; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">. We’ve poured over the Los Gatos company’s terrible unit economics </span><span class="TextRun Highlight SCXW61156788 BCX0" data-contrast="auto" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: yellow; font-size: 14pt; font-variant-ligatures: none; line-height: 24.8208px; margin: 0px; outline: transparent solid 1px; padding: 0px; user-select: text;" xml:lang="EN-US"><span class="NormalTextRun SCXW61156788 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: inherit; margin: 0px; padding: 0px; user-select: text;">)</span></span><span class="TextRun SCXW61156788 BCX0" data-contrast="auto" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; font-variant-ligatures: none; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">, historically bad losses and the myriad of controversies with competitors, regulators and even their own drivers, however in spite of our still bearish position towards the ride haling and delivery giant, Uber as an investment makes a lot of sense and could shoot up significantly other the course of the year and beyond.</span><span class="EOP SCXW61156788 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW61156788 BCX0" paraeid="{fb5e8d77-2572-48d8-a4ab-7d9d216f3293}{218}" paraid="1536299045" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="EOP SCXW61156788 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr SCXW61156788 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW61156788 BCX0" paraeid="{fb5e8d77-2572-48d8-a4ab-7d9d216f3293}{232}" paraid="231841837" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="TextRun SCXW61156788 BCX0" data-contrast="auto" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; font-variant-ligatures: none; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US"><span class="NormalTextRun SCXW61156788 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: inherit; margin: 0px; padding: 0px; user-select: text;">Uber, on the face of it, Uber is a terrible business with even worse growth prospects but that’s only if you see the company as merely a ridesharing company. During the Buildup to </span><span class="NormalTextRun SCXW61156788 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: inherit; margin: 0px; padding: 0px; user-select: text;">its</span><span class="NormalTextRun SCXW61156788 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: inherit; margin: 0px; padding: 0px; user-select: text;"> IPO, the company touted itself as a “mobility” service but of late Uber has been moving away from mobility and the wholesale disruption of transportation as we suspect Uber has found its true core competence, distribution. While many (Including us) scoffed when Uber’s CEO were making comparisons between them and the 800-pound gorilla in every room imaginable, Amazon, the moves Uber have made in the last 18 months has made even long-time skeptics like us look more closely at what the company is trying achieve.</span></span><span class="EOP SCXW61156788 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"> </span></p></div><div class="OutlineElement Ltr SCXW61156788 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW61156788 BCX0" paraeid="{c22d2bf0-becf-43e2-9a85-027c1afa6809}{3}" paraid="403857623" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="TextRun SCXW61156788 BCX0" data-contrast="auto" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; font-variant-ligatures: none; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US"><span class="NormalTextRun SCXW61156788 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: inherit; margin: 0px; padding: 0px; user-select: text;"></span></span><span class="EOP SCXW61156788 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"> </span></p></div><div class="OutlineElement Ltr SCXW61156788 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW61156788 BCX0" paraeid="{c22d2bf0-becf-43e2-9a85-027c1afa6809}{7}" paraid="1791150249" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: center; user-select: text; vertical-align: baseline;"><span class="EOP SCXW61156788 BCX0" data-ccp-props="{"201341983":0,"335551550":2,"335551620":2,"335559739":160,"335559740":259}" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"></span></p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhrpV3xqF-WST72xP7TfF_hCoAgv3j0G4heAwIXmBEgbLc5GPGRCRy-Ia3rRT8esZC2arGR-EYbxP8hUg41mY9QNMHRAd4FWO7lE34LQ0K874Yy0jW5X0-AWhimbhLgQuiOWAHvpmoQFw/s583/a_generic_10_uk_noto_email_v2016_uk-main._CB485921599_.png" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="360" data-original-width="583" height="248" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhrpV3xqF-WST72xP7TfF_hCoAgv3j0G4heAwIXmBEgbLc5GPGRCRy-Ia3rRT8esZC2arGR-EYbxP8hUg41mY9QNMHRAd4FWO7lE34LQ0K874Yy0jW5X0-AWhimbhLgQuiOWAHvpmoQFw/w400-h248/a_generic_10_uk_noto_email_v2016_uk-main._CB485921599_.png" width="400" /></a></div><br /><p></p></div><div class="OutlineElement Ltr SCXW61156788 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW61156788 BCX0" paraeid="{c22d2bf0-becf-43e2-9a85-027c1afa6809}{13}" paraid="1010902081" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: center; user-select: text; vertical-align: baseline;"><span class="TextRun SCXW61156788 BCX0" data-contrast="auto" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; font-variant-ligatures: none; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US"><span class="NormalTextRun SCXW61156788 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: inherit; margin: 0px; padding: 0px; user-select: text;"></span></span><span class="EOP SCXW61156788 BCX0" data-ccp-props="{"201341983":0,"335551550":2,"335551620":2,"335559739":160,"335559740":259}" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"> </span></p></div><div class="OutlineElement Ltr BCX0 SCXW61156788" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW61156788 BCX0" paraeid="{c22d2bf0-becf-43e2-9a85-027c1afa6809}{17}" paraid="244134402" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="TextRun SCXW61156788 BCX0" data-contrast="auto" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; font-variant-ligatures: none; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">From acquiring food delivery business Postmates, moving into the grocery delivery market to paring down to outright selling off its risker bets, it’s no wonder Uber has been so confident in forecasting profitability by the end of 2021. But what has caught our eye is how potential and direct competitors have taken notice, especially Amazon </span><span class="EOP SCXW61156788 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"> </span></p></div><div class="OutlineElement Ltr BCX0 SCXW61156788" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW61156788 BCX0" paraeid="{c22d2bf0-becf-43e2-9a85-027c1afa6809}{29}" paraid="2008616556" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="TextRun SCXW61156788 BCX0" data-contrast="auto" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; font-variant-ligatures: none; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">When you ask what makes Amazon so dominant you might get answer like Amazon prime loyalty program or Amazon cloud business Amazon Web Services but what makes Amazon dominant as well as dangerous is relatively </span><span class="TextRun SCXW61156788 BCX0" data-contrast="auto" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; font-variant-ligatures: none; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">simple.</span><span class="EOP SCXW61156788 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW61156788 BCX0" paraeid="{c22d2bf0-becf-43e2-9a85-027c1afa6809}{29}" paraid="2008616556" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="EOP SCXW61156788 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr BCX0 SCXW61156788" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW61156788 BCX0" paraeid="{c22d2bf0-becf-43e2-9a85-027c1afa6809}{37}" paraid="1334214937" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="TextRun SCXW61156788 BCX0" data-contrast="auto" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; font-variant-ligatures: none; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">There are many reasons why so many well run and funded companies are scared to death of Amazon but the biggest but less cited reason of what makes the Seattle based company so dominant and dangerous is the way for the last 20 years Amazon has innovated in the most critical yet unheralded organ of most businesses, its supply chain. </span><span class="EOP SCXW61156788 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW61156788 BCX0" paraeid="{c22d2bf0-becf-43e2-9a85-027c1afa6809}{37}" paraid="1334214937" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="EOP SCXW61156788 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr BCX0 SCXW61156788" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW61156788 BCX0" paraeid="{c22d2bf0-becf-43e2-9a85-027c1afa6809}{43}" paraid="1818762572" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="TextRun SCXW61156788 BCX0" data-contrast="auto" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; font-variant-ligatures: none; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">From one click ordering, free shipping to same day delivery, Amazon has been at the forefront of supply chain optimization and innovation with the customer, instead of products, at the forefront which has made the company almost impossible to compete with as through growing and optimizing its supply chain over time it has managed to change consumer expectations forcing its rivals to adapt as it also sets industry standards that most to this day cannot match. Read any blog or listen to any podcast about e-commerce, almost all the advice and guidance is to do what Amazon mastered 15 years ago which to us means that competing with Amazon is an </span><span class="TextRun SCXW61156788 BCX0" data-contrast="auto" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; font-variant-ligatures: none; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">ill-advised</span><span class="TextRun SCXW61156788 BCX0" data-contrast="auto" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; font-variant-ligatures: none; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US"> strategy.</span><span class="EOP SCXW61156788 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW61156788 BCX0" paraeid="{c22d2bf0-becf-43e2-9a85-027c1afa6809}{43}" paraid="1818762572" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="EOP SCXW61156788 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr SCXW61156788 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW61156788 BCX0" paraeid="{c22d2bf0-becf-43e2-9a85-027c1afa6809}{53}" paraid="1511996518" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="TextRun SCXW61156788 BCX0" data-contrast="auto" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; font-variant-ligatures: none; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">There are a few companies that can match Amazon for supply chain excellence and even fewer that can match them for reach, customer data, value, convenience or selection which makes Amazon so dangerous to so many industries outside its bread-and-butter ecommerce business. The only companies that even have a chance of competing with Amazon often compete for sellers (Shopify) or match them in scale and operational excellence (Walmart) and even then, sellers (through Amazon’s FBA program) and large businesses have to contend with the Seattle ecommerce giant as they’re quickly becoming the only game in town.</span><span class="EOP SCXW61156788 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW61156788 BCX0" paraeid="{c22d2bf0-becf-43e2-9a85-027c1afa6809}{53}" paraid="1511996518" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="EOP SCXW61156788 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr SCXW61156788 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW61156788 BCX0" paraeid="{c22d2bf0-becf-43e2-9a85-027c1afa6809}{59}" paraid="944730838" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="TextRun SCXW61156788 BCX0" data-contrast="auto" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; font-variant-ligatures: none; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">Through all the tragedy and damage endured through the pandemic, what the COVID-19 crisis has done has revealed just how important supply chains are to the global economy and just how dependent the world is on the companies (</span><span class="TextRun SCXW61156788 BCX0" data-contrast="auto" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; font-variant-ligatures: none; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">Amazon) and</span><span class="TextRun SCXW61156788 BCX0" data-contrast="auto" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; font-variant-ligatures: none; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US"> nations (China) that have mastered it. It’s no surprise Amazon has been a big winner since the onset of COVID-19 as consumer in the face lockdowns and social distancing turned to companies offering goods online.</span><span class="EOP SCXW61156788 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW61156788 BCX0" paraeid="{c22d2bf0-becf-43e2-9a85-027c1afa6809}{59}" paraid="944730838" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="EOP SCXW61156788 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr SCXW61156788 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW61156788 BCX0" paraeid="{c22d2bf0-becf-43e2-9a85-027c1afa6809}{69}" paraid="1116580296" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="TextRun SCXW61156788 BCX0" data-contrast="auto" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; font-variant-ligatures: none; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">Ecommerce in truth is a horrible business plagued with low margins and competitors in every direction not to mention the presence of an 800-pound Gorilla that can do what you do but so much better because they’ve invented many of standards in the space. However, despite Amazon’s dominant position and the threat it poses to many industries, it has its eye on its nascent competition, Uber.</span><span class="EOP SCXW61156788 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW61156788 BCX0" paraeid="{c22d2bf0-becf-43e2-9a85-027c1afa6809}{69}" paraid="1116580296" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="EOP SCXW61156788 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr SCXW61156788 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW61156788 BCX0" paraeid="{c22d2bf0-becf-43e2-9a85-027c1afa6809}{75}" paraid="821611674" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="TextRun SCXW61156788 BCX0" data-contrast="auto" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; font-variant-ligatures: none; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">Most people see Uber as a ride sharing company but we see and what we think Amazon sees is an unlikely but increasingly credible threat to its dominance as the Los Gatos based company moves aggressively into last mile food and delivery markets. Think about it, Uber is asset light, global with a strong brand and has successfully disrupted transportation forever. It also cash for acquisitions and is improving its notoriously bad unit economics.</span><span class="EOP SCXW61156788 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW61156788 BCX0" paraeid="{c22d2bf0-becf-43e2-9a85-027c1afa6809}{75}" paraid="821611674" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="EOP SCXW61156788 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr SCXW61156788 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW61156788 BCX0" paraeid="{c22d2bf0-becf-43e2-9a85-027c1afa6809}{81}" paraid="205248721" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="TextRun SCXW61156788 BCX0" data-contrast="auto" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; font-variant-ligatures: none; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">What Amazon sees is a company that is just as relentless as they are (just as ask Lyft) entering spaces quickly with better unit economics than their core business which while famously unprofitable can be repurposed as Uber could easily leverage its current driver pool to deliver goods. The company has already moved upstream with its Uber freight business and with a few smart acquisitions, could really disrupt the relatively archaic shipping industry. </span><span class="EOP SCXW61156788 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW61156788 BCX0" paraeid="{c22d2bf0-becf-43e2-9a85-027c1afa6809}{81}" paraid="205248721" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="EOP SCXW61156788 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr SCXW61156788 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW61156788 BCX0" paraeid="{c22d2bf0-becf-43e2-9a85-027c1afa6809}{87}" paraid="230478122" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="TextRun SCXW61156788 BCX0" data-contrast="auto" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; font-variant-ligatures: none; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">We believe Amazon is beginning see a company widening its selection, collecting and leveraging customer data at scale while moving upstream without the possibility of competing with its partners which makes it attractive potential sellers who have burned by Amazon entering their category then undercutting them to oblivion. While Uber has gotten this far because it’s asset light, the company becomes a real threat the moment become more capital intensive. The best to start would be investing heavily and acquiring cloud kitchen companies in its biggest markets then charging restaurants a fee for based on usage. </span><span class="EOP SCXW61156788 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW61156788 BCX0" paraeid="{c22d2bf0-becf-43e2-9a85-027c1afa6809}{87}" paraid="230478122" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="EOP SCXW61156788 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr SCXW61156788 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW61156788 BCX0" paraeid="{c22d2bf0-becf-43e2-9a85-027c1afa6809}{93}" paraid="1619463167" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="TextRun SCXW61156788 BCX0" data-contrast="auto" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; font-variant-ligatures: none; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">As Amazon has proven beyond doubt, the great thing about supply chains is that every business you enter provides an opportunity to move either up or down stream to where the margin is largest and once Uber starts to move aggressively up and down stream towards the largest margin in each of its businesses, Uber becomes a trillion-dollar company quickly. While Uber path to trillion-dollar valuation is unlikely as it is difficult, what should give anybody bearish about Uber (including us) is how Amazon, arguably the <a href="https://www.youtube.com/watch?v=GWBjUsmO-Lw">hardest of the FAANG stocks to topple</a>, is reacting to the nascent threat Uber could pose to their business.</span><span class="EOP SCXW61156788 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW61156788 BCX0" paraeid="{c22d2bf0-becf-43e2-9a85-027c1afa6809}{93}" paraid="1619463167" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="EOP SCXW61156788 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr SCXW61156788 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW61156788 BCX0" paraeid="{c22d2bf0-becf-43e2-9a85-027c1afa6809}{99}" paraid="1704928134" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="TextRun SCXW61156788 BCX0" data-contrast="auto" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; font-variant-ligatures: none; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">You would have thought the 800-pound gorilla wouldn’t be worried about an upstart losing money left and right but Amazon clearly is taking notice of Uber’s potential to become a supply chain and distribution monster. It would be a far stretch to say Amazon were concerned about Uber’s relatively new focus (keeping a close eye would be a more apt description) but Amazon have clearly made a beeline for Uber.</span><span class="EOP SCXW61156788 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW61156788 BCX0" paraeid="{c22d2bf0-becf-43e2-9a85-027c1afa6809}{99}" paraid="1704928134" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="EOP SCXW61156788 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr SCXW61156788 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW61156788 BCX0" paraeid="{c22d2bf0-becf-43e2-9a85-027c1afa6809}{105}" paraid="1016177200" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="TextRun SCXW61156788 BCX0" data-contrast="auto" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; font-variant-ligatures: none; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">In what looks like a completely defensive move in hindsight, Amazon invested in major UberEATS competitor Deliveroo when it was a death’s door made sense after UberEATS, as well other food delivery operators, made Amazon’s “Amazon Restaurants” business obsolete. It (investing in Deliveroo) was Amazon second chance to thrive in their highly lucrative food delivery market (projected by Morgan Stanley to be worth £470 billion by 2025) and since it’s investment Deliveroo has thrived but what spurred the investment in the first place was it not being able to compete with UberEATS in the first place,</span><span class="EOP SCXW61156788 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW61156788 BCX0" paraeid="{c22d2bf0-becf-43e2-9a85-027c1afa6809}{105}" paraid="1016177200" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="EOP SCXW61156788 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr SCXW61156788 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW61156788 BCX0" paraeid="{c22d2bf0-becf-43e2-9a85-027c1afa6809}{111}" paraid="1597099201" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="TextRun SCXW61156788 BCX0" data-contrast="auto" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; font-variant-ligatures: none; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">A more direct shot at Uber was buying </span><span class="TextRun SCXW61156788 BCX0" data-contrast="auto" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; font-variant-ligatures: none; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US"><span class="NormalTextRun SpellingErrorV2 SCXW61156788 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: inherit; background-image: url("data:image/svg+xml;base64,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"); background-position: 0% 100%; background-repeat: repeat-x; border-bottom: 1px solid transparent; margin: 0px; padding: 0px; user-select: text;">Zoox</span></span><span class="TextRun SCXW61156788 BCX0" data-contrast="auto" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; font-variant-ligatures: none; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">, an autonomous vehicle start-up months after the self-driving startup acquired Uber self-driving unit a few months earlier. While it makes sense for Amazon to enter the self-driving vehicle race as advances in the space could significantly impact its business, the fact it bought shortly after Uber sold its self-driving business shows that Amazon has Uber in its crosshairs or at least Uber is more than a blip on it radar. </span><span class="EOP SCXW61156788 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW61156788 BCX0" paraeid="{c22d2bf0-becf-43e2-9a85-027c1afa6809}{111}" paraid="1597099201" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="EOP SCXW61156788 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr SCXW61156788 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW61156788 BCX0" paraeid="{c22d2bf0-becf-43e2-9a85-027c1afa6809}{121}" paraid="193250745" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="TextRun SCXW61156788 BCX0" data-contrast="auto" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; font-variant-ligatures: none; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">However, Amazon aren’t the only competitor noticing Uber’s increasing focus on its new core competency. Instacart has been the first to blink with the company threatening to take the Chile based Cornershop to court for scraping and taking copyrighted product images. On top of that, Instacart are going for Uber’s neck accusing the ridesharing giant up having knowledge of Cornershop data scraping practices and alleging the only reason Uber acquired the online grocer was because it could, off the back of its illegal methods, scale faster into the US market. What could mean if Instacart wins is Uber picking a bill matching its $459 million it spent to acquire Cornershop. </span><span class="EOP SCXW61156788 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW61156788 BCX0" paraeid="{c22d2bf0-becf-43e2-9a85-027c1afa6809}{121}" paraid="193250745" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="EOP SCXW61156788 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr SCXW61156788 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW61156788 BCX0" paraeid="{c22d2bf0-becf-43e2-9a85-027c1afa6809}{131}" paraid="410581504" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="TextRun SCXW61156788 BCX0" data-contrast="auto" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; font-variant-ligatures: none; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">While this can be explained away as Instacart checking a competitor overstepping the mark, the fact that it moved forward with legal action speak volumes to threat Uber’s new focus poses to even relatively new players. Instacart are very aware that the online grocery delivery market has better unit economics than food delivery and so do Uber. Instacart is also aware of the Uber’s well-earned reputation for being cutthroat and hyperaggressive towards its rivals but given the nature of the ridesharing business, it had to be.</span><span class="EOP SCXW61156788 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW61156788 BCX0" paraeid="{c22d2bf0-becf-43e2-9a85-027c1afa6809}{131}" paraid="410581504" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="EOP SCXW61156788 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr SCXW61156788 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW61156788 BCX0" paraeid="{c22d2bf0-becf-43e2-9a85-027c1afa6809}{137}" paraid="1717485367" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="TextRun SCXW61156788 BCX0" data-contrast="auto" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; font-variant-ligatures: none; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">The world is full of rough businesses but ridesharing has to be up there as ridesharing has proved to be the mother of all red ocean traps. In businesses like this, companies have to compete viciously for market share when the technology isn’t there to make innovation viable. Peter Thiel, the co-author of “Zero to One”, would balk at entering businesses like unless you can become the last mover in the space which is an unlikely outcome for Uber with Lyft threatening their lead in the US and its recent history of humiliating defeats or stalemates in growing number of markets (most famously in China to local competitor Didi </span><span class="TextRun SCXW61156788 BCX0" data-contrast="auto" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; font-variant-ligatures: none; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US"><span class="NormalTextRun SpellingErrorV2 SCXW61156788 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: inherit; background-image: url("data:image/svg+xml;base64,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"); background-position: 0% 100%; background-repeat: repeat-x; border-bottom: 1px solid transparent; margin: 0px; padding: 0px; user-select: text;">Chixung</span></span><span class="TextRun SCXW61156788 BCX0" data-contrast="auto" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; font-variant-ligatures: none; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US"> in 2016 where Uber sold its Chinese operation to the Beijing based company).</span><span class="EOP SCXW61156788 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW61156788 BCX0" paraeid="{c22d2bf0-becf-43e2-9a85-027c1afa6809}{137}" paraid="1717485367" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="EOP SCXW61156788 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr SCXW61156788 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW61156788 BCX0" paraeid="{c22d2bf0-becf-43e2-9a85-027c1afa6809}{147}" paraid="1498183020" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="TextRun SCXW61156788 BCX0" data-contrast="auto" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; font-variant-ligatures: none; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US"><span class="NormalTextRun SCXW61156788 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: inherit; margin: 0px; padding: 0px; user-select: text;">Add to that super low switching costs, local network effects (which leaves Uber vulnerable to well run and funded local competitor's ala Didi </span><span class="NormalTextRun SpellingErrorV2 SCXW61156788 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: inherit; background-image: url("data:image/svg+xml;base64,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"); background-position: 0% 100%; background-repeat: repeat-x; border-bottom: 1px solid transparent; margin: 0px; padding: 0px; user-select: text;">Chixung</span><span class="NormalTextRun SCXW61156788 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: inherit; margin: 0px; padding: 0px; user-select: text;">) and no real customer loyalty beyond price (which are artificially low but now customers expect thanks to Uber’s aggressive strategy to capture the market through subsidizing the cost of rides pancaking) Uber quickly realized their core business was a money loser once it found out the hard way the technology (autonomous vehicles) wasn’t ready enough to make its ridesharing business viable.</span></span><span class="EOP SCXW61156788 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW61156788 BCX0" paraeid="{c22d2bf0-becf-43e2-9a85-027c1afa6809}{147}" paraid="1498183020" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="EOP SCXW61156788 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr SCXW61156788 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW61156788 BCX0" paraeid="{c22d2bf0-becf-43e2-9a85-027c1afa6809}{153}" paraid="1781769799" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="TextRun SCXW61156788 BCX0" data-contrast="auto" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; font-variant-ligatures: none; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">However, what really makes Uber’s main business so awful is a lack of loyalty among its drivers mainly because the only value Uber can offer drivers is money. Reports vary how much Uber drivers make but it's clearly not enough as a 2017 report revealed that 96% of drivers are gone within a year. </span><span class="EOP SCXW61156788 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW61156788 BCX0" paraeid="{c22d2bf0-becf-43e2-9a85-027c1afa6809}{153}" paraid="1781769799" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="EOP SCXW61156788 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr SCXW61156788 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW61156788 BCX0" paraeid="{c22d2bf0-becf-43e2-9a85-027c1afa6809}{159}" paraid="1549265201" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="TextRun SCXW61156788 BCX0" data-contrast="auto" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; font-variant-ligatures: none; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">What this means is that Uber have not only have to spend heavily acquiring customers and subsidizing rides but also have to spend heavily acquiring drivers who often leave Uber for other gig economy players that offer better perks and pay or work a regular job. This explains why Uber’s marketing costs are so high despite it being a global brand as it’s spending heavily to recruit new drivers they can’t keep and with its recent losses in US and UK courts, may have to pay as employees. While this may improve its retention among drivers, it makes reaching profitability harder in those markets as recent defeats in court could set a </span><span class="TextRun SCXW61156788 BCX0" data-contrast="auto" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; font-variant-ligatures: none; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US"><span class="NormalTextRun ContextualSpellingAndGrammarErrorV2 SCXW61156788 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: inherit; background-image: url("data:image/svg+xml;base64,PD94bWwgdmVyc2lvbj0iMS4wIiBlbmNvZGluZz0iVVRGLTgiPz4KPHN2ZyB3aWR0aD0iNXB4IiBoZWlnaHQ9IjNweCIgdmlld0JveD0iMCAwIDUgMyIgdmVyc2lvbj0iMS4xIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciIHhtbG5zOnhsaW5rPSJodHRwOi8vd3d3LnczLm9yZy8xOTk5L3hsaW5rIj4KICAgIDwhLS0gR2VuZXJhdG9yOiBTa2V0Y2ggNTUuMiAoNzgxODEpIC0gaHR0cHM6Ly9za2V0Y2hhcHAuY29tIC0tPgogICAgPHRpdGxlPmdyYW1tYXJfZG91YmxlX2xpbmU8L3RpdGxlPgogICAgPGRlc2M+Q3JlYXRlZCB3aXRoIFNrZXRjaC48L2Rlc2M+CiAgICA8ZyBpZD0iZ3JhbW1hcl9kb3VibGVfbGluZSIgc3Ryb2tlPSJub25lIiBzdHJva2Utd2lkdGg9IjEiIGZpbGw9Im5vbmUiIGZpbGwtcnVsZT0iZXZlbm9kZCIgc3Ryb2tlLWxpbmVjYXA9InJvdW5kIj4KICAgICAgICA8ZyBpZD0iR3JhbW1hci1UaWxlLUNvcHkiIHN0cm9rZT0iIzMzNTVGRiI+CiAgICAgICAgICAgIDxwYXRoIGQ9Ik0wLDAuNSBMNSwwLjUiIGlkPSJMaW5lLTItQ29weS0xMCI+PC9wYXRoPgogICAgICAgICAgICA8cGF0aCBkPSJNMCwyLjUgTDUsMi41IiBpZD0iTGluZS0yLUNvcHktMTEiPjwvcGF0aD4KICAgICAgICA8L2c+CiAgICA8L2c+Cjwvc3ZnPg=="); background-position: 0% 100%; background-repeat: repeat-x; border-bottom: 1px solid transparent; margin: 0px; padding: 0px; user-select: text;">precedent and other countries</span></span><span class="TextRun SCXW61156788 BCX0" data-contrast="auto" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; font-variant-ligatures: none; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US"> could follow.</span><span class="EOP SCXW61156788 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW61156788 BCX0" paraeid="{c22d2bf0-becf-43e2-9a85-027c1afa6809}{159}" paraid="1549265201" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="EOP SCXW61156788 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr BCX0 SCXW61156788" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW61156788 BCX0" lang="EN-US" paraeid="{04f1a555-40da-47f6-92fd-9aaa7d19137f}{160}" paraid="639471389" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="TextRun SCXW61156788 BCX0" data-contrast="auto" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; font-variant-ligatures: none; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">With this in mind, Uber knows it has to enter into other businesses with better economics and while the economics of the online grocery delivery business are notoriously trying, a growing number players (Including Instacart) in the marketplace are experiencing positive unit economics. While much of this success is taking place in a few markets, it’s more than enough reason for Uber at least to jump into the online grocery business and Instacart are acting like it knows it.</span><span class="EOP SCXW61156788 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW61156788 BCX0" lang="EN-US" paraeid="{04f1a555-40da-47f6-92fd-9aaa7d19137f}{160}" paraid="639471389" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW61156788 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr SCXW61156788 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW61156788 BCX0" lang="EN-US" paraeid="{eba8e791-a18f-464e-b854-6b707f8e7bc6}{212}" paraid="1265379662" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="TextRun SCXW61156788 BCX0" data-contrast="auto" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; font-variant-ligatures: none; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">While Uber’s new focus makes a potential threat to Amazon and a host of other players, the company recent strategy could easily pancake as its susceptible to unforgiving unit economics in its new businesses. Uber are paying the price for choosing scale over its underlying economics and despite the case we’ve laid out above, Uber still looks like a company that looking for a way out of the worse place to be in business: being at scale and finding out you don’t have a business.</span><span class="EOP SCXW61156788 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW61156788 BCX0" lang="EN-US" paraeid="{eba8e791-a18f-464e-b854-6b707f8e7bc6}{212}" paraid="1265379662" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW61156788 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr BCX0 SCXW61156788" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW61156788 BCX0" lang="EN-US" paraeid="{80504b4c-caf5-4bf0-8baf-689aca185d63}{99}" paraid="965616548" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="TextRun SCXW61156788 BCX0" data-contrast="auto" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; font-variant-ligatures: none; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">Uber’s not the first company to ignore its underlying economics but for it to become a real rather than a potential threat to Amazon it must address its cost structure or suffer the fate of “scale at all costs” disasters.</span><span class="EOP SCXW61156788 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW61156788 BCX0" lang="EN-US" paraeid="{80504b4c-caf5-4bf0-8baf-689aca185d63}{99}" paraid="965616548" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW61156788 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr BCX0 SCXW61156788" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW61156788 BCX0" lang="EN-US" paraeid="{4408e96d-366f-4aa9-95a1-26e009d93ee3}{75}" paraid="1870122736" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="TextRun SCXW61156788 BCX0" data-contrast="auto" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; font-variant-ligatures: none; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">In sum, Uber new strategy has clearly ruffled the feathers of giant players such as Amazon as it bids to become a supply chain and distribution monster and has already butted heads to with online grocers which shows that Uber reputation for being cutthroat and aggressive precedes them. However, Uber new strategy is risky to say the least as it enters markets that are famous for bad underlying economics and intense competition which means Uber will have to fight tooth and nail for every gain. To wrap up, Uber have a way out to become Amazon but may have become a different company to do it. </span><span class="EOP SCXW61156788 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW61156788 BCX0" lang="EN-US" paraeid="{4408e96d-366f-4aa9-95a1-26e009d93ee3}{75}" paraid="1870122736" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><br /></p><p class="Paragraph SCXW61156788 BCX0" lang="EN-US" paraeid="{4408e96d-366f-4aa9-95a1-26e009d93ee3}{75}" paraid="1870122736" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: center; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW61156788 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;">Please Comment and share below </span></p><p class="Paragraph SCXW61156788 BCX0" lang="EN-US" paraeid="{4408e96d-366f-4aa9-95a1-26e009d93ee3}{75}" paraid="1870122736" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW61156788 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p><p class="Paragraph SCXW61156788 BCX0" lang="EN-US" paraeid="{4408e96d-366f-4aa9-95a1-26e009d93ee3}{75}" paraid="1870122736" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW61156788 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;">If you want to connect with us, check out the links below:</span></p><p class="Paragraph SCXW61156788 BCX0" lang="EN-US" paraeid="{4408e96d-366f-4aa9-95a1-26e009d93ee3}{75}" paraid="1870122736" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW61156788 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p><p class="Paragraph SCXW61156788 BCX0" lang="EN-US" paraeid="{4408e96d-366f-4aa9-95a1-26e009d93ee3}{75}" paraid="1870122736" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW61156788 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;">Cash App: £TCRAK</span></p><p class="Paragraph SCXW61156788 BCX0" lang="EN-US" paraeid="{4408e96d-366f-4aa9-95a1-26e009d93ee3}{75}" paraid="1870122736" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW61156788 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;">Suscribe: https://thecarnagereport.substack.com/</span></p><p class="Paragraph SCXW61156788 BCX0" lang="EN-US" paraeid="{4408e96d-366f-4aa9-95a1-26e009d93ee3}{75}" paraid="1870122736" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW61156788 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;">YouTube: https://www.youtube.com/channel/UCKiM5iZhTyZItg8SYxVTMsQ</span></p><p class="Paragraph SCXW61156788 BCX0" lang="EN-US" paraeid="{4408e96d-366f-4aa9-95a1-26e009d93ee3}{75}" paraid="1870122736" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW61156788 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;">Follow us: https://twitter.com/TCRblogspot</span></p><p class="Paragraph SCXW61156788 BCX0" lang="EN-US" paraeid="{4408e96d-366f-4aa9-95a1-26e009d93ee3}{75}" paraid="1870122736" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW61156788 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;">Instagram: https://www.instagram.com/tcrac19/</span></p><p class="Paragraph SCXW61156788 BCX0" lang="EN-US" paraeid="{4408e96d-366f-4aa9-95a1-26e009d93ee3}{75}" paraid="1870122736" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; font-kerning: none; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><br /></p></div><p><br /></p>The Carnage Reporthttp://www.blogger.com/profile/09651890945410580242noreply@blogger.com0tag:blogger.com,1999:blog-842072410885865734.post-14739161263646458132020-10-11T23:21:00.003+01:002020-10-11T23:21:57.915+01:00(Sports) Football: Man United need a sporting director, now <p> </p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEheC33VyfMEDVA-OGjNMqFNaY7NcNNGq3uf-Wj7sT1uRYigyOFWVDNzxC8q9YYc-eBQuE7CUZJ5Sa0l5wNScRE3Tzw-44fXG8u8W4g3FBIr4-m0unu5a4aivUsmfNljNt_S3gcomssY0Q/s590/1345958_1.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="350" data-original-width="590" height="238" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEheC33VyfMEDVA-OGjNMqFNaY7NcNNGq3uf-Wj7sT1uRYigyOFWVDNzxC8q9YYc-eBQuE7CUZJ5Sa0l5wNScRE3Tzw-44fXG8u8W4g3FBIr4-m0unu5a4aivUsmfNljNt_S3gcomssY0Q/w400-h238/1345958_1.jpg" width="400" /></a></div><br /><p style="text-align: center;"><br /></p><div class="OutlineElement Ltr BCX0 SCXW96660261" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW96660261 BCX0" lang="EN-US" paraeid="{fdae9698-7085-4bd7-a2b9-42b650a148a2}{83}" paraid="2017859054" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="TextRun SCXW96660261 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">Of all the failures that have seen Manchester United slip into a depressing decline (full disclosure, I’m a United fan) the most visible and frustrating has been the club’s awful recruitment policy since the departure of legendary Sir Alex Ferguson back in 2013.</span><span class="EOP SCXW96660261 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW96660261 BCX0" lang="EN-US" paraeid="{fdae9698-7085-4bd7-a2b9-42b650a148a2}{83}" paraid="2017859054" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW96660261 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr BCX0 SCXW96660261" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW96660261 BCX0" lang="EN-US" paraeid="{bbc65d8c-47fb-4aa6-872a-320e20c8258b}{230}" paraid="212967203" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="TextRun SCXW96660261 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">To be fair, Ferguson had comfortably secured his last title with possibly the least talented squad he ever had at United with the team often leaning on the waning but still prodigious talents of Robin Van Persie as the Dutchman was often the difference between victory and defeat (his game winning freekick against Man City at the Etihad comes to mind. #goodtimes). What that meant whoever was to take over from Ferguson was going to have a major rebuild on his hands. </span><span class="EOP SCXW96660261 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW96660261 BCX0" lang="EN-US" paraeid="{bbc65d8c-47fb-4aa6-872a-320e20c8258b}{230}" paraid="212967203" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW96660261 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr BCX0 SCXW96660261" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW96660261 BCX0" lang="EN-US" paraeid="{126f2c7c-175b-4dc5-96a9-0d5216d38271}{222}" paraid="841890350" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="TextRun SCXW96660261 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">While we were all aware of Ferguson’s greatness as a manager, it can be argued that the Scotsman is arguably one of the best sporting directors the game has ever seen as he built title winning teams through three decades of football which is unheard of at the highest level. Ferguson was in full control of every aspect of the club as he was keen to make good on his promise when he was hired to “build a football club”.</span><span class="EOP SCXW96660261 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW96660261 BCX0" lang="EN-US" paraeid="{126f2c7c-175b-4dc5-96a9-0d5216d38271}{222}" paraid="841890350" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW96660261 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr BCX0 SCXW96660261" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW96660261 BCX0" lang="EN-US" paraeid="{8d9bc821-c380-4220-94ad-83606dd4e7a8}{138}" paraid="165463961" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="TextRun SCXW96660261 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">The success Ferguson achieved is almost impossible without excellence in finance, recruitment, coaching and development, systems and morale (culture and expectations) and Ferguson, as one of the most powerful managers ever, was responsible for four of five areas mentioned. Back to summer of </span><span class="TextRun SCXW96660261 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US"><span class="NormalTextRun ContextualSpellingAndGrammarErrorV2 SCXW96660261 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: inherit; background-image: url("data:image/svg+xml;base64,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"); background-position: left bottom; background-repeat: repeat-x; border-bottom: 1px solid transparent; margin: 0px; padding: 0px; user-select: text;">2013, </span></span><span class="TextRun SCXW96660261 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US"><span class="NormalTextRun ContextualSpellingAndGrammarErrorV2 SCXW96660261 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: inherit; background-image: url("data:image/svg+xml;base64,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"); background-position: left bottom; background-repeat: repeat-x; border-bottom: 1px solid transparent; margin: 0px; padding: 0px; user-select: text;">Ed</span></span><span class="TextRun SCXW96660261 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US"> Woodward came to prominence as chief executive after his successful spell as commercial director and assumed control over United recruitment policy and since then, Man United has been inept to say to the least.</span><span class="EOP SCXW96660261 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW96660261 BCX0" lang="EN-US" paraeid="{8d9bc821-c380-4220-94ad-83606dd4e7a8}{138}" paraid="165463961" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW96660261 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr BCX0 SCXW96660261" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW96660261 BCX0" lang="EN-US" paraeid="{a78997d7-c945-426c-8091-59eed4c8a9d8}{84}" paraid="1272777708" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="TextRun SCXW96660261 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">Whether it's the failure to get deals over line, making signings that don’t make sense, clashing with managerial hires (neither Louis Van Gaal or Jose Mourinho are fans of Woodward. We would argue this is down to Woodward having no idea what he wants Man United to look like on the pitch), failing to get rid of deadwood or not hiring a sporting director to handle transfers, Ed Woodward is at the heart of why Man United has declined in comparison to its competitors.</span><span class="EOP SCXW96660261 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"> </span></p></div><div class="OutlineElement Ltr BCX0 SCXW96660261" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW96660261 BCX0" lang="EN-US" paraeid="{1e9feed7-9d12-431f-b38a-cf99ed4d6d6b}{143}" paraid="244997131" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="TextRun SCXW96660261 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US"><span class="NormalTextRun SCXW96660261 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: inherit; margin: 0px; padding: 0px; user-select: text;"></span></span><span class="EOP SCXW96660261 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"> </span></p></div><div class="OutlineElement Ltr BCX0 SCXW96660261" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW96660261 BCX0" lang="EN-US" paraeid="{1e9feed7-9d12-431f-b38a-cf99ed4d6d6b}{153}" paraid="952341349" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="TextRun SCXW96660261 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">The Jaden Sancho saga was a case study among many on how not sign a player but looking closely, we would argue buying Sancho doesn’t make sense as they have the talented Mason Greenwood on the right and recently added Facundo </span><span class="TextRun SCXW96660261 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US"><span class="NormalTextRun SpellingErrorV2 SCXW96660261 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: inherit; background-image: url("data:image/svg+xml;base64,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"); background-position: left bottom; background-repeat: repeat-x; border-bottom: 1px solid transparent; margin: 0px; padding: 0px; user-select: text;">Pellistri</span></span><span class="TextRun SCXW96660261 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">. While there’s no doubt Sancho would improve the squad and is some way ahead of Greenwood and </span><span class="TextRun SCXW96660261 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US"><span class="NormalTextRun SpellingErrorV2 SCXW96660261 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: inherit; background-image: url("data:image/svg+xml;base64,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"); background-position: left bottom; background-repeat: repeat-x; border-bottom: 1px solid transparent; margin: 0px; padding: 0px; user-select: text;">Pellistri</span></span><span class="TextRun SCXW96660261 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US"> as far development is concerned, spending nine figures on one player when other areas of the squad require investment is bad judgment to say the least. </span><span class="EOP SCXW96660261 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW96660261 BCX0" lang="EN-US" paraeid="{1e9feed7-9d12-431f-b38a-cf99ed4d6d6b}{153}" paraid="952341349" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW96660261 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr BCX0 SCXW96660261" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW96660261 BCX0" lang="EN-US" paraeid="{15998b35-5705-43e0-8c28-26d60d56eb4e}{190}" paraid="1182552130" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="TextRun SCXW96660261 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">Woodward has made some poor decisions since taking control over transfers but his decision going forward would be to recruit a sporting director who can close deals, make signings that address weaknesses and more importantly recruit players that fit the system being used by the head coach (United have been especially weak mostly because there doesn’t seem to be clear style of play. Watch United on the ball during the 6-1 Tottenham humbling for reference). </span><span class="EOP SCXW96660261 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW96660261 BCX0" lang="EN-US" paraeid="{15998b35-5705-43e0-8c28-26d60d56eb4e}{190}" paraid="1182552130" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW96660261 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr BCX0 SCXW96660261" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW96660261 BCX0" lang="EN-US" paraeid="{563b7cbb-9e7b-4881-8a3d-4bc592a944e1}{93}" paraid="1186584666" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="TextRun SCXW96660261 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">There are a number of candidates that United can recruit with former United Goalkeeper and current Ajax CEO Edwin Van Der Sar being a clear target and Zenit St. Petersburg’s sporting director and former United scout Javier </span><span class="TextRun SCXW96660261 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">Ribalta</span><span class="TextRun SCXW96660261 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US"> who both have connections to the club and are both highly rated. However, hiring a sporting director would require Ed Woodward to hire a successor to himself and give up power, something he’s clearly not interested in doing despite damning evidence he’s really bad at recruiting players.</span><span class="EOP SCXW96660261 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW96660261 BCX0" lang="EN-US" paraeid="{563b7cbb-9e7b-4881-8a3d-4bc592a944e1}{93}" paraid="1186584666" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW96660261 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr BCX0 SCXW96660261" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW96660261 BCX0" lang="EN-US" paraeid="{e51a38c7-8d82-4d35-9079-829734206e33}{152}" paraid="1103529050" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="TextRun SCXW96660261 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">In sum, a sporting director won’t solve all of Man United problems as for all Woodward faults, he’s not the only figure to blame for Man United’s decline but it would represent a major step in the right direction as the club’s poorly handled recruitment policy has been an eyesore to watch for much of the last decade and without a strong sporting director with a clear idea of how to make Man United a powerhouse again, It’s only a matter of time before decline turns into irrelevance. </span><span class="TextRun SCXW96660261 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; font-weight: bold; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US"> </span><span class="EOP SCXW96660261 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"> </span></p></div><div class="OutlineElement Ltr BCX0 SCXW96660261" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW96660261 BCX0" lang="EN-US" paraeid="{18ae0404-f232-4402-8ab8-6445e77f2719}{55}" paraid="781045247" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="TextRun SCXW96660261 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; font-weight: bold; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US"><span class="NormalTextRun SCXW96660261 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: inherit; margin: 0px; padding: 0px; user-select: text;"></span></span><span class="EOP SCXW96660261 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"> </span></p></div>The Carnage Reporthttp://www.blogger.com/profile/09651890945410580242noreply@blogger.com0tag:blogger.com,1999:blog-842072410885865734.post-68168934826892932322020-09-27T23:13:00.001+01:002020-09-27T23:13:13.610+01:00(The Big Disrupt) Spotify: Why Spotify’s podcasting play is in deep trouble <p> </p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjcWgWkpLFMm4Ez5Foq7BA_2zTtF1idyCkHJRQTX1yTIY6TryatUIHTSCBch6-Wmd0Z96wAUpwh8dZ2AR-kW103xJjTO2RHShLvFDF9b2jsxjkWYokyWz2nKSfYzjEINWMTdoBM4U7iVw/s789/joe-rogan-experience-podcast.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="460" data-original-width="789" height="234" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjcWgWkpLFMm4Ez5Foq7BA_2zTtF1idyCkHJRQTX1yTIY6TryatUIHTSCBch6-Wmd0Z96wAUpwh8dZ2AR-kW103xJjTO2RHShLvFDF9b2jsxjkWYokyWz2nKSfYzjEINWMTdoBM4U7iVw/w400-h234/joe-rogan-experience-podcast.jpg" width="400" /></a></div><p style="text-align: center;"><br /></p><div class="OutlineElement Ltr BCX0 SCXW251258364" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW251258364 BCX0" lang="EN-US" paraeid="{0e5af0f7-8170-4ad9-9295-ace4b88407ac}{149}" paraid="1009505221" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="TextRun SCXW251258364 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">Our last article about Spotify’s podcasting play was pointing to the tension caused by Spotify’s inability to value podcasts properly which has led them to use different content acquisition models and the confusion it was causing among podcast creators and owners looking to value their creations with a particular focus on podcaster Joe Budden who stated his </span><span class="TextRun SCXW251258364 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">intention, after</span><span class="TextRun SCXW251258364 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US"> an epic rant, to leave the Sweden based company.</span><span class="EOP SCXW251258364 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW251258364 BCX0" lang="EN-US" paraeid="{0e5af0f7-8170-4ad9-9295-ace4b88407ac}{149}" paraid="1009505221" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW251258364 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr BCX0 SCXW251258364" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW251258364 BCX0" lang="EN-US" paraeid="{ce9e53c1-94c4-4a67-8c0f-6797570b9eba}{96}" paraid="1034721474" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="TextRun SCXW251258364 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">However, this week in lieu of the recent controversy surrounding its Joe Rogan Experience (JRE) exclusive licensing deal, we’ll focus on how quickly Spotify’s play is quickly falling apart as its long-term play is running head first into headwinds Spotify is demonstrating it cannot mitigate whatsoever. </span><span class="EOP SCXW251258364 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW251258364 BCX0" lang="EN-US" paraeid="{ce9e53c1-94c4-4a67-8c0f-6797570b9eba}{96}" paraid="1034721474" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW251258364 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr BCX0 SCXW251258364" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW251258364 BCX0" lang="EN-US" paraeid="{c2f81db6-f4c3-47e0-971d-7f1814ecb129}{1}" paraid="1529445161" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="TextRun SCXW251258364 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">September has been a rough month for Spotify and if Spotify remains as flat footed as it has been for much of it, the company could find itself having to negotiate an internal rebellion and not just staff on its payroll.</span><span class="EOP SCXW251258364 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW251258364 BCX0" lang="EN-US" paraeid="{c2f81db6-f4c3-47e0-971d-7f1814ecb129}{1}" paraid="1529445161" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW251258364 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p><p class="Paragraph SCXW251258364 BCX0" lang="EN-US" paraeid="{c2f81db6-f4c3-47e0-971d-7f1814ecb129}{1}" paraid="1529445161" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"></p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhFyXR-ismGBZIpHq7vs6ZPMWHlVyNLdDPR-3tJFiMaIgoHc7FzxOnVcJEIxl3-4L4ZZHU5CM7S_T4TlU7D78FS0eQ0-OpXVpTzH-lo5ushH2EO-_mstcVtcieV3JCL5KIw5P2Ia1m5RA/s1000/our-people.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="750" data-original-width="1000" height="300" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhFyXR-ismGBZIpHq7vs6ZPMWHlVyNLdDPR-3tJFiMaIgoHc7FzxOnVcJEIxl3-4L4ZZHU5CM7S_T4TlU7D78FS0eQ0-OpXVpTzH-lo5ushH2EO-_mstcVtcieV3JCL5KIw5P2Ia1m5RA/w400-h300/our-people.jpg" width="400" /></a></div><br /><span class="EOP SCXW251258364 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"><br /></span><p></p><p class="Paragraph SCXW251258364 BCX0" lang="EN-US" paraeid="{c2f81db6-f4c3-47e0-971d-7f1814ecb129}{1}" paraid="1529445161" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW251258364 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr BCX0 SCXW251258364" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW251258364 BCX0" lang="EN-US" paraeid="{158a7775-766a-4c7d-9c30-0ca4f43a12a4}{73}" paraid="498160872" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="TextRun SCXW251258364 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">With Rogan’s guests (particularly right-wing figures), unfiltered and off the cuff style making Spotify’s staff uncomfortable enough to strike for editorial control of his podcast, Spotify now have a real problem as while they invested heavily to acquire Rogan’s podcasts, it doesn’t own it outright which means they can’t edit the JRE content at least without Rogan’s consent which is unlikely as much of the reason why Rogan is so popular is his uncompromising style regardless of the political leanings and controversial viewpoints of his guests.</span><span class="EOP SCXW251258364 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW251258364 BCX0" lang="EN-US" paraeid="{158a7775-766a-4c7d-9c30-0ca4f43a12a4}{73}" paraid="498160872" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW251258364 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p><p class="Paragraph SCXW251258364 BCX0" lang="EN-US" paraeid="{158a7775-766a-4c7d-9c30-0ca4f43a12a4}{73}" paraid="498160872" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW251258364 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p><p class="Paragraph SCXW251258364 BCX0" lang="EN-US" paraeid="{158a7775-766a-4c7d-9c30-0ca4f43a12a4}{73}" paraid="498160872" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"></p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi6xD5le9dF7pPxqRS2Hz9JHganUYNeEg9IhhBAvb6ViOPzRY9dI1XCkyeRIvW6Yy5Qd_5Jh4u-FMu9JNpMVRPKZM4ZmCPh5MPaxX3OE0oF5czxUIUeYWDCDiptrSRTO7hIRbPvrM8z2g/s1200/maxresdefault.0.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="800" data-original-width="1200" height="266" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi6xD5le9dF7pPxqRS2Hz9JHganUYNeEg9IhhBAvb6ViOPzRY9dI1XCkyeRIvW6Yy5Qd_5Jh4u-FMu9JNpMVRPKZM4ZmCPh5MPaxX3OE0oF5czxUIUeYWDCDiptrSRTO7hIRbPvrM8z2g/w400-h266/maxresdefault.0.jpg" width="400" /></a></div><br /><span class="EOP SCXW251258364 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; 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-webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW251258364 BCX0" lang="EN-US" paraeid="{95aaa827-8bde-4dda-a791-db47267329c0}{94}" paraid="338337510" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="TextRun SCXW251258364 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">What this reveals about Spotify is that it cannot read its own employees, it hasn’t done its due diligence licensing content it spent heavily to acquire and has run into the age-old problem of value which goes some way to explain why its other large ticket podcast acquisitions Gimlet and </span><span class="TextRun SCXW251258364 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US"><span class="NormalTextRun SpellingErrorV2 SCXW251258364 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: inherit; background-image: url("data:image/svg+xml;base64,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"); background-position: left bottom; background-repeat: repeat-x; border-bottom: 1px solid transparent; margin: 0px; padding: 0px; user-select: text;">Parcast</span></span><span class="TextRun SCXW251258364 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US"> have unionized. In an attempt to mitigate its crippling music licensing costs, Spotify sought to move into podcasting heavily and made sizable acquisitions including the JRE and The Ringer podcast network but are now coming into problems as Spotify and, more importantly, podcast creators/owners are now finding out that the market for podcasts is bigger than they both thought.</span><span class="EOP SCXW251258364 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW251258364 BCX0" lang="EN-US" paraeid="{95aaa827-8bde-4dda-a791-db47267329c0}{94}" paraid="338337510" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW251258364 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p><p class="Paragraph SCXW251258364 BCX0" lang="EN-US" paraeid="{95aaa827-8bde-4dda-a791-db47267329c0}{94}" paraid="338337510" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"></p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgg8x6bVYZVKNR67NWQ3ygGU6J8oKU8bY8DBhYk18Es1odzIL6StisGl4oYOcLVN5z3a0rN0tr_LkK1nXbbXKG-SgUKoIYDJNk2HFLZwS2JB6mPKg7Pprqll2QjtBgeFQKh7FwJnoNTXQ/s782/1_tWJPUQMYSjHepv4qcN3zCQ.jpeg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="499" data-original-width="782" height="255" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgg8x6bVYZVKNR67NWQ3ygGU6J8oKU8bY8DBhYk18Es1odzIL6StisGl4oYOcLVN5z3a0rN0tr_LkK1nXbbXKG-SgUKoIYDJNk2HFLZwS2JB6mPKg7Pprqll2QjtBgeFQKh7FwJnoNTXQ/w400-h255/1_tWJPUQMYSjHepv4qcN3zCQ.jpeg" width="400" /></a></div><br /><p></p></div><div class="OutlineElement Ltr BCX0 SCXW251258364" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW251258364 BCX0" lang="EN-US" paraeid="{7f874c01-1e8f-40e9-934c-3aeb7252db02}{250}" paraid="438270542" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="TextRun SCXW251258364 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">In our last article, we noted that one of Budden’s biggest gripes was the company’s inability to value his podcast properly which the former rapper saw as an attempt to devalue his content as well as himself in the open market. Mistakes like these are easy to make in a relatively new market like podcasting but Spotify are making these mistakes publicly at 9 figure prices which puts pressure on the company to make their big bets come good. However, Spotify plan to profit off podcasts is falling apart at the seams because of one key reason, it doesn’t own the audience. </span><span class="EOP SCXW251258364 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW251258364 BCX0" lang="EN-US" paraeid="{7f874c01-1e8f-40e9-934c-3aeb7252db02}{250}" paraid="438270542" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW251258364 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p><p class="Paragraph SCXW251258364 BCX0" lang="EN-US" paraeid="{7f874c01-1e8f-40e9-934c-3aeb7252db02}{250}" paraid="438270542" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"></p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgchfUO-8K6V-G_aQ7CtN9P5R9-uEu9C0AIenewCPcQEg3uACuU7hm7zxtWShff7KXDepAN1IkSfQBW1XkueA7pIOFaVXp9rWRJ1F-0YU7fyAMsWLKk8afaQ5FzWfsB-Ev7PLeioR8zlA/s393/picture-201.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="281" data-original-width="393" height="286" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgchfUO-8K6V-G_aQ7CtN9P5R9-uEu9C0AIenewCPcQEg3uACuU7hm7zxtWShff7KXDepAN1IkSfQBW1XkueA7pIOFaVXp9rWRJ1F-0YU7fyAMsWLKk8afaQ5FzWfsB-Ev7PLeioR8zlA/w400-h286/picture-201.png" width="400" /></a></div><br /><span class="EOP SCXW251258364 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"><br /></span><p></p><p class="Paragraph SCXW251258364 BCX0" lang="EN-US" paraeid="{7f874c01-1e8f-40e9-934c-3aeb7252db02}{250}" paraid="438270542" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW251258364 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr BCX0 SCXW251258364" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW251258364 BCX0" lang="EN-US" paraeid="{ff4f9626-d0e6-4214-807f-5c8b16bbd7d5}{19}" paraid="1840465729" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="TextRun SCXW251258364 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">All companies have ambitions to dominate markets and while Spotify won’t admit it, its vying to dominate the market for podcasting from production to distribution. However, there’s one of big problem: it has no real leverage to determine value and with Amazon stating its intention to enter the podcast market and Apple already in a dominant position in the marketplace, Spotify may see its podcast acquisition costs go through the roof. What should concern Spotify is that both companies have greater reach and penetration into our lives than Spotify ever will through their hardware (</span><span class="TextRun SCXW251258364 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US"><span class="NormalTextRun SpellingErrorV2 SCXW251258364 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: inherit; background-image: url("data:image/svg+xml;base64,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"); background-position: left bottom; background-repeat: repeat-x; border-bottom: 1px solid transparent; margin: 0px; padding: 0px; user-select: text;">iphone</span></span><span class="TextRun SCXW251258364 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">, </span><span class="TextRun SCXW251258364 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US"><span class="NormalTextRun SpellingErrorV2 SCXW251258364 BCX0" style="-webkit-tap-highlight-color: transparent; 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background-position: left bottom; background-repeat: repeat-x; border-bottom: 1px solid transparent; margin: 0px; padding: 0px; user-select: text;">Macbook</span></span><span class="TextRun SCXW251258364 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">, Siri, Alexa, Prime) and thanks to their dominant position in other markets, they don’t have bet the ranch on every play.</span><span class="EOP SCXW251258364 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 14pt; line-height: 24.8208px; 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-webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"><br /></span><p></p><p class="Paragraph SCXW251258364 BCX0" lang="EN-US" paraeid="{ff4f9626-d0e6-4214-807f-5c8b16bbd7d5}{19}" paraid="1840465729" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW251258364 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr BCX0 SCXW251258364" style="-webkit-tap-highlight-color: transparent; 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user-select: text;" xml:lang="EN-US">The coming weeks and months are going to be interesting as the Joe Budden Network (previously known as the Joe Budden Podcast) hits the open market as other podcast creators/owners took note that one Spotify’s first exclusive content partners couldn’t find a deal that matched their value and if they managed to secure a large exclusive licensing deal or even get picked up by OTT streaming provider, Spotify are in real trouble as it might set the market price for other creators at a clip that Spotify, a loss-making company, can’t match.</span><span class="EOP SCXW251258364 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW251258364 BCX0" lang="EN-US" paraeid="{5e673c71-91ab-4609-9541-2d5ab8a5775a}{255}" paraid="423319888" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW251258364 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr BCX0 SCXW251258364" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW251258364 BCX0" lang="EN-US" paraeid="{a0676c84-2b22-4409-98f7-acb4532ef838}{242}" paraid="2092921822" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="TextRun SCXW251258364 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">Outside of that, podcast creators/owners (particularly those with larger audiences) can exist and thrive outside Spotify’s walled garden even without exclusive deals as they can secure their own ad and sponsorship deals that may even dwarf what Spotify is offering in splits, rates and in some cases, exclusive deals. </span><span class="EOP SCXW251258364 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW251258364 BCX0" lang="EN-US" paraeid="{a0676c84-2b22-4409-98f7-acb4532ef838}{242}" paraid="2092921822" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW251258364 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr BCX0 SCXW251258364" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW251258364 BCX0" lang="EN-US" paraeid="{37896c24-1348-491b-bf1b-a23eaafbd297}{182}" paraid="31285637" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="TextRun SCXW251258364 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">Why the recent controversy surrounding Rogan is a problem at least to Spotify isn’t only its employees taking a stand but that other podcast creators/owners are watching what Spotify does and if they cave to their own employees, other podcast creators/owners will take note or even choose a competitor over their editorial potentially being compromised.</span><span class="EOP SCXW251258364 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"> </span><span style="background-color: transparent; color: windowtext; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 14pt;"> </span></p></div><div class="OutlineElement Ltr BCX0 SCXW251258364" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW251258364 BCX0" lang="EN-US" paraeid="{35e68b25-0098-418a-ac65-c591e67c516a}{236}" paraid="1903243280" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="TextRun SCXW251258364 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US"><span class="NormalTextRun SCXW251258364 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: inherit; margin: 0px; padding: 0px; user-select: text;"></span></span><span class="EOP SCXW251258364 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"> </span></p></div><div class="OutlineElement Ltr BCX0 SCXW251258364" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW251258364 BCX0" lang="EN-US" paraeid="{d150d33d-63d3-4219-9517-c280a4ecd188}{11}" paraid="541288478" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="TextRun SCXW251258364 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">However, what may keep Spotify executives up at night is the very real possibility of Rogan leaving the platform in lieu of Spotify attempts to censor some of his content. Rogan is currently now playing defense thanks to his controversial takes in past episodes but when the noise subsides, Rogan won’t forget that Spotify is excluding episodes from its platform or its employees want to control his content they don’t own or have the right to. Come time to renew his deal, Spotify are going to have pay through the nose keep him should he outperform projections, the market continues its rapid growth and more players with larger pockets, reach and audience than Spotify enter the market asking Rogan to name his price (all of which are possible).</span><span class="EOP SCXW251258364 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph SCXW251258364 BCX0" lang="EN-US" paraeid="{d150d33d-63d3-4219-9517-c280a4ecd188}{11}" paraid="541288478" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW251258364 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p><p class="Paragraph SCXW251258364 BCX0" lang="EN-US" paraeid="{d150d33d-63d3-4219-9517-c280a4ecd188}{11}" paraid="541288478" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW251258364 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p><p class="Paragraph SCXW251258364 BCX0" lang="EN-US" paraeid="{d150d33d-63d3-4219-9517-c280a4ecd188}{11}" paraid="541288478" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"></p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjNOcXUw9UZdp43WupQnoMvb0V3rKcVcGlAKqLsSUVD2bC5WyZHkfU2ETRW59vQUNG2uD1iDAW1YVOikNKOBtXZlx0XjUAWgkEo0JWVjCxbXhpuwj6fSp4KMzCZJjG8SxCvEtf3GR9nAg/s700/biding-war-cover.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="366" data-original-width="700" height="209" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjNOcXUw9UZdp43WupQnoMvb0V3rKcVcGlAKqLsSUVD2bC5WyZHkfU2ETRW59vQUNG2uD1iDAW1YVOikNKOBtXZlx0XjUAWgkEo0JWVjCxbXhpuwj6fSp4KMzCZJjG8SxCvEtf3GR9nAg/w400-h209/biding-war-cover.jpg" width="400" /></a></div><br /><span class="EOP SCXW251258364 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"><br /></span><p></p><p class="Paragraph SCXW251258364 BCX0" lang="EN-US" paraeid="{d150d33d-63d3-4219-9517-c280a4ecd188}{11}" paraid="541288478" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="EOP SCXW251258364 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr BCX0 SCXW251258364" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW251258364 BCX0" lang="EN-US" paraeid="{cc713e92-f71b-45ef-9d33-2bf6a918a19c}{88}" paraid="340667972" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="TextRun SCXW251258364 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">In sum, Spotify podcasting play could be in tatters already as it finds out it has no leverage over its content partners in either music or podcasting where one can dictate value (Record Labels) and another can find their value elsewhere at a multiple if they don’t buy them outright (podcast creators/ owners). Once again, Europe biggest tech success story finds itself in an unfavorable bargaining position and if Spotify don’t find a way to add value beyond distribution and audience, the Swedish based company will be toast before it knows it.</span><span class="EOP SCXW251258364 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"> </span></p></div><div class="OutlineElement Ltr SCXW251258364 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW251258364 BCX0" lang="EN-US" paraeid="{f23df88b-d898-44d0-a9e3-b245a429dba7}{70}" paraid="1366980376" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="TextRun SCXW251258364 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US"><span class="NormalTextRun SCXW251258364 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: inherit; margin: 0px; padding: 0px; user-select: text;"></span></span><span class="EOP SCXW251258364 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"> </span></p></div><div class="OutlineElement Ltr SCXW251258364 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW251258364 BCX0" lang="EN-US" paraeid="{f23df88b-d898-44d0-a9e3-b245a429dba7}{81}" paraid="530071338" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="TextRun SCXW251258364 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US"><span class="NormalTextRun SCXW251258364 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: inherit; margin: 0px; padding: 0px; user-select: text;"></span></span><span class="EOP SCXW251258364 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 14pt; line-height: 24.8208px; margin: 0px; padding: 0px; user-select: text;"> </span></p></div><div class="OutlineElement Ltr SCXW251258364 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph SCXW251258364 BCX0" lang="EN-US" paraeid="{f2bce263-8bae-4c71-9174-042b1e4461b9}{233}" paraid="1146267706" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span style="background-color: transparent; color: windowtext; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 14pt; text-align: center;"> </span></p></div>The Carnage Reporthttp://www.blogger.com/profile/09651890945410580242noreply@blogger.com0tag:blogger.com,1999:blog-842072410885865734.post-35552406901374631062020-09-08T21:24:00.004+01:002020-09-08T21:27:15.584+01:00 (The Big Disrupt) The Age of Mass Surveillance: Examining the use of Facial Recognition<p style="text-align: center;"><br /></p><p style="text-align: center;"><span id="docs-internal-guid-09d646cb-7fff-99f5-0c26-18419af5256c"><span style="font-size: 20pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;"><span style="border: none; display: inline-block; height: 404px; overflow: hidden; width: 602px;"><img height="323" src="https://lh4.googleusercontent.com/qHzK52dFaxtwY-T82RuLRkHUTXeEqecKB-9DEjqASPXDtOJ9QMdYR-YuRb4Nggs6vSUATm51NREVzz2pVBv-z3R1Dg-__8AztTbJh5g1vpITz4tePgRAKos79V-4BoDoBhTpIyt52DeU1gQMWA=w483-h323" style="margin-left: 0px; margin-top: 0px;" width="483" /></span></span></span></p><p><br /></p><p dir="ltr" style="line-height: 1.295; margin-bottom: 8pt; margin-top: 0pt; text-align: justify;"><span style="background-color: transparent; color: black; font-family: "Times New Roman"; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; vertical-align: baseline; white-space: pre-wrap;">A few decades ago, facial recognition technology only existed in science fiction. However, rapid advances in technology have fuelled the proliferation of facial recognition technology in recent years. The technology </span><a href="https://lionbridge.ai/articles/what-is-facial-recognition/"><span style="background-color: transparent; color: #1155cc; font-family: "Times New Roman"; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;">measures and analyzes people’s faces</span></a><span style="background-color: transparent; color: black; font-family: "Times New Roman"; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; vertical-align: baseline; white-space: pre-wrap;"> and compares it to images in their database. </span></p><p dir="ltr" style="line-height: 1.295; margin-bottom: 8pt; margin-top: 0pt; text-align: justify;"><span style="background-color: transparent; color: black; font-family: "Times New Roman"; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; vertical-align: baseline; white-space: pre-wrap;">Today, the technology is prevalent in a wide range of commercial contexts and is rapidly expanding into new areas of our private and public lives. At this rate, facial detection technology will soon be a common aspect of our daily lives. </span></p><p dir="ltr" style="line-height: 1.295; margin-bottom: 8pt; margin-top: 0pt; text-align: justify;"><span style="background-color: transparent; color: black; font-family: "Times New Roman"; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; vertical-align: baseline; white-space: pre-wrap;">Facial recognition has a myriad of use cases in a wide range of settings. In business, face detection tech is proving useful in identifying the unique characteristics of customers in retail marketing and advertising. In law enforcement, government agencies in different parts of the world are leveraging the power of facial recognition technology to aid their efforts in combating crime and terrorism. But despite its benefits, face analysis tech carries a certain degree of risk. </span></p><p style="text-align: justify;"><b id="docs-internal-guid-0331b2d4-7fff-0cc7-300f-b069ededc60d" style="font-weight: normal;"><br /></b></p><p dir="ltr" style="line-height: 1.295; margin-bottom: 8pt; margin-top: 0pt; text-align: justify;"><span style="background-color: transparent; color: black; font-family: "Times New Roman"; font-size: 18pt; font-style: normal; font-variant: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;">The Good</span></p><p style="text-align: justify;"><b style="font-weight: normal;"><br /></b></p><p dir="ltr" style="line-height: 1.295; margin-bottom: 8pt; margin-top: 0pt; text-align: justify;"><span style="background-color: transparent; color: black; font-family: "Times New Roman"; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; vertical-align: baseline; white-space: pre-wrap;">At its core, facial recognition is a technology used to analyze faces for the purpose of identification or verification. Due to its potential benefits, facial recognition tech has become an area of significant interest for governments and private entities. Here are the considerable benefits of facial recognition technology. </span></p><p style="text-align: justify;"><b style="font-weight: normal;"><br /></b></p><ul style="margin-bottom: 0px; margin-top: 0px;"><li dir="ltr" style="background-color: transparent; color: black; font-family: "noto sans symbols", sans-serif; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; list-style-type: disc; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="line-height: 1.295; margin-bottom: 8pt; margin-top: 0pt; text-align: justify;"><span style="background-color: transparent; color: black; font-family: "Times New Roman"; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;">Security</span><span style="background-color: transparent; color: black; font-family: "Times New Roman"; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; vertical-align: baseline; white-space: pre-wrap;">. In terms of security, facial recognition technology can help police identify criminal elements, ensure safety in public spaces, and general maintenance of law and order. Face detection tech also helps police prevent human trafficking and find missing children. </span></p></li></ul><p style="text-align: justify;"><b style="font-weight: normal;"><br /></b></p><ul style="margin-bottom: 0px; margin-top: 0px;"><li dir="ltr" style="background-color: transparent; color: black; font-family: "noto sans symbols", sans-serif; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; list-style-type: disc; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="line-height: 1.295; margin-bottom: 8pt; margin-top: 0pt; text-align: justify;"><span style="background-color: transparent; color: black; font-family: "Times New Roman"; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;">Medicine</span><span style="background-color: transparent; color: black; font-family: "Times New Roman"; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; vertical-align: baseline; white-space: pre-wrap;">. Facial recognition technology can be used to identify genetic disorders with a facial scan. This is possible because some genetic disorders come with a facial trait. For instance, facial recognition tech has been shown to detect DiGeorge syndrome with a 96.6 percent success rate. </span></p></li></ul><p style="text-align: justify;"><b style="font-weight: normal;"><br /></b></p><ul style="margin-bottom: 0px; margin-top: 0px;"><li dir="ltr" style="background-color: transparent; color: black; font-family: "noto sans symbols", sans-serif; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; list-style-type: disc; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="line-height: 1.295; margin-bottom: 8pt; margin-top: 0pt; text-align: justify;"><span style="background-color: transparent; color: black; font-family: "Times New Roman"; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;">Marketing</span><span style="background-color: transparent; color: black; font-family: "Times New Roman"; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; vertical-align: baseline; white-space: pre-wrap;">. Marketing firms often consider factors such as ethnicity, age, and gender when creating products or services for their customers. Marketers can use facial recognition technology to define their audiences with a high level of accuracy. </span></p></li></ul><p style="text-align: justify;"><b style="font-weight: normal;"><br /></b></p><p dir="ltr" style="line-height: 1.295; margin-bottom: 8pt; margin-top: 0pt; text-align: justify;"><span style="background-color: transparent; color: black; font-family: "Times New Roman"; font-size: 18pt; font-style: normal; font-variant: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;">The Bad</span></p><p style="text-align: justify;"><b style="font-weight: normal;"><br /></b></p><p dir="ltr" style="line-height: 1.295; margin-bottom: 8pt; margin-top: 0pt; text-align: justify;"><span style="background-color: transparent; color: black; font-family: "Times New Roman"; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; vertical-align: baseline; white-space: pre-wrap;">As stated earlier, facial recognition technology has a dark side. Facial recognition technology protests focus on the following concerns. </span></p><p style="text-align: justify;"><b style="font-weight: normal;"><br /></b></p><ul style="margin-bottom: 0px; margin-top: 0px;"><li dir="ltr" style="background-color: transparent; color: black; font-family: "noto sans symbols", sans-serif; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; list-style-type: disc; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="line-height: 1.295; margin-bottom: 8pt; margin-top: 0pt; text-align: justify;"><span style="background-color: transparent; color: black; font-family: "Times New Roman"; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;">Violation of Freedom and Privacy</span><span style="background-color: transparent; color: black; font-family: "Times New Roman"; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; vertical-align: baseline; white-space: pre-wrap;">. Facial recognition tech gives government agencies the power to single out individuals in public spaces and track them. Our movements are no longer private. This is tantamount to the violation of our basic freedoms. In fact, privacy is one of the major concerns of people </span><a href="https://www.expressvpn.com/blog/the-fight-against-facial-recognition/"><span style="background-color: transparent; color: #1155cc; font-family: "Times New Roman"; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;">protesting against the use of facial recognition</span></a><span style="background-color: transparent; color: black; font-family: "Times New Roman"; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; vertical-align: baseline; white-space: pre-wrap;">. </span></p></li></ul><p style="text-align: justify;"><b style="font-weight: normal;"><br /></b></p><ul style="margin-bottom: 0px; margin-top: 0px;"><li dir="ltr" style="background-color: transparent; color: black; font-family: "noto sans symbols", sans-serif; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; list-style-type: disc; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="line-height: 1.295; margin-bottom: 8pt; margin-top: 0pt; text-align: justify;"><span style="background-color: transparent; color: black; font-family: "Times New Roman"; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;">Safety</span><span style="background-color: transparent; color: black; font-family: "Times New Roman"; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; vertical-align: baseline; white-space: pre-wrap;">. This technology also has the potential of being misused in stalking and online harassment. It gives perpetrators the ability to use a picture of their victim to find out every little detail about them, including their home address or place of work. This threatens our personal privacy as well as safety. </span></p></li></ul><p style="text-align: justify;"><b style="font-weight: normal;"><br /></b></p><ul style="margin-bottom: 0px; margin-top: 0px;"><li dir="ltr" style="background-color: transparent; color: black; font-family: "noto sans symbols", sans-serif; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; list-style-type: disc; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="line-height: 1.295; margin-bottom: 8pt; margin-top: 0pt; text-align: justify;"><span style="background-color: transparent; color: black; font-family: "Times New Roman"; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;">Mistaken Identity</span><span style="background-color: transparent; color: black; font-family: "Times New Roman"; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; vertical-align: baseline; white-space: pre-wrap;">. Facial recognition systems are not 100% accurate. In fact, they are far from it. Studies have shown that facial recognition algorithms tend to misidentify racial minorities. In law enforcement, mistaken identity can easily lead to a wrongful conviction.</span></p></li></ul><p style="text-align: justify;"><b style="font-weight: normal;"><br /></b></p><p dir="ltr" style="line-height: 1.295; margin-bottom: 8pt; margin-top: 0pt; text-align: justify;"><span style="background-color: transparent; color: black; font-family: "Times New Roman"; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; vertical-align: baseline; white-space: pre-wrap;">Facial recognition technology can be dangerous. With retailers, social media platforms, smartphone manufacturers, and federal authorities employing the technology, facial recognition has become more pervasive and even more concerning. The good news is that there are steps you can take to protect yourself from this intrusion. </span></p><p style="text-align: justify;"><b style="font-weight: normal;"><br /></b></p><p dir="ltr" style="line-height: 1.295; margin-bottom: 8pt; margin-top: 0pt; text-align: justify;"><span style="background-color: transparent; color: black; font-family: "Times New Roman"; font-size: 18pt; font-style: normal; font-variant: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;">How to Protect Yourself</span></p><p style="text-align: justify;"><b style="font-weight: normal;"><br /></b></p><p dir="ltr" style="line-height: 1.295; margin-bottom: 8pt; margin-top: 0pt; text-align: justify;"><span style="background-color: transparent; color: black; font-family: "Times New Roman"; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; vertical-align: baseline; white-space: pre-wrap;">Nobody is safe from facial recognition technology. Since we can’t hide in our houses forever, we can wear </span><a href="https://www.chicagotribune.com/business/ct-biz-facial-recognition-blocking-glasses-privacy-20200417-isy77jwrsncoholhndmyifadr4-story.html"><span style="background-color: transparent; color: #0563c1; font-family: "Times New Roman"; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;">anti-facial recognition glasses</span></a><span style="background-color: transparent; color: black; font-family: "Times New Roman"; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; vertical-align: baseline; white-space: pre-wrap;"> and masks to conceal our faces partially. But the threat of surveillance exists online on social media sites such as Facebook. You can stop the social media giant from tracking you by opting out of its facial recognition system. You can also use a VPN to protect your privacy online. A Virtual Private Network (VPN) will encrypt your connection, making it impossible for someone to spy on your online activities. </span></p><p style="text-align: justify;"><b style="font-weight: normal;"><br /></b></p><p dir="ltr" style="line-height: 1.295; margin-bottom: 8pt; margin-top: 0pt; text-align: justify;"><span style="background-color: transparent; color: black; font-family: "Times New Roman"; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; vertical-align: baseline; white-space: pre-wrap;">The positive side of facial recognition technology is indisputable. However, we cannot ignore the potential drawbacks. For starters, the surveillance capabilities of facial recognition technology allow the government to identify and track people in public, often without their knowledge or consent. The accuracy of facial recognition systems is also questionable and puts lives in danger, especially when facial recognition technology is used in law enforcement. </span></p><p></p><div style="text-align: justify;"><br /></div><br /><br /><p></p>The Carnage Reporthttp://www.blogger.com/profile/09651890945410580242noreply@blogger.com0tag:blogger.com,1999:blog-842072410885865734.post-82960089000149337272020-09-05T23:18:00.002+01:002020-09-05T23:18:53.143+01:00(The Big Disrupt) Spotify: Pod Prices – Why Spotify’s are risking their podcast play falling apart <br />
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<div class="OutlineElement Ltr SCXW35289289 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW35289289 BCX0" lang="EN-US" paraeid="{955459a5-fb2b-42f1-8659-a28ec3ae0429}{136}" paraid="1673349256" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US">
<span class="TextRun SCXW35289289 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-kerning: none; font-size: 11pt; font-variant-ligatures: none !important; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">In writing this article, I’ve got to admit a bias: I love Spotify. I think it’s a good company with a great service I personally use and despite the issues we’ll note later in this piece, I think it has a great future but looking at the company recent ambitions to own the booming podcasting marketspace, it may end up ruffling feathers it can’t afford to.</span><span class="EOP SCXW35289289 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"> </span></div>
<div class="Paragraph SCXW35289289 BCX0" lang="EN-US" paraeid="{955459a5-fb2b-42f1-8659-a28ec3ae0429}{136}" paraid="1673349256" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US">
<span class="EOP SCXW35289289 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"><br /></span></div>
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<div class="OutlineElement Ltr SCXW35289289 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW35289289 BCX0" lang="EN-US" paraeid="{39e87feb-e97f-414b-9cb3-35ab13bc647f}{183}" paraid="633068646" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US">
<span class="TextRun SCXW35289289 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-kerning: none; font-size: 11pt; font-variant-ligatures: none !important; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">Podcasting isn’t new but with its recent rise to prominence, plenty of companies have piled into the space spending heavily with Spotify alone ploughing over $700 million into the market through exclusives and acquisitions. However, in its haste to become a podcast hub it has run into issues it will have a difficult time solving in the near future at least.</span><span class="EOP SCXW35289289 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"> </span></div>
<div class="Paragraph SCXW35289289 BCX0" lang="EN-US" paraeid="{39e87feb-e97f-414b-9cb3-35ab13bc647f}{183}" paraid="633068646" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US">
<span class="EOP SCXW35289289 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"><br /></span></div>
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<div class="OutlineElement Ltr SCXW35289289 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW35289289 BCX0" lang="EN-US" paraeid="{327a24c5-9daf-4804-9419-56c347f6a71f}{91}" paraid="859396871" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US">
<span class="TextRun SCXW35289289 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-kerning: none; font-size: 11pt; font-variant-ligatures: none !important; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">However, arguably the biggest issue we think could unravel Spotify’s podcast strategy is how exactly do you value a podcast? The simple answer would be whatever someone is willing to pay for it but that brings up another question of what would you actually be paying for? Neither of these questions have easy answers and it’ll be interesting seeing how Spotify deals with these questions down the line but the early signs aren’t encouraging to say the least.</span><span class="EOP SCXW35289289 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"> </span></div>
<div class="Paragraph SCXW35289289 BCX0" lang="EN-US" paraeid="{327a24c5-9daf-4804-9419-56c347f6a71f}{91}" paraid="859396871" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US">
<span class="EOP SCXW35289289 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"><br /></span></div>
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<div class="OutlineElement Ltr SCXW35289289 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW35289289 BCX0" lang="EN-US" paraeid="{5fdd73fd-bd55-4347-bed6-eeb203318e39}{242}" paraid="402842990" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US">
<span class="TextRun SCXW35289289 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-kerning: none; font-size: 11pt; font-variant-ligatures: none !important; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">Spotify look set to lose the Joe Budden Podcast (JBP) after Joe Budden, the host and founder of the highly popular podcast (must admit bias here: big fan of Joe Budden the podcaster and rapper. WAAIITT A MINUTE!!!!), spoke for nearly two hours about his dealings with Spotify and how the whole experience left him with the sense that the Swedish based company undervalued him and the podcast duly announcing that the five-year-old podcast will be leaving their platform.</span><span class="EOP SCXW35289289 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"> </span></div>
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<span class="EOP SCXW35289289 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"><br /></span></div>
<div class="Paragraph SCXW35289289 BCX0" lang="EN-US" paraeid="{5fdd73fd-bd55-4347-bed6-eeb203318e39}{242}" paraid="402842990" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US">
<span class="EOP SCXW35289289 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"><br /></span></div>
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi64uEfinfTdDjETE6ApVXPCmkE6A0A9IT6NbW_L6neJ2VQpY-tm1tY2Ib97aS2eq7szdYF_VfqKnP43rH7JxnahN8orD71UcHY99YiFyjyUZP_J0ZbU0c_HQ7stTftintiP6nGW-w8Vw/s1600/jb1-800x400-1499227729.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" data-original-height="400" data-original-width="800" height="200" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi64uEfinfTdDjETE6ApVXPCmkE6A0A9IT6NbW_L6neJ2VQpY-tm1tY2Ib97aS2eq7szdYF_VfqKnP43rH7JxnahN8orD71UcHY99YiFyjyUZP_J0ZbU0c_HQ7stTftintiP6nGW-w8Vw/s400/jb1-800x400-1499227729.jpg" width="400" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Joe Budden (middle) with co-hosts Mal (left) and Rory (right)</td></tr>
</tbody></table>
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<span class="EOP SCXW35289289 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"><br /></span></div>
<div class="Paragraph SCXW35289289 BCX0" lang="EN-US" paraeid="{5fdd73fd-bd55-4347-bed6-eeb203318e39}{242}" paraid="402842990" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US">
<span class="EOP SCXW35289289 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"><br /></span></div>
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<div class="OutlineElement Ltr SCXW35289289 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW35289289 BCX0" lang="EN-US" paraeid="{a24a6966-d812-4107-8681-c80c34d98ac3}{179}" paraid="1972910421" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US">
<span class="TextRun SCXW35289289 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-kerning: none; font-size: 11pt; font-variant-ligatures: none !important; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">I listened to every minute of that podcast and made a mental note of every gripe and was left with the strong impression that Spotify had no idea how to value his podcast and in doing so managed to offend one of its most popular titles in trying to address its initial mistake. However, looking at Spotify’s history, it’s alleged folly in valuing the JBP isn’t surprising as one of the main reasons Spotify has been so bullish about podcasting is it gives an edge that hasn’t had since its founding: pricing power. I could argue Spotify would be well on its way to becoming a FAANG stock if it had pricing power but unfortunately for its shareholders and executive team, Spotify has been a glorified bust out for music rightsholders (predominantly labels) with music licensing costs accounting for just over 70% of Spotify’s revenues. This is only possible as Spotify’s business model only works at scale and the music industry is dominated by three players which means labels can set exorbitant prices for their large and prestigious catalogues and Spotify, with no real leverage, has to accept them. </span><span class="EOP SCXW35289289 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"> </span></div>
<div class="Paragraph SCXW35289289 BCX0" lang="EN-US" paraeid="{a24a6966-d812-4107-8681-c80c34d98ac3}{179}" paraid="1972910421" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US">
<span class="EOP SCXW35289289 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"><br /></span></div>
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<div class="OutlineElement Ltr SCXW35289289 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW35289289 BCX0" lang="EN-US" paraeid="{ae4de188-f624-4291-80e1-c9011cd76f37}{3}" paraid="1583001607" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US">
<span class="TextRun SCXW35289289 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-kerning: none; font-size: 11pt; font-variant-ligatures: none !important; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">This isn’t exactly Spotify’s fault as the music industry learned from its bruising encounters with Apple and its legendary Founder and CEO Steve Jobs that letting a digital distributor dictate the pricing and, ultimately, the value of your product is a bad idea. Since then, Labels have realized much of the value in the music business doesn’t lie in streams (a running theme on the JBP and in the recent “View from The Spot” episode) or even sales but in catalogue and has preceded to focus on its music licensing business which has seen music revenues and labels make a resurgence in </span><span class="TextRun SCXW35289289 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-kerning: none; font-size: 11pt; font-variant-ligatures: none !important; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">recent</span><span class="TextRun SCXW35289289 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-kerning: none; font-size: 11pt; font-variant-ligatures: none !important; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US"> years. </span><span class="EOP SCXW35289289 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"> </span></div>
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<div class="OutlineElement Ltr SCXW35289289 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW35289289 BCX0" lang="EN-US" paraeid="{9da44707-672a-48c9-af96-ec72c3c00283}{108}" paraid="1808832484" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US">
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<div class="OutlineElement Ltr SCXW35289289 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW35289289 BCX0" lang="EN-US" paraeid="{9da44707-672a-48c9-af96-ec72c3c00283}{119}" paraid="1006192188" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US">
<span class="TextRun SCXW35289289 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-kerning: none; font-size: 11pt; font-variant-ligatures: none !important; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">Now a public company, under pressure to grow and unable to negotiate prices for content, Spotify has made ambitious moves into podcasting where it’s in a better position to negotiate prices with podcast creators but in doing so it finds itself in a position to determine something else, value. Spotify has made some notable deals with podcast creators mixing outright acquisitions (buying “The Ringer” from Bill Simmons) with content licensing (paying Joe Rogan £100 million) but Spotify through mixing completely different content acquisition models to bolster its content library brings up the issue of just how much a podcast is worth. In any case, it's clear Spotify has no idea as its conflicting content acquisition strategy is confusing content creators, Budden especially.</span><span class="EOP SCXW35289289 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"> </span></div>
<div class="Paragraph SCXW35289289 BCX0" lang="EN-US" paraeid="{9da44707-672a-48c9-af96-ec72c3c00283}{119}" paraid="1006192188" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US">
<span class="EOP SCXW35289289 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"><br /></span></div>
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<div class="OutlineElement Ltr BCX0 SCXW35289289" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW35289289 BCX0" lang="EN-US" paraeid="{1ffddc4d-56a4-4a1f-86a5-562ab30b5cd7}{226}" paraid="1712891232" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US">
<span class="TextRun SCXW35289289 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-kerning: none; font-size: 11pt; font-variant-ligatures: none !important; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">With Spotify spending big on its podcast library, Budden who signed an exclusive licensing deal with the company, is looking at Spotify throwing money at fellow podcast creators and with his deal soon to expire, was looking forward to favorable negotiations taking into account the podcast (according to Budden) beating projections and the growth of marketplace increasing their value. However, with Spotify clearly unable to value podcasts (largely to their aforementioned two-pronged content acquisition strategy requiring two completely different pricing models) or only taking on platform performance into account (which is arguably worse), the value of the JBP hasn’t been taking into account because Spotify, quite simply, don’t know what they’re buying.</span><span class="EOP SCXW35289289 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"> </span></div>
<div class="Paragraph SCXW35289289 BCX0" lang="EN-US" paraeid="{1ffddc4d-56a4-4a1f-86a5-562ab30b5cd7}{226}" paraid="1712891232" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US">
<span class="EOP SCXW35289289 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"><br /></span></div>
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<div class="OutlineElement Ltr SCXW35289289 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW35289289 BCX0" lang="EN-US" paraeid="{f76e82ed-64a0-4ffd-83ba-29dc5c23bb72}{223}" paraid="1767715311" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US">
<span class="TextRun SCXW35289289 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-kerning: none; font-size: 11pt; font-variant-ligatures: none !important; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">Budden, clearly offended by how Spotify has handled him and his podcast, looks set to be on the market and they’ll be a growing number of suitors namely Apple who have been sitting on a billion-dollar industry for the best part of two decades and look set to secure a foothold in a market they’ve dominated but never really developed beyond distribution.</span><span class="EOP SCXW35289289 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"> </span></div>
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<span class="EOP SCXW35289289 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"><br /></span></div>
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<div class="OutlineElement Ltr SCXW35289289 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW35289289 BCX0" lang="EN-US" paraeid="{da61a89b-3fd5-4c85-9302-5fbf9aa24410}{201}" paraid="1165099531" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US">
<span class="TextRun SCXW35289289 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-kerning: none; font-size: 11pt; font-variant-ligatures: none !important; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">However, despite the public embarrassment of one of its creators publicly shedding light on its weaknesses, Spotify can fix this by paying Budden then choosing one content acquisition model which will make it easier to value podcasts going forward but with Spotify’s recent track record, one can only hope that Swedish based company learns that using two different models to guide your acquisition strategy of product or service while neglecting value (unless you're getting paid on both sides) is a bad idea.</span><span class="EOP SCXW35289289 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"> </span></div>
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<div class="Paragraph SCXW35289289 BCX0" lang="EN-US" paraeid="{72862f70-828b-4ffa-8772-e2f33bef1b71}{67}" paraid="2110638106" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US">
<span class="TextRun SCXW35289289 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-kerning: none; font-size: 11pt; font-variant-ligatures: none !important; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">In sum, all companies make mistakes but Spotify’s mistake could leave its podcast ambitions in tatters without changes.</span><span class="EOP SCXW35289289 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; user-select: text;"> </span></div>
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The Carnage Reporthttp://www.blogger.com/profile/09651890945410580242noreply@blogger.com0tag:blogger.com,1999:blog-842072410885865734.post-61700927404509506002020-09-01T23:26:00.000+01:002020-09-01T23:26:08.915+01:00Our Model<br />
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We have a lot of ideas about we see the world but most of what you'll see and read on The Carnage Report will center around five factors we think are important namely Finance, Recrutiing, Coaching/Development, System(s) and Morale.</div>
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These five factors (along with others) strongly shape what we write about, analyse, invest and spend time on and will going forward.</div>
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While we mostly use this model to look at sports, we've found our approach has applications in other fields and what we seen is that significant successes and failures in these areas serve as reliable predictors for the fall and rise of organizations whether it be sports teams, companies or even governments.</div>
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Along with our focus on these five factors, we evaluate the risk involved in our predictions which you may see in some of our content with position ratings. We grade our positions across an A to D risk scale (A being low Risk D, being high risk) which signals to our audience the likelyhood we think an event is likely to happen. </div>
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In sum. with our model we think we can provide value to readers and over time we hope you agree.</div>
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<br />The Carnage Reporthttp://www.blogger.com/profile/09651890945410580242noreply@blogger.com0tag:blogger.com,1999:blog-842072410885865734.post-56052928242584914652020-08-24T15:52:00.000+01:002020-08-24T15:55:45.682+01:00(Sports) Football: Why Arsenal Risking a decade of irrelevance <br />
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjG87-TV35fUhDp9EjNafj2PYkvpLwxRlgWUqYOR9ptHhyuXvRv6BcaClLt8bkNppRmJ4xI1STxQoRm9OFJErLM6Iljqpn9pGzAFJk_M00fJUpFGaBIsxYB9EUHnnRJdiZYV1NaqVK23w/s1600/Color-Arsenal-logo.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="900" data-original-width="1600" height="225" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjG87-TV35fUhDp9EjNafj2PYkvpLwxRlgWUqYOR9ptHhyuXvRv6BcaClLt8bkNppRmJ4xI1STxQoRm9OFJErLM6Iljqpn9pGzAFJk_M00fJUpFGaBIsxYB9EUHnnRJdiZYV1NaqVK23w/s400/Color-Arsenal-logo.jpg" width="400" /></a></div>
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<div class="OutlineElement Ltr SCXW115741862 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW115741862 BCX0" paraeid="{a43f1db2-5595-41c0-8acb-88f746c0bdc7}{173}" paraid="1013344358" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;">
<span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">While it may seem like the recent firing of now former head of football Raul </span><span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US"><span class="NormalTextRun SpellingErrorV2 SCXW115741862 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: inherit; background-image: url("data:image/svg+xml; background-position: left bottom; background-repeat: repeat-x; border-bottom: 1px solid transparent; margin: 0px; padding: 0px; user-select: text;">Sanllehi</span></span><span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US"> may have triggered this feature, we’ve been planning to write about the state of Arsenal for some time as we thought the North London giant we serve as a great case study into what causes once great clubs to fall apart at the seams. In our view, Arsenal are not there yet but as you would see reading on, Arsenal from organizational point of view at least, are close to becoming totally from becoming irrelevant as the club continues to fail in five key </span><span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US"><span class="NormalTextRun ContextualSpellingAndGrammarErrorV2 SCXW115741862 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: inherit; background-image: url("data:image/svg+xml; background-position: left bottom; background-repeat: repeat-x; border-bottom: 1px solid transparent; margin: 0px; padding: 0px; user-select: text;">areas</span></span><span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US"> we think can kill a club without improvement over time namely finance, recruitment, coaching/development, systems and morale. </span><span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"> </span></div>
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<div class="OutlineElement Ltr SCXW115741862 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW115741862 BCX0" paraeid="{a43f1db2-5595-41c0-8acb-88f746c0bdc7}{187}" paraid="1266871653" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;">
<span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">No club is owed success but Arsenal’s current flirtation into irrelevance is concerning on a number of levels as many of the issues (with the exception of low morale) addressed in this piece are not especially difficult to fix and with some direction, may improve but the decision currently shaping the club leave a lot to be desired to say the least. </span><span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"> </span></div>
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<div class="Paragraph SCXW115741862 BCX0" paraeid="{a43f1db2-5595-41c0-8acb-88f746c0bdc7}{205}" paraid="1234661208" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;">
<span class="TextRun Underlined SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; font-weight: bold; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US"><span class="NormalTextRun SCXW115741862 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: inherit; margin: 0px; padding: 0px; user-select: text;">Finance</span></span><span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"> </span></div>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj_jDz4lmR3LGI4hYPjEaW30Z1t9ZgYqimsMURLg0GgMhL5Sd2QJ5K82rka5wjm_h83FKgozau7RxvO9XMHZXMIciPSf4EeZJoovjAYM16a7yX0tCxNZTzHAqNrHXnHMrZZf0TU1xr8XQ/s1600/download+%25281%2529.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="188" data-original-width="268" height="280" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj_jDz4lmR3LGI4hYPjEaW30Z1t9ZgYqimsMURLg0GgMhL5Sd2QJ5K82rka5wjm_h83FKgozau7RxvO9XMHZXMIciPSf4EeZJoovjAYM16a7yX0tCxNZTzHAqNrHXnHMrZZf0TU1xr8XQ/s400/download+%25281%2529.jpg" width="400" /></a></div>
<div class="Paragraph SCXW115741862 BCX0" paraeid="{a43f1db2-5595-41c0-8acb-88f746c0bdc7}{205}" paraid="1234661208" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: center; user-select: text; vertical-align: baseline;">
<span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"><br /></span></div>
<div class="Paragraph SCXW115741862 BCX0" paraeid="{a43f1db2-5595-41c0-8acb-88f746c0bdc7}{205}" paraid="1234661208" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;">
<span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"><br /></span></div>
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<div class="OutlineElement Ltr BCX0 SCXW115741862" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW115741862 BCX0" paraeid="{a43f1db2-5595-41c0-8acb-88f746c0bdc7}{211}" paraid="666065804" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;">
<span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">Finance is integral in most sports but it's almost a matter of life and death in football. While money doesn’t always buy success in football due to the game to game unpredictability of the sport but over time a team that invests heavily and wisely will see success with the rapid rise of Chelsea and Man City being prime examples. However, this isn’t always true as many clubs have tried to spend their way to success whether that meant staying in the premier league (Fulham) or breaking into the top six (Everton) but come up short none more so than the Leeds United team of late 90’s and early 00’s. At the beginning of this century and for much of Wenger’s reign, Arsenal developed a reputation of being prudent spenders with the club avoiding flashy signings even when it at times stifled the team ability to compete with its peers who could either had wealthy benefactors which allowed them to operate at a loss (Man city and Chelsea) or long term legacy competitors like Man United and Liverpool whose success and ability commercialize on their storied histories allowed them generate revenue even when both clubs struggled.</span><span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"> </span></div>
<div class="Paragraph SCXW115741862 BCX0" paraeid="{a43f1db2-5595-41c0-8acb-88f746c0bdc7}{211}" paraid="666065804" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;">
<span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"><br /></span></div>
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<div class="OutlineElement Ltr BCX0 SCXW115741862" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW115741862 BCX0" paraeid="{a43f1db2-5595-41c0-8acb-88f746c0bdc7}{217}" paraid="364949052" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;">
<span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">The club employs a self-sustained model that has largely been successful for the last two decades until last year the club its first loss in 17 years. However, what concerns us is Arsenal’s current financial position with the impact of COVID 19 crisis, recent job cuts of non-playing staff, and the first team in need of a dramatic rebuild, it begs the question where Arsenal will find the money. Despite being one of the most derided club owners in recent memory, Stan Kroenke may be forced to bankroll the club in its time of need.</span><span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"> </span></div>
<div class="Paragraph SCXW115741862 BCX0" paraeid="{a43f1db2-5595-41c0-8acb-88f746c0bdc7}{217}" paraid="364949052" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;">
<span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"><br /></span></div>
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<div class="OutlineElement Ltr BCX0 SCXW115741862" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW115741862 BCX0" paraeid="{a43f1db2-5595-41c0-8acb-88f746c0bdc7}{223}" paraid="2078002817" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;">
<span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">This concerns about the state of club financially is not lost on other key figures in the club as Mikkel Arteta has voiced his concerns about the potential of funds not being available for a rebuild he’s well aware will decide his fate at the Emirates. With the club out of Europe, linked with needed but expensive personnel (more on that later), it looks like Arsenal are going to struggle despite recent improvement in on field results. </span><span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"> </span></div>
<div class="Paragraph SCXW115741862 BCX0" paraeid="{a43f1db2-5595-41c0-8acb-88f746c0bdc7}{223}" paraid="2078002817" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;">
<span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"><br /></span></div>
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<div class="OutlineElement Ltr BCX0 SCXW115741862" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW115741862 BCX0" paraeid="{a43f1db2-5595-41c0-8acb-88f746c0bdc7}{229}" paraid="565402497" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;">
<span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">The simple truth is that even if Arsenal were at the top of their game in the other four areas, the lack of funds will seriously hamper the team ability to reach its full potential or even succeed despite around improvement. Arsenal finances are not exclusive to them but endemic of football as quite the economics of football are questionable at best and outright unworkable at worst. </span><span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"> </span></div>
<div class="Paragraph SCXW115741862 BCX0" paraeid="{a43f1db2-5595-41c0-8acb-88f746c0bdc7}{229}" paraid="565402497" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;">
<span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"><br /></span></div>
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<div class="OutlineElement Ltr BCX0 SCXW115741862" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW115741862 BCX0" paraeid="{a43f1db2-5595-41c0-8acb-88f746c0bdc7}{235}" paraid="420221197" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;">
<span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">From a pure business perspective, football is possibly the worst business in the world if you're looking to make money as on pitch results are unpredictable, costs (particularly transfer fees and players wages) are always on the up and owners constantly under pressure to pour money into a club they know they won’t get back. The only thing that makes a football club worth to its owners is the rising value of the club which is largely driven by on pitch success but in Arsenal’s case until recently, significant success hasn’t been forthcoming to say the least. </span><span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"> </span></div>
<div class="Paragraph SCXW115741862 BCX0" paraeid="{a43f1db2-5595-41c0-8acb-88f746c0bdc7}{235}" paraid="420221197" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;">
<span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"><br /></span></div>
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<div class="OutlineElement Ltr SCXW115741862 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW115741862 BCX0" lang="EN-US" paraeid="{0a9d4250-b699-42c2-a084-6f898e12b0d2}{88}" paraid="1110359421" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US">
<span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">In any case, Significant financial pressure ultimately may see the club fall into a sustained period of irrelevance but with closer look in other four mentioned in this piece, </span><span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">this</span><span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US"> drift downwards has been coming.</span><span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"> </span></div>
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<div class="OutlineElement Ltr SCXW115741862 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW115741862 BCX0" paraeid="{a43f1db2-5595-41c0-8acb-88f746c0bdc7}{247}" paraid="1242577552" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;">
<span class="TextRun Underlined SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; font-weight: bold; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US"><span class="NormalTextRun SCXW115741862 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: inherit; margin: 0px; padding: 0px; user-select: text;">Recruitment</span></span><span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"> </span></div>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhyrQAXY_sV4GEFfHC9_NbkuuKu9pKjkCZTsth9fD1d1wdHQPn9iOwpcK2yjnVEhKFKtOU8UJeW7QfJQ4tkRYz0A7UFjcgz1FzEUJ2mYP6BQey8iify9-RLompVPBWIM8uKPKb48_ZLyA/s1600/a12967f8566f92dd012a7db8ab67380f.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="450" data-original-width="800" height="225" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhyrQAXY_sV4GEFfHC9_NbkuuKu9pKjkCZTsth9fD1d1wdHQPn9iOwpcK2yjnVEhKFKtOU8UJeW7QfJQ4tkRYz0A7UFjcgz1FzEUJ2mYP6BQey8iify9-RLompVPBWIM8uKPKb48_ZLyA/s400/a12967f8566f92dd012a7db8ab67380f.jpg" width="400" /></a></div>
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<div class="OutlineElement Ltr SCXW115741862 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW115741862 BCX0" paraeid="{a43f1db2-5595-41c0-8acb-88f746c0bdc7}{253}" paraid="1472707527" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;">
<span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">Arsenal’s recruitment policy was once the envy of Europe as the club had developed an ability to unearth world class talent at a steal which had turned Arsenal into a powerhouse during the late nineties and early noughties but twenty years on, Arsenal prowess in this crucial area has waned dramatically. I was in my teens back then and even then, I used to wonder how they did it. How every time they bought a player into the team they seemed to slot in just perfectly? Even if a player struggled initially, why would they eventually turn into world beaters? What I was seeing as a kid was a club that knew how to identify talent, see how it would fit into the team’s system or style of play and then development that talent over time that saw Arsenal record transfer surpluses even as their edge in finding players at value waned significantly.</span><span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"> </span></div>
<div class="Paragraph SCXW115741862 BCX0" paraeid="{a43f1db2-5595-41c0-8acb-88f746c0bdc7}{253}" paraid="1472707527" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;">
<span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"><br /></span></div>
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<div class="OutlineElement Ltr SCXW115741862 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW115741862 BCX0" paraeid="{4f24b46a-1c08-496b-8c2b-d53d040d91f7}{4}" paraid="782893727" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;">
<span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">It’s been some time since I was a teenager but the current incarnation of the club, in the area of recruitment at least, is a far cry from what I was seeing in my youth. When I look at Arsenal’s recruitment policy today, it smacks of a club that has no idea of where it needs to improve. While the current team has talent, the weaknesses that has seen the club underperform and now drift into mild decline over the last few years, have not been addressed. However, this has been a long-term problem as Arsenal have been patchy to say the least at addressing weaknesses through recruitment for most of my adult life. I can remember hearing what seems like all my life Arsenal needing a defender and a midfielder (I’ll argue that this is because of deficiencies in other areas later) and today, Arsenal still look weak in both areas, especially when they don’t have the ball.</span><span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"> </span></div>
<div class="Paragraph SCXW115741862 BCX0" paraeid="{4f24b46a-1c08-496b-8c2b-d53d040d91f7}{4}" paraid="782893727" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;">
<span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"><br /></span></div>
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<div class="OutlineElement Ltr SCXW115741862 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW115741862 BCX0" paraeid="{4f24b46a-1c08-496b-8c2b-d53d040d91f7}{10}" paraid="1536420077" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;">
<span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">The failure to address weaknesses is one thing but Arsenal’s recruitment </span><span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">policy has</span><span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US"> been especially bad at getting rid of players that have outstayed their welcome which leads another weakness that has eft arsenal in a </span><span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">position</span><span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US"> where they’re currently relying on agents to fix. </span><span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"> </span></div>
<div class="Paragraph SCXW115741862 BCX0" paraeid="{4f24b46a-1c08-496b-8c2b-d53d040d91f7}{10}" paraid="1536420077" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;">
<span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"><br /></span></div>
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<div class="OutlineElement Ltr SCXW115741862 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW115741862 BCX0" paraeid="{4f24b46a-1c08-496b-8c2b-d53d040d91f7}{24}" paraid="461217422" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;">
<span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">In our opinion, Arsenal are paying the price for a poor recruitment policy that has left the club in need of a serious rebuild with players who have limited or no resale value. This means arsenal will have sell players at a loss as they’ve accrued no value through their performances on the pitch. With the onset of COVID 19 crisis, the funds Arsenal might have recouped from selling players are going to be considerably less as clubs will have significantly less money to spend on new personnel. Add to that most clubs in football operate at a loss or break even at best, depend highly on TV revenue and will be denied of significant matchday revenue thanks to COVID 19, the market for those players is weak at best.</span><span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"> </span></div>
<div class="Paragraph SCXW115741862 BCX0" paraeid="{4f24b46a-1c08-496b-8c2b-d53d040d91f7}{24}" paraid="461217422" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;">
<span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"><br /></span></div>
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<div class="OutlineElement Ltr SCXW115741862 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW115741862 BCX0" paraeid="{4f24b46a-1c08-496b-8c2b-d53d040d91f7}{30}" paraid="1693912449" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;">
<span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">However, looking forward, what concerns us most about Arsenal’s recruitment policy is not so much the long-term issue of not recruiting for weaknesses or hanging onto players too long but their growing reliance on agents rather than scouts. Like it or not, agents are becoming a powerful group in the game and are a driving force in why the market for players is so inflated so on the face of it employing a recruitment strategy that involves using agents appears to be a wise move. However, there is a threat that Arsenal can become beholden to these agents who have conflicts of interests that are hard to ignore. We're highly skeptical of clubs handing over their recruitment policy to agents rather than scouts because of these conflicts of interests as well as mixed record of agents leading a club on pitch personnel decisions.</span><span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"> </span></div>
<div class="Paragraph SCXW115741862 BCX0" paraeid="{4f24b46a-1c08-496b-8c2b-d53d040d91f7}{30}" paraid="1693912449" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;">
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<div class="OutlineElement Ltr SCXW115741862 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW115741862 BCX0" paraeid="{4f24b46a-1c08-496b-8c2b-d53d040d91f7}{36}" paraid="2055815681" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;">
<span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">There’s already evidence that Arsenal’s relationship with one agent in particular, Kia </span><span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US"><span class="NormalTextRun SpellingErrorV2 SCXW115741862 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: inherit; background-image: url("data:image/svg+xml; background-position: left bottom; background-repeat: repeat-x; border-bottom: 1px solid transparent; margin: 0px; padding: 0px; user-select: text;">Joorabchian</span></span><span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">, is already having a significant influence on the club’s personnel decisions already with the club tying David Luiz to significant contract extension despite being responsible for a number defensive errors that has cost Arsenal. </span><span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"> </span></div>
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<div class="Paragraph SCXW115741862 BCX0" paraeid="{4f24b46a-1c08-496b-8c2b-d53d040d91f7}{46}" paraid="386083552" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;">
<span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US"><span class="NormalTextRun SpellingErrorV2 SCXW115741862 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: inherit; background-image: url("data:image/svg+xml; background-position: left bottom; background-repeat: repeat-x; border-bottom: 1px solid transparent; margin: 0px; padding: 0px; user-select: text;">Joorabchian</span></span><span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US"> has felt comfortable enough to criticize former head of recruitment Sven </span><span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US"><span class="NormalTextRun SpellingErrorV2 SCXW115741862 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: inherit; background-image: url("data:image/svg+xml; background-position: left bottom; background-repeat: repeat-x; border-bottom: 1px solid transparent; margin: 0px; padding: 0px; user-select: text;">Mislintat</span></span><span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">, after reports came out that </span><span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US"><span class="NormalTextRun SpellingErrorV2 SCXW115741862 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: inherit; background-image: url("data:image/svg+xml; background-position: left bottom; background-repeat: repeat-x; border-bottom: 1px solid transparent; margin: 0px; padding: 0px; user-select: text;">Mislintat</span></span><span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US"> had been forthcoming of the failures of the club from top to bottom with a particular focus on the club scouting department. To be fair, </span><span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US"><span class="NormalTextRun SpellingErrorV2 SCXW115741862 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: inherit; background-image: url("data:image/svg+xml; background-position: left bottom; background-repeat: repeat-x; border-bottom: 1px solid transparent; margin: 0px; padding: 0px; user-select: text;">Joorabchian</span></span><span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US"> are well founded as </span><span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US"><span class="NormalTextRun SpellingErrorV2 SCXW115741862 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: inherit; background-image: url("data:image/svg+xml; background-position: left bottom; background-repeat: repeat-x; border-bottom: 1px solid transparent; margin: 0px; padding: 0px; user-select: text;">Mislintat</span></span><span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US"> recruitment record during his brief stint at the club is uninspiring to say the </span><span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">least.</span><span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US"> However, given his pedigree and record of success at Dortmund, </span><span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US"><span class="NormalTextRun SpellingErrorV2 SCXW115741862 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: inherit; background-image: url("data:image/svg+xml; background-position: left bottom; background-repeat: repeat-x; border-bottom: 1px solid transparent; margin: 0px; padding: 0px; user-select: text;">Mislintat</span></span><span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US"> is well placed to spot what’s missing at the club especially when it comes to recruiting and identifying talent. </span><span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"> </span></div>
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<span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"><br /></span></div>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEibawowntuPCdTeCv5C0mZS0oBn35FAsrJIAJRThvrzTJiq-jDs7X_cH8ccpcdESjvpgQfPBlna5wwY7HyZjebevfY-IVEx2OWxKzLPL9mPeENh0H6Ieq_DqTHQAcIgnMFZjLsbPrD2dQ/s1600/1071524630.jpg.0.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="933" data-original-width="1400" height="266" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEibawowntuPCdTeCv5C0mZS0oBn35FAsrJIAJRThvrzTJiq-jDs7X_cH8ccpcdESjvpgQfPBlna5wwY7HyZjebevfY-IVEx2OWxKzLPL9mPeENh0H6Ieq_DqTHQAcIgnMFZjLsbPrD2dQ/s400/1071524630.jpg.0.jpg" width="400" /></a></div>
<div class="Paragraph SCXW115741862 BCX0" paraeid="{4f24b46a-1c08-496b-8c2b-d53d040d91f7}{46}" paraid="386083552" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: center; user-select: text; vertical-align: baseline;">
<span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"><br /></span></div>
<div class="Paragraph SCXW115741862 BCX0" paraeid="{4f24b46a-1c08-496b-8c2b-d53d040d91f7}{46}" paraid="386083552" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;">
<span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"><br /></span></div>
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<div class="OutlineElement Ltr SCXW115741862 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW115741862 BCX0" paraeid="{4f24b46a-1c08-496b-8c2b-d53d040d91f7}{78}" paraid="525726548" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;">
<span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">This encounter was strange because it's hard to remember the last time an agent publicly criticized a club’s former recruitment head ever. Usually agents stray from the media unless it involves one of their clients but why </span><span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US"><span class="NormalTextRun SpellingErrorV2 SCXW115741862 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: inherit; background-image: url("data:image/svg+xml; background-position: left bottom; background-repeat: repeat-x; border-bottom: 1px solid transparent; margin: 0px; padding: 0px; user-select: text;">Joorabchian</span></span><span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US"> why felt emboldened enough to take a shot at </span><span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US"><span class="NormalTextRun SpellingErrorV2 SCXW115741862 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: inherit; background-image: url("data:image/svg+xml; background-position: left bottom; background-repeat: repeat-x; border-bottom: 1px solid transparent; margin: 0px; padding: 0px; user-select: text;">Mislintat</span></span><span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US"> suggests that he knows Arsenal use and reliance on agents to recruit players will only grow. With the COVID 19 crisis weighing on the clubs finances, the club recently let go of 55 non playing staff but what was noticeable was much of the cuts were focused on the scouting department which is not unusual in football but for a club that’s been hit hard by the pandemic, Arsenal recruitment strategy should center on value which scouts are particularly wired to identify.</span><span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"> </span></div>
<div class="Paragraph SCXW115741862 BCX0" paraeid="{4f24b46a-1c08-496b-8c2b-d53d040d91f7}{78}" paraid="525726548" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;">
<span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"><br /></span></div>
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<div class="OutlineElement Ltr SCXW115741862 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW115741862 BCX0" paraeid="{4f24b46a-1c08-496b-8c2b-d53d040d91f7}{92}" paraid="2035405506" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;">
<span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">Football can be a cruel game and no one knows this better than football scouts. For how integral scouts are in identifying talent from under 10’s up to the first team, they’re often poorly paid and rarely get credit for identifying talent, that’s if their player recommendations are taken in consideration at all. They often have the most unstable job security in a sport with a notorious reputation for high turnover. While most scouts embrace the use of data identify talent, it wasn’t that long ago when scouts where being pitted against data analysts and now, they face a new threat in super agents with large client lists who can work with clubs directly. </span><span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"> </span></div>
<div class="Paragraph SCXW115741862 BCX0" paraeid="{4f24b46a-1c08-496b-8c2b-d53d040d91f7}{92}" paraid="2035405506" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;">
<span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"><br /></span></div>
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<div class="OutlineElement Ltr SCXW115741862 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW115741862 BCX0" paraeid="{4f24b46a-1c08-496b-8c2b-d53d040d91f7}{98}" paraid="1805641484" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;">
<span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">This is particularly troubling as unlike data analysts, agents are in direct contact with players and also have the ability to identify talent or at least identify players whose value is likely to rise. Add to that to the fact that most agents often deal with high ranking club executives and even ownership in some cases, scouts can find themselves marginalized at their own clubs as scouts often work under a sports director who might respect their ability to spot talent but can ignore their recommendations. However, sporting directors often have to deal with agents to get deals done which means they have to build and maintain relationships with agents or risk getting cut off from talent down the line as agents accumulate talent.</span><span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"> </span></div>
<div class="Paragraph SCXW115741862 BCX0" paraeid="{4f24b46a-1c08-496b-8c2b-d53d040d91f7}{98}" paraid="1805641484" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;">
<span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"><br /></span></div>
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<div class="OutlineElement Ltr SCXW115741862 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW115741862 BCX0" paraeid="{4f24b46a-1c08-496b-8c2b-d53d040d91f7}{104}" paraid="1703303027" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;">
<span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US"><span class="NormalTextRun SCXW115741862 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: inherit; margin: 0px; padding: 0px; user-select: text;">What makes this worse is that agents also represent coaches and even sporting directors which could cripple a club's ability to recruit the best coaches and sporting directors should they fall foul of agents who represent them. A potential upshot of this is clubs could be forced to hang onto players, coaches and even sporting directors in spite of poor performance in order to remain in good standing with their representation. While this is unlikely (but far from impossible), what we’re already seeing at Arsenal is concerning as the club is already being linked to a number of </span><span class="NormalTextRun SpellingErrorV2 SCXW115741862 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: inherit; background-image: url("data:image/svg+xml; background-position: left bottom; background-repeat: repeat-x; border-bottom: 1px solid transparent; margin: 0px; padding: 0px; user-select: text;">Joorabchian’s</span><span class="NormalTextRun SCXW115741862 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: inherit; margin: 0px; padding: 0px; user-select: text;"> clients which he directly benefits from if Arsenal recruits them. Add to that his close links with technical director Edu who worked together at Corinthians, </span><span class="NormalTextRun SpellingErrorV2 SCXW115741862 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: inherit; background-image: url("data:image/svg+xml; background-position: left bottom; background-repeat: repeat-x; border-bottom: 1px solid transparent; margin: 0px; padding: 0px; user-select: text;">Joorabchian</span><span class="NormalTextRun SCXW115741862 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: inherit; margin: 0px; padding: 0px; user-select: text;"> influence over the club's recruitment policy could onset further stagnation as the club as they rely on the agent’s existing client list rather than building up their own database of targets. </span></span><span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"> </span></div>
<div class="Paragraph SCXW115741862 BCX0" paraeid="{4f24b46a-1c08-496b-8c2b-d53d040d91f7}{104}" paraid="1703303027" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;">
<span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"><br /></span></div>
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<div class="OutlineElement Ltr SCXW115741862 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW115741862 BCX0" paraeid="{4f24b46a-1c08-496b-8c2b-d53d040d91f7}{122}" paraid="2060227073" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;">
<span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">What this all means long term is that Arsenal maybe able to bring in top talent but more often than not may end up paying over the odds bringing in players and keeping them if they perform well which may bring some initial success but when the eventually needs to rebuild the squad, Arsenal may find themselves tied to large contracts with players with no resale value. While this can happen anyway as clubs often buy players whose talents are dwarfed by their market value, this more likely to happen if clubs rely on agents to recruit players as agents depend on big transfer fees for their livelihood. </span><span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"> </span></div>
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<div class="OutlineElement Ltr SCXW115741862 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW115741862 BCX0" paraeid="{4f24b46a-1c08-496b-8c2b-d53d040d91f7}{128}" paraid="1415012558" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;">
<span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">That said, an agency led recruitment strategy isn’t exactly the worst way to recruit players as it has worked at clubs like Wolves but this move by the club's hierarchy smacks of desperation as thanks to consecutive seasons without champions league football, Arsenal’s has become less attractive to high quality players which means Arsenal will find it harder to compete for with its rivals for talent. Arsenal, knowing all too well it can’t compete head on with the likes of Man City and Chels</span><span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">e</span><span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">a</span><span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US"><span class="NormalTextRun SCXW115741862 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: inherit; margin: 0px; padding: 0px; user-select: text;"> </span></span><span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">f</span><span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">o</span><span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">r</span><span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US"><span class="NormalTextRun SCXW115741862 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: inherit; margin: 0px; padding: 0px; user-select: text;"> </span></span><span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">p</span><span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">l</span><span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">a</span><span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">y</span><span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">e</span><span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">r</span><span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">s</span><span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">,</span><span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US"><span class="NormalTextRun SCXW115741862 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: inherit; margin: 0px; padding: 0px; user-select: text;"> </span></span><span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">has turned to agents lure talent to the club which may work short term but long term the conflict of interests and growing dependence of a handful of agents could potentially make the situation worse. </span><span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"> </span></div>
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<span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US"> </span><span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"> </span></div>
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<div class="Paragraph SCXW115741862 BCX0" paraeid="{4f24b46a-1c08-496b-8c2b-d53d040d91f7}{174}" paraid="1734022323" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;">
<span class="TextRun Underlined SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; font-weight: bold; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US"><span class="NormalTextRun SCXW115741862 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: inherit; margin: 0px; padding: 0px; user-select: text;">Coaching/Development</span></span><span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"> </span></div>
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<span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"><br /></span></div>
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<div class="OutlineElement Ltr SCXW115741862 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW115741862 BCX0" paraeid="{4f24b46a-1c08-496b-8c2b-d53d040d91f7}{180}" paraid="838144637" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;">
<span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">In writing this piece and looking back at the tactical development of British football, it's hard to imagine a club that’s had more impact on the British game than Arsenal. From encouraging better conditioning and dietary choices that extended the careers of legends such as Tony Adams and Lee Dixon to instilling a fluid and puritanical style of play that has influenced much of the football seen today, Arsenal has started or been at the forefront of every coaching and tactical evolution in the modern game for the last twenty years. Much of this can be laid at the feet of legendary manager Arsene Wenger, once nicknamed “the professor”, who took a more academic and analytic approach to game which produced game changing results. However, over the years, competitors simply copied then perfected Wenger’s innovations to the point near to the end of his 22-year reign, fans and pundits were accusing arguably the one of shrewdest minds the game has ever seen as outdated.</span><span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"> </span></div>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhJZD-cvs5twNocIUmIkd4A631UJQEvtUb9n_L2AQ9tA0xI93VQqxkjB74sgHHR17GrqZlDB7gsfRDNgYYkiuOQPGLaZCDOA1BOsxHuz1Yc_43xtlextN0Cz8GtgsPknjhFOrjQlYW6yw/s1600/180420103657-arsene-wenger-1999-exlarge-169.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="438" data-original-width="780" height="223" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhJZD-cvs5twNocIUmIkd4A631UJQEvtUb9n_L2AQ9tA0xI93VQqxkjB74sgHHR17GrqZlDB7gsfRDNgYYkiuOQPGLaZCDOA1BOsxHuz1Yc_43xtlextN0Cz8GtgsPknjhFOrjQlYW6yw/s400/180420103657-arsene-wenger-1999-exlarge-169.jpg" width="400" /></a></div>
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<span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"><br /></span></div>
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<div class="Paragraph SCXW115741862 BCX0" paraeid="{4f24b46a-1c08-496b-8c2b-d53d040d91f7}{186}" paraid="598456719" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;">
<span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US"><span class="NormalTextRun ContextualSpellingAndGrammarErrorV2 SCXW115741862 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: inherit; background-image: url("data:image/svg+xml; background-position: left bottom; background-repeat: repeat-x; border-bottom: 1px solid transparent; margin: 0px; padding: 0px; user-select: text;">However</span></span><span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US"> you view Wenger’s reign at Arsenal, it’s hard not to mention him as in Arsenal’s story of decline as much of it started with him. Many of the issues explored in this piece have their origins Wenger’s overbearing influence over the club as Frenchman was possibly the most powerful manager in European football during his reign. While Wenger earned that power through success, that success soon dried up when he didn’t have anyone to check his worst impulses. It's no coincidences that Arsenal’s relative decline coincided with David Dein leaving the club. Dein played a large role in Arsenal success in the pre emirates era of Wenger’s reign from securing deals for much of the talent that defined the club to bringing Wenger to Arsenal in the first place.</span><span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"> </span></div>
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<span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"><br /></span></div>
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<div class="OutlineElement Ltr SCXW115741862 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW115741862 BCX0" paraeid="{4f24b46a-1c08-496b-8c2b-d53d040d91f7}{194}" paraid="743465334" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;">
<span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">Even Wenger himself realizes the David Dein departure from Arsenal was a major turning point and noted his absence as a major regret. However, during his reign, Wenger was particularly apprehensive to the point of derision of a need of a sporting or technical director. He was able to do this because he knew he was more powerful than much derided former CEO Ivan </span><span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US"><span class="NormalTextRun SpellingErrorV2 SCXW115741862 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: inherit; background-image: url("data:image/svg+xml; background-position: left bottom; background-repeat: repeat-x; border-bottom: 1px solid transparent; margin: 0px; padding: 0px; user-select: text;">Gazidis</span></span><span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US"> even if the appointment of a sporting director might have been to his benefit.</span><span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"> </span></div>
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<div class="OutlineElement Ltr SCXW115741862 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW115741862 BCX0" paraeid="{4f24b46a-1c08-496b-8c2b-d53d040d91f7}{204}" paraid="776222974" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;">
<span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">The appointment of a sporting director may have helped Arsenal capture top talent the club missed out on in almost every transfer window I can remember or even got deals over the line before the deadline. A strong sporting director might have checked his tendency to be prudent even with funds available to spend on new recruits or failing to address, through the transfer market, long term weaknesses in defense and a lack of physicality in midfield which saw his sides constantly get bullied by more physical outfits. </span><span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"> </span></div>
<div class="Paragraph SCXW115741862 BCX0" paraeid="{4f24b46a-1c08-496b-8c2b-d53d040d91f7}{204}" paraid="776222974" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;">
<span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"><br /></span></div>
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<div class="OutlineElement Ltr SCXW115741862 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW115741862 BCX0" paraeid="{4f24b46a-1c08-496b-8c2b-d53d040d91f7}{210}" paraid="754207614" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;">
<span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">However, the problems that clouded Wenger’s long reign weren’t solely down to his stubbornness but his coaching style. One of the easiest ways to track the effects of coaching is the improvement of players whether its visible new wrinkles in their game or the absence of mistakes in their play that can be traced back to their coach but when players don’t improve, stagnate and even deteriorate, coaches are most likely to be blamed and Wenger is no different. Wenger is rightly credited with bringing the best out of players raw talents such as Patrick Viera and Thierry Henry but in our opinion can be also credited with ruining the once promising careers of Theo Walcott, Luke Wilshire and Alex Iwobi who now play for Everton and West Ham. </span><span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"> </span></div>
<div class="Paragraph SCXW115741862 BCX0" paraeid="{4f24b46a-1c08-496b-8c2b-d53d040d91f7}{210}" paraid="754207614" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;">
<span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"><br /></span></div>
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<div class="OutlineElement Ltr SCXW115741862 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW115741862 BCX0" lang="EN-US" paraeid="{d8934e97-4310-45e9-abbc-6443aeae0cfb}{200}" paraid="804450841" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US">
<span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">Another way is the players themselves singing the praises or criticizing their managers coaching style and methods and while players have largely been reverent of Wenger’s coaching style, there has been others who haven’t. Shkodran Mustafi, to the brutal derision of his own fans, sought to launch a subtle dig at Arsene Wenger citing a lack of direction or correction of errors. </span><span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"> </span></div>
<div class="Paragraph SCXW115741862 BCX0" lang="EN-US" paraeid="{d8934e97-4310-45e9-abbc-6443aeae0cfb}{200}" paraid="804450841" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US">
<span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"><br /></span></div>
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<div class="OutlineElement Ltr SCXW115741862 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW115741862 BCX0" lang="EN-US" paraeid="{6d14646a-c04b-48f2-8c86-541f95f7bb04}{30}" paraid="646732208" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US">
<span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">It’s notable that Mustafi has heaped praise on his successors particularly their attention to detail as Wenger defenses over the last decade of his tenure often made the same mistakes in the same way owing to Wenger’s negligence of defensive shape. Wenger was renowned for ignoring the strengths of the opposition and which often left Arsenal exposed when plan A came unstuck. Mustafi is much maligned by fans because of his high-profile errors but given he isn’t the only defender under Wenger who has made similar errors for a sustained period of time suggest that the problem are down structural issues rather than personnel which means the defensive deficiencies at the heart of Arsenal defense for years lie the feet of the coach.</span><span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"> </span></div>
<div class="Paragraph SCXW115741862 BCX0" lang="EN-US" paraeid="{6d14646a-c04b-48f2-8c86-541f95f7bb04}{30}" paraid="646732208" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US">
<span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"><br /></span></div>
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<div class="OutlineElement Ltr SCXW115741862 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW115741862 BCX0" lang="EN-US" paraeid="{e447ac25-8a9b-4c68-ac6d-525a7ffde214}{152}" paraid="50425427" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US">
<span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">Even Tony Adams, a prominent of Arsenal’s legendary back four, sought to criticize Wenger’s tactical nous by saying the Frenchman “doesn’t do tactics”. What also noticeable is the praise heaped on Wenger from players high up the field as Alexis Sanchez, Alex Oxlade-Chamberlain and even Walcott, a player most blame Wenger for ruining, have praised Wenger’s coaching style. Walcott’s praise was particularly interesting as when asked to compare his then boss Sam Allardyce and Wenger, he was more than forthcoming about the gulf between the two when it came to coaching.</span><span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"> </span></div>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi5f4jAp3-6PYvNE3g431uHYBQ-O7mTXIfCj3u6xj_d3D-sH32B9aP26nj2BxlBkZW1ozcvL9Yn7DDwEUGkPq21tszobFYVZ34gVlhmuIwZL_U-tujcT0L3BVzDQutZn37fZn5Jvz8nBQ/s1600/_methode_times_prod_web_bin_f9888e00-c85d-11ea-9c6a-aea7967d4c6d.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="664" data-original-width="1180" height="225" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi5f4jAp3-6PYvNE3g431uHYBQ-O7mTXIfCj3u6xj_d3D-sH32B9aP26nj2BxlBkZW1ozcvL9Yn7DDwEUGkPq21tszobFYVZ34gVlhmuIwZL_U-tujcT0L3BVzDQutZn37fZn5Jvz8nBQ/s400/_methode_times_prod_web_bin_f9888e00-c85d-11ea-9c6a-aea7967d4c6d.jpg" width="400" /></a></div>
<div class="Paragraph SCXW115741862 BCX0" lang="EN-US" paraeid="{e447ac25-8a9b-4c68-ac6d-525a7ffde214}{152}" paraid="50425427" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: center; user-select: text; vertical-align: baseline;" xml:lang="EN-US">
<span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"><br /></span></div>
<div class="Paragraph SCXW115741862 BCX0" lang="EN-US" paraeid="{e447ac25-8a9b-4c68-ac6d-525a7ffde214}{152}" paraid="50425427" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US">
<span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"><br /></span></div>
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<div class="OutlineElement Ltr SCXW115741862 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW115741862 BCX0" lang="EN-US" paraeid="{a5d4af1b-b272-4170-94cc-7f4eed0d7997}{106}" paraid="968368454" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US">
<span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">While people may point to the influence of Guardiola, Arteta himself admitted to receiving great advice from Wenger and helping him prepare for their FA Cup win. Wenger influence is still strong over the club with Arteta in place, the club is showing signs, at least in the realm of coaching and especially playing style, of moving on the legacy of the Frenchman.</span><span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"> </span></div>
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<div class="OutlineElement Ltr SCXW115741862 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW115741862 BCX0" lang="EN-US" paraeid="{a5d4af1b-b272-4170-94cc-7f4eed0d7997}{94}" paraid="1327650128" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US">
<span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US"> </span><span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"> </span></div>
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<div class="OutlineElement Ltr SCXW115741862 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW115741862 BCX0" paraeid="{4f24b46a-1c08-496b-8c2b-d53d040d91f7}{216}" paraid="1949758658" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;">
<span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">With recent on-field improvement and an FA cup trophy to boot, you could argue that things are looking on the up for Arsenal but a closer look at club shows that Arsenal improvement over the last six months has come in spite of its failings as club. Much of the credit has to go Mike Arteta, former Arsenal captain and now Head Coach who has turned things round at the club in a short period without a real transfer window which makes what he has achieved even more impressive. However, going forward, Arteta is going to realize just how tough a job he has taken on as the chaos around him continues with the recent loss of Raul </span><span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US"><span class="NormalTextRun SpellingErrorV2 SCXW115741862 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: inherit; background-image: url("data:image/svg+xml; background-position: left bottom; background-repeat: repeat-x; border-bottom: 1px solid transparent; margin: 0px; padding: 0px; user-select: text;">Sanllehi</span></span><span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">. </span><span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"> </span></div>
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<span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"><br /></span></div>
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<div class="OutlineElement Ltr SCXW115741862 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW115741862 BCX0" paraeid="{4f24b46a-1c08-496b-8c2b-d53d040d91f7}{226}" paraid="679907555" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;">
<span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">In our opinion, Arsenal have made the right appointment in Arteta as he has a clear vision of where he wants to take the club and with </span><span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US"><span class="NormalTextRun SpellingErrorV2 SCXW115741862 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: inherit; background-image: url("data:image/svg+xml; background-position: left bottom; background-repeat: repeat-x; border-bottom: 1px solid transparent; margin: 0px; padding: 0px; user-select: text;">Sanllehi</span></span><span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US"> gone, he’ll have more say in shaping Arsenal in the near future. One of and possibly the most important job of a Head Coach is getting players to buy into their system and Arteta has in a short space of time managed to do that with several first team regulars including Kieran Tierney and Shkodran Mustafi publicly praising their manager training methods. Players have attested to greater intensity in training sessions with promising youngster Reiss Nelson praising his manager’s drive and commitment to getting the best of his players. While Arsenal recruitment policy has faltered over the years, Arsenal’s Academy has been flourishing in recent years producing a crop of young talented players that Mike Arteta can work with which could prove promising given his track record of improving the games of both Leroy Sane and Raheem Sterling.</span><span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"> </span></div>
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<div class="OutlineElement Ltr SCXW115741862 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW115741862 BCX0" paraeid="{4f24b46a-1c08-496b-8c2b-d53d040d91f7}{236}" paraid="240439112" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;">
<span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">If there’s anything that could stop drifting into irrelevance it’s an ambitious and driven coach like Arteta as the Head Coach is responsible for three of the five areas mentioned (coaching, system(S) and morale) and at most clubs have say in another (recruitment). In Arteta Arsenal have a coach that has a great track record in improving players and playing style that fits the Arsenal tradition. Wenger has a lot to do with that tradition but with Arteta at the helm, the current incarnation of Arsenal have a chance of </span><span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">building</span><span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US"> on it rather than being burdened by it. </span><span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"> </span></div>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjJ_LwWOJ_kOYwmsLRrU2tgH8sX3RCNIRwEW9Z2RRvw9Rj3M-qFnR1NewxbXpY835N7C08Pgg1AHzvd4H2i15p3yKznSKTYpY_53g15ZDpUeZ5Rkr1TVrkzkFqEttmXPcDrKEr7y0neZA/s1600/JdKHqdxs23UFiYTs5XFUGR-320-80.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="180" data-original-width="320" height="225" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjJ_LwWOJ_kOYwmsLRrU2tgH8sX3RCNIRwEW9Z2RRvw9Rj3M-qFnR1NewxbXpY835N7C08Pgg1AHzvd4H2i15p3yKznSKTYpY_53g15ZDpUeZ5Rkr1TVrkzkFqEttmXPcDrKEr7y0neZA/s400/JdKHqdxs23UFiYTs5XFUGR-320-80.jpg" width="400" /></a></div>
<div class="Paragraph SCXW115741862 BCX0" paraeid="{4f24b46a-1c08-496b-8c2b-d53d040d91f7}{248}" paraid="298443394" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: center; user-select: text; vertical-align: baseline;">
<span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US"><br /></span></div>
<div class="Paragraph SCXW115741862 BCX0" paraeid="{4f24b46a-1c08-496b-8c2b-d53d040d91f7}{248}" paraid="298443394" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;">
<span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US"><br /></span></div>
<div class="Paragraph SCXW115741862 BCX0" paraeid="{4f24b46a-1c08-496b-8c2b-d53d040d91f7}{248}" paraid="298443394" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;">
<span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">For all the praise we’ve heaped on Arsenal revolutionizing the British game in regards to coaching and player conditioning, Arsenal deserve special praise for significantly changing how football was played on these isles. Wenger’s football philosophy was a cut above the rest as Arsenal played some of the finest football the game has ever seen. In the first ten years of his reign, rarely have we seen a team before or since mix raw physicality with sublime technique and vision so well and much of the credit for this achievement falls at the feet of Wenger and his ideas of how the game should be played. However, from the end of the invincible era which coincided with the move to the Emirates, there was distinct change in his philosophy. </span><span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"> </span></div>
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<span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"><br /></span></div>
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<div class="Paragraph SCXW115741862 BCX0" paraeid="{4f24b46a-1c08-496b-8c2b-d53d040d91f7}{254}" paraid="1579962634" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;">
<span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">For all the talk of the football produced by Wenger’s teams in the late 90’s and early to mid 00’s, Arsenal were one of the most physical teams in football with bruising clashes between their main rivals (principally Man Utd) of the era reaching levels of infamy that’s rarely seen today. It must have been a nightmare for rival opposition going up an opponent you can’t outrun, bully and outclass as Arsenal would routinely dominate teams in both physical and technical aspects of the game, producing some of the most one-sided games of football I’ve ever seen. However, with much of the </span><span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US"><span class="NormalTextRun SpellingErrorV2 SCXW115741862 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: inherit; background-image: url("data:image/svg+xml; background-position: left bottom; background-repeat: repeat-x; border-bottom: 1px solid transparent; margin: 0px; padding: 0px; user-select: text;">invincibles</span></span><span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US"> era team in their thirties, Wenger sought to rebuild the squad but noticeably not in the image of the team that brought him so much success, </span><span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"> </span></div>
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<span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"><br /></span></div>
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<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiTAvt_jDe9aLER-dFHjNEe2EsUP-6QQ-OIvHK1g6JI2rN_GL3zb5hGQhunX-FcBhRiuwCpxBfcOEGxvxiT6IUedBZoNdUVw4Pw9FwqZHYJXaG6nnjw6MytHPs_ZmorDLdswplPKVtOmQ/s1600/568132-22412249-2560-1440.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" data-original-height="900" data-original-width="1600" height="225" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiTAvt_jDe9aLER-dFHjNEe2EsUP-6QQ-OIvHK1g6JI2rN_GL3zb5hGQhunX-FcBhRiuwCpxBfcOEGxvxiT6IUedBZoNdUVw4Pw9FwqZHYJXaG6nnjw6MytHPs_ZmorDLdswplPKVtOmQ/s400/568132-22412249-2560-1440.jpg" width="400" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Cesc Fabregas. One of the first players signalling the club shift from physicality</td></tr>
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<div class="OutlineElement Ltr SCXW115741862 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW115741862 BCX0" paraeid="{cc9ea012-fd1f-4e7a-8426-cd1bf9ef1736}{9}" paraid="1994777862" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;">
<span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">Always the innovator, Wenger was one of the first embrace the growing focus on the technical aspects of the game in light of referees on the continent (though not so much in England) protecting skillful players and laws slowly but surely outlawing the physicality of the game as a whole. </span><span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="background-color: transparent; font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">What this meant going forward was the use of smaller but technically gifted players would explode and would produce the fast paced, stylish and technically proficient football we see today from most of the top clubs in Europe. Arsenal went full tilt on this focus on the technical aspect of the game and totally moved away for dominating teams physically which in hindsight could have been another masterstroke by Wenger as most teams in the league stuck to the old principles of physicality, fitness and organization. However, innovation is far from straightforward and as we’ve seen in business, innovative first movers aren’t always the beneficiaries of their creations. </span><span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="background-color: transparent; font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"> </span></div>
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<span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US"><span class="NormalTextRun SCXW115741862 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: inherit; margin: 0px; padding: 0px; user-select: text;">What we saw for much of Wenger teams from the move to the Emirates onwards was a team that would routinely pass teams off the park and play some of the best football on the continent but also was vulnerable to teams with a physical edge who would often bully and/or outwork Arsenal. Mourinho’s Chelsea, Tony Pulis’s Stoke and Sam </span><span class="NormalTextRun SpellingErrorV2 SCXW115741862 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: inherit; background-image: url("data:image/svg+xml; background-position: left bottom; background-repeat: repeat-x; border-bottom: 1px solid transparent; margin: 0px; padding: 0px; user-select: text;">Allardyces’s</span><span class="NormalTextRun SCXW115741862 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: inherit; margin: 0px; padding: 0px; user-select: text;"> Bolton would ruthlessly exploit their physical edge over Arsenal to great effect routinely eking out results by bullying and outworking an Arsenal side that simply couldn’t compete physically as these teams in particular reminded the club and Frenchman that football, in England at least, is still a contact sport. The growing use of physically against Arsenal was not lost on Wenger as he regularly called for referees to protect his players and was scathing of his critique of teams like Stoke (in particular) and Bolton who would use their physical advantage over his technically superior outfit.</span></span><span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"> </span></div>
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<span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"><br /></span></div>
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhncOnsXOAk3sOQRboc8m8LDbmltOi4JkfAQDbN4ZCWdOkW05neXP6ozhHxLUOyE7kLbODMXS_MYub03ZqF5T18KvhunjTJxp2qHvN1Nc9Om6KCP1MhFYQhh1Mysq-FG2REVqxrT9LAPA/s1600/Arsenal-v-West-Bromwich-Albion-Premier-League.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" data-original-height="440" data-original-width="615" height="285" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhncOnsXOAk3sOQRboc8m8LDbmltOi4JkfAQDbN4ZCWdOkW05neXP6ozhHxLUOyE7kLbODMXS_MYub03ZqF5T18KvhunjTJxp2qHvN1Nc9Om6KCP1MhFYQhh1Mysq-FG2REVqxrT9LAPA/s400/Arsenal-v-West-Bromwich-Albion-Premier-League.jpg" width="400" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Wenger and Pulis grudingly shake hands</td></tr>
</tbody></table>
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<span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"><br /></span></div>
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<div class="OutlineElement Ltr SCXW115741862 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW115741862 BCX0" paraeid="{cc9ea012-fd1f-4e7a-8426-cd1bf9ef1736}{21}" paraid="94449878" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;">
<span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">Most managers constantly seeing their team constantly getting ruffed up by more physical teams would address this by adding physical but technically proficient players to their squad but Wenger, whose stubbornness is legendary, sought to continue with this philosophy of valuing technical proficiency over physicality. Wenger’s persistence with this approach was in some way vindicated by the success of the Spain and Barcelona teams in the four period between 2008 and 2012 as we saw both teams routinely outclass teams playing the best football most observers would agree have ever seen. </span><span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"> </span></div>
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<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjgXj19AFAxT3RcrqKDIE9ms_Gqdp7VuP0xkw5VD2tsOXQ10KobqDPil0U86KwXik-j9WuswpijGnL4uJXzMR-shWxM_L5RpubnwuhgPzw8wXk1mqfip5hRBdttYnt87CKfEPNMG2Dp9w/s1600/220px-Spain_national_football_team_Euro_2012_trophy_02.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="146" data-original-width="220" height="265" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjgXj19AFAxT3RcrqKDIE9ms_Gqdp7VuP0xkw5VD2tsOXQ10KobqDPil0U86KwXik-j9WuswpijGnL4uJXzMR-shWxM_L5RpubnwuhgPzw8wXk1mqfip5hRBdttYnt87CKfEPNMG2Dp9w/s400/220px-Spain_national_football_team_Euro_2012_trophy_02.jpg" width="400" /></a></div>
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<span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"><br /></span></div>
<div class="Paragraph SCXW115741862 BCX0" paraeid="{cc9ea012-fd1f-4e7a-8426-cd1bf9ef1736}{21}" paraid="94449878" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;">
<span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"><br /></span></div>
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<div class="OutlineElement Ltr SCXW115741862 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW115741862 BCX0" paraeid="{cc9ea012-fd1f-4e7a-8426-cd1bf9ef1736}{27}" paraid="1729599079" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;">
<span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">However, Unlike Arsenal, both Spain and Barcelona benefitted from the international and European game becoming less physical along with a greater focus on technical proficiency in the Spanish game, at least when compared to the style of football the majority of English teams employed. However, Arsenal performances in Europe weren’t particularly encouraging either as Arsenal only made it past the Quarterfinal once in 2009 after their loss to Barcelona in the 2006 final. Arsenal, despite being one of the first embrace of a greater focus on technical proficiency, were regularly outclassed by teams who also could also outwork them which lead to them humbling defeats to </span><span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">Barcelona</span><span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US"> and Bayern Munich in particular. </span><span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"> </span></div>
<div class="Paragraph SCXW115741862 BCX0" paraeid="{cc9ea012-fd1f-4e7a-8426-cd1bf9ef1736}{27}" paraid="1729599079" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;">
<span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"><br /></span></div>
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<div class="OutlineElement Ltr SCXW115741862 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW115741862 BCX0" paraeid="{cc9ea012-fd1f-4e7a-8426-cd1bf9ef1736}{37}" paraid="1074517891" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;">
<span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">However, Arteta clearly looks well placed to avoid the failures of the Wenger era and of all the areas we think might help halt the club’s drift into irrelevance is the system Arteta employs which stress the mental as </span><span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">well</span><span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US"> the technical aspects of the game.</span><span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"> </span></div>
<div class="Paragraph SCXW115741862 BCX0" paraeid="{cc9ea012-fd1f-4e7a-8426-cd1bf9ef1736}{37}" paraid="1074517891" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;">
<span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"><br /></span></div>
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<div class="OutlineElement Ltr SCXW115741862 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW115741862 BCX0" paraeid="{cc9ea012-fd1f-4e7a-8426-cd1bf9ef1736}{47}" paraid="883792055" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;">
<span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">Having worked under Guardiola, Arteta is likely address structural weakness that have plagued the club for decades, with his focus on communication, positioning and situational awareness along with an impressive attention to detail. Arteta has already made strides in making Arsenal harder to beat as for much of Wenger’s reign, Arsenal lacked a defensive structure which made them easy cut through on counters, susceptible to movement particularly in the half space and most glaringly, a disorganized press teams who could play through it would ruthlessly exploit and embarrass North London club.</span><span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"> </span></div>
<div class="Paragraph SCXW115741862 BCX0" paraeid="{cc9ea012-fd1f-4e7a-8426-cd1bf9ef1736}{47}" paraid="883792055" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;">
<span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"><br /></span></div>
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<div class="OutlineElement Ltr SCXW115741862 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW115741862 BCX0" lang="EN-US" paraeid="{0592e885-0476-4bdb-b2e4-190a16f28e98}{157}" paraid="838389704" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US">
<span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">While it's still early, Arsenal haven’t been significantly outclassed or embarrassed with the club securing wins against Man City, a club that has routinely made light work of Arsenal home and away in recent years.</span><span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"> </span><br />
<span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"><br /></span></div>
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<div class="OutlineElement Ltr SCXW115741862 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW115741862 BCX0" lang="EN-US" paraeid="{87f089e9-3c19-489d-bf23-d20678fd79c8}{239}" paraid="1301253975" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US">
<span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">In any case, in this department at least Arsenal have some hope that Arsenal can become relevant again.</span><span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"> </span></div>
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<div class="Paragraph SCXW115741862 BCX0" paraeid="{cc9ea012-fd1f-4e7a-8426-cd1bf9ef1736}{67}" paraid="472681968" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;">
<span class="TextRun Underlined SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; font-weight: bold; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US"><span class="NormalTextRun SCXW115741862 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: inherit; margin: 0px; padding: 0px; user-select: text;">Morale</span></span><span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"> </span></div>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi7lkdv-2qHzYYBiJfxAYUFhGpBf6KCA-q6ag93gTlgPbaQYbufDdrz6l9-ecwVCdX5ihcufD-BQ-rk_CAPHpYGc3P6d6BEyrnN36N_EpXUdBQW5ov4M3Z1Y4i9ZwJ3tLs1kkzfKhYVzw/s1600/Arsenal-v-Norwich.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="900" data-original-width="1200" height="300" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi7lkdv-2qHzYYBiJfxAYUFhGpBf6KCA-q6ag93gTlgPbaQYbufDdrz6l9-ecwVCdX5ihcufD-BQ-rk_CAPHpYGc3P6d6BEyrnN36N_EpXUdBQW5ov4M3Z1Y4i9ZwJ3tLs1kkzfKhYVzw/s400/Arsenal-v-Norwich.jpg" width="400" /></a></div>
<div class="Paragraph SCXW115741862 BCX0" paraeid="{cc9ea012-fd1f-4e7a-8426-cd1bf9ef1736}{67}" paraid="472681968" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;">
<span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"><br /></span></div>
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<span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"><br /></span></div>
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<div class="OutlineElement Ltr BCX0 SCXW115741862" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW115741862 BCX0" paraeid="{cc9ea012-fd1f-4e7a-8426-cd1bf9ef1736}{73}" paraid="76128672" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;">
<span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">Of all the things that can kill a club, low morale is in our opinion the most insidious because unlike poor financial management, questionable recruitment polices, ineffective coaching and playing styles, low morale can cripple and hangover a club for years. Cancerous in nature, it can affect every area of a club especially the areas explored in this piece. The level of morale at most clubs fluctuate over time but at Arsenal a cottage industry has boomed in light of the black cloud that has hovered over the club for more than a decade. The number one way to know where a club is mood wise is through its fans and unfortunately for Arsenal, they have one of the loudest, largest and vocal fanbases in the country. This is great when a club is doing well but if a club is risking a sustained period of irrelevance with the passionate fanbase Arsenal has, everyone will notice. However, the bad morale that has become endemic at Arsenal has nothing to do with the fans despite it affecting them the most. Arsenal fans know too well their club is flirting with irrelevance and are simply venting after having been forced to watch the club they love slowly but surely decline over time and not being able to do much about it. </span><span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"> </span></div>
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<span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"><br /></span></div>
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<div class="OutlineElement Ltr BCX0 SCXW115741862" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW115741862 BCX0" paraeid="{cc9ea012-fd1f-4e7a-8426-cd1bf9ef1736}{79}" paraid="1913421702" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;">
<span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">They've </span><span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US"><span class="NormalTextRun SpellingErrorV2 SCXW115741862 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: inherit; background-image: url("data:image/svg+xml; background-position: left bottom; background-repeat: repeat-x; border-bottom: 1px solid transparent; margin: 0px; padding: 0px; user-select: text;">beared</span></span><span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US"> witness for years to the questionable ownership decisions, poor recruitment policies, outdated coaching and tactics that left their club in potentially position which could get worse as the COVID 19 crisis has hit the club hard. but the low morale at the club has played a large role in Arsenal decline as complacency, a cancer in every sport, seemed endemic at Arsenal. Most team’s first team sheets are easy especially if the side has been successful but Arsenal’s first team was consistent despite poor play or a drop in form. This clearly affected performances and fans could sense that players weren’t giving 100% to the team. This links in to the club long term problem of not getting rid of players earlier who were clearly stagnating or weren’t a great fit. </span><span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"> </span></div>
<div class="Paragraph SCXW115741862 BCX0" paraeid="{cc9ea012-fd1f-4e7a-8426-cd1bf9ef1736}{79}" paraid="1913421702" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;">
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<div class="OutlineElement Ltr BCX0 SCXW115741862" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW115741862 BCX0" lang="EN-US" paraeid="{210388c2-cdff-4cbe-a9bc-1f3ba211a483}{43}" paraid="1306251800" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US">
<span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">While morale maybe high amongst fans and players after a FA Cup win and significant improvement in performances, what is expected at Arsenal in terms of ambitions is unclear to say the least. The obvious goal for Arsenal among its hierarchy is the return of champions league football to the Emirates but with COVID affecting finances and a squad in need of a rebuild, Arsenal may be forced to make tough choices that could affect the mood at the club for a long time. We’re highly skeptical that Arsenal can make these choices and achieve these objectives because the club has been one of the worst run clubs in Europe for a long time especially in the areas mentioned in this piece. The biggest reason why we think Arsenal are drifting into irrelevance is because the hierarchy at Arsenal don’t seem understand the club they’re running demonstrated when reports came out that the club attempted to bring Wenger back into the fold. While a Bonafide club icon and legend, Wenger is could possibly be the most divisive figure in the club's history and could divide the fanbase again when they need to be unified. </span><span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"> </span></div>
<div class="Paragraph SCXW115741862 BCX0" lang="EN-US" paraeid="{210388c2-cdff-4cbe-a9bc-1f3ba211a483}{43}" paraid="1306251800" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US">
<span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"><br /></span></div>
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<div class="OutlineElement Ltr BCX0 SCXW115741862" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW115741862 BCX0" lang="EN-US" paraeid="{e7ad477b-25ab-4ecb-a775-5c1fdf440bc5}{23}" paraid="1506252976" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US">
<span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">Add to that players not being happy with the decision to cut non- playing staff despite players taking pay cuts to save them and an ambitious Arteta agitating for a new blood in the face of a much needed rebuild, the chances are, on track record, the men in charge at Arsenal may m</span><span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">ake</span><span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US"> these potential fissures worse. </span><span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"> </span><br />
<span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"><br /></span></div>
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<div class="OutlineElement Ltr SCXW115741862 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW115741862 BCX0" lang="EN-US" paraeid="{5e76846f-39a0-43f5-931f-754b98b2dcca}{58}" paraid="447570227" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US">
<span class="TextRun SCXW115741862 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">In sum, Arsenal has a great history and tradition but with its current hierarchy, the effect of COVID 19 on their finances, a failing recruitment policy that might get worse with the club working openly with agents despite improvement coaching and systems, Arsenal are drifting into irrelevance and unless changes are made, a once great club may be laid low by the long term mismanagement of five areas that matter.</span><span class="EOP SCXW115741862 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"> </span></div>
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The Carnage Reporthttp://www.blogger.com/profile/09651890945410580242noreply@blogger.com0tag:blogger.com,1999:blog-842072410885865734.post-17631798834287522592020-08-16T23:58:00.000+01:002020-08-16T23:58:26.525+01:00(Sports ) Football: What's Going On At Arsenal? by TIFO<div style="text-align: center;">
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The Carnage Reporthttp://www.blogger.com/profile/09651890945410580242noreply@blogger.com0tag:blogger.com,1999:blog-842072410885865734.post-91027639450929321972020-08-16T23:52:00.000+01:002020-08-16T23:52:23.994+01:00(Sports) Football: Finding The Next Andres Iniesta | The Barca Way | Sky Sports Documentary<div style="text-align: center;">
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The Carnage Reporthttp://www.blogger.com/profile/09651890945410580242noreply@blogger.com0tag:blogger.com,1999:blog-842072410885865734.post-47852916576288660862020-08-16T23:44:00.000+01:002020-08-16T23:44:11.212+01:00(The Big Disrupt) Finance: Session 25: The Value Drivers by Aswath Damodoran<div style="text-align: center;">
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The Carnage Reporthttp://www.blogger.com/profile/09651890945410580242noreply@blogger.com0tag:blogger.com,1999:blog-842072410885865734.post-7758621254358749302020-08-16T23:34:00.001+01:002020-08-16T23:37:08.017+01:00(The Big Disrupt) Uber: Is Uber about to hit the wall? (part 2) <br />
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhwHCGsOT2eliyHgFoTgW0iW1wtQdkmkAapT5bFC-JeaBvawkyYI2m14ySL0tKICG2GJFZjhqC4qCR1-uEJWk_iKP8C6DN8YBJ9skrTpxQ-N5B7_puLuDnmVH3EeK3Lez96WH3lKyVSLw/s1600/uber-logo-map-1.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="567" data-original-width="756" height="300" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhwHCGsOT2eliyHgFoTgW0iW1wtQdkmkAapT5bFC-JeaBvawkyYI2m14ySL0tKICG2GJFZjhqC4qCR1-uEJWk_iKP8C6DN8YBJ9skrTpxQ-N5B7_puLuDnmVH3EeK3Lez96WH3lKyVSLw/s400/uber-logo-map-1.jpg" width="400" /></a></div>
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<span class="TextRun SCXW28053221 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; text-align: justify;" xml:lang="EN-US">In our view, Uber have looked like a company marked for death for some time but with the recent court decision in California which turns Uber drivers into employees, it looks like Uber now face a real existential threat that could kill the company if other regulators, courts and authorities take notice and do the same.</span><span class="EOP SCXW28053221 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; text-align: justify;"> </span><br />
<span class="EOP SCXW28053221 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px; text-align: justify;"><br /></span>
<div class="OutlineElement Ltr BCX0 SCXW28053221" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW28053221 BCX0" lang="EN-US" paraeid="{beb468f2-122d-4f94-bc05-018bcec359d0}{93}" paraid="2011457047" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US">
<span class="TextRun SCXW28053221 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">Since then Uber has threatened to exit the California but its strained relationship with regulators in its own backyard and beyond reveals another reason why Uber are in deep trouble, it has little to no leverage over the cities it operates in. Uber has made a lot of powerful enemies in its highly aggressive rise to prominence, none more powerful than local regulators that can deny the san Francisco based company entry into markets and as California’s ruling proved, place costly regulations that could potentially cripple the company beyond repair.</span><span class="EOP SCXW28053221 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"> </span></div>
<div class="Paragraph SCXW28053221 BCX0" lang="EN-US" paraeid="{beb468f2-122d-4f94-bc05-018bcec359d0}{93}" paraid="2011457047" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US">
<span class="EOP SCXW28053221 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"><br /></span></div>
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<div class="OutlineElement Ltr BCX0 SCXW28053221" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW28053221 BCX0" lang="EN-US" paraeid="{22446370-a9a9-403b-babf-04dce5286e50}{133}" paraid="197497998" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US">
<span class="TextRun SCXW28053221 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">Uber is now paying the price for flouting rules Taxicabs and private hire firms have adhered to for decades with cities in some of its biggest markets such as London where Uber currently cannot operate after getting its </span><span class="TextRun SCXW28053221 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">license</span><span class="TextRun SCXW28053221 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US"> revoked. Uber has responded with the acquisition of a local competitor but how long before local regulators target firm associated to them?</span><span class="EOP SCXW28053221 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"> </span></div>
<div class="Paragraph SCXW28053221 BCX0" lang="EN-US" paraeid="{22446370-a9a9-403b-babf-04dce5286e50}{133}" paraid="197497998" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US">
<span class="EOP SCXW28053221 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"><br /></span></div>
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<div class="OutlineElement Ltr BCX0 SCXW28053221" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW28053221 BCX0" lang="EN-US" paraeid="{8375e2fd-0f14-4ee2-b09c-019cff67bcd1}{121}" paraid="2035440719" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US">
<span class="TextRun SCXW28053221 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">Competitors are already taking advantage by upping driver recruitment with rival Ola entering the London market with aims to be market leader in the city in 12 months. The same is most likely to happen in California as local competitors seek to pick up trade Uber leaves on the table if it chooses to exit its home state.</span><span class="EOP SCXW28053221 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"> </span></div>
<div class="Paragraph SCXW28053221 BCX0" lang="EN-US" paraeid="{8375e2fd-0f14-4ee2-b09c-019cff67bcd1}{121}" paraid="2035440719" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US">
<span class="EOP SCXW28053221 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"><br /></span></div>
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<div class="OutlineElement Ltr BCX0 SCXW28053221" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW28053221 BCX0" lang="EN-US" paraeid="{cc9de71a-4d48-48e1-a48d-34f28fdddf39}{177}" paraid="172760389" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US">
<span class="TextRun SCXW28053221 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US"><span class="NormalTextRun SCXW28053221 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: inherit; margin: 0px; padding: 0px; user-select: text;">All this leaves Uber in a horrible bind that it can’t easily fix because should more local regulators play hardball with the ridesharing giant, especially when it comes employment status of their drivers, it could fatally dent the viability of Uber’s business model. We've already written much about Uber’s crummy unit economics, but why they’re crummy in the first place is why Uber could crumble. It wasn’t that long ago that Uber path to profitability was to become the only game in town and leverage its monopoly power but after a string of humbling defeats in Asia, Founder Travis </span><span class="NormalTextRun SCXW28053221 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: inherit; margin: 0px; padding: 0px; user-select: text;">Kalanick's</span><span class="NormalTextRun SCXW28053221 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: inherit; margin: 0px; padding: 0px; user-select: text;"> departure, and the growing influence of Softbank (who still backs some of former far east rivals), Uber’s monopoly ambitions blew up in smoke. </span></span><span class="EOP SCXW28053221 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"> </span></div>
<div class="Paragraph SCXW28053221 BCX0" lang="EN-US" paraeid="{cc9de71a-4d48-48e1-a48d-34f28fdddf39}{177}" paraid="172760389" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US">
<span class="EOP SCXW28053221 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"><br /></span></div>
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<div class="OutlineElement Ltr BCX0 SCXW28053221" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW28053221 BCX0" lang="EN-US" paraeid="{c9f59842-2029-46de-8ac3-bc49ab4106d4}{122}" paraid="1446356489" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US">
<span class="TextRun SCXW28053221 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">Since then, Uber’s story regarding its long-term ambitions and even its path to profitability has been unconvincing to say the least. With the increasingly failing promise of self-driving cars to eliminate the cost of subsidizing rides and having to settle for market leadership, Uber that had to come up with a second pitch and fast. That second pitch was Uber Eats and on the face of it, it has been a successful one as it has become its biggest business. However, upon closer inspection, Uber Eats isn’t that much better than Uber ridesharing business. </span><span class="EOP SCXW28053221 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"> </span></div>
<div class="Paragraph SCXW28053221 BCX0" lang="EN-US" paraeid="{c9f59842-2029-46de-8ac3-bc49ab4106d4}{122}" paraid="1446356489" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US">
<span class="EOP SCXW28053221 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"><br /></span></div>
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<div class="OutlineElement Ltr BCX0 SCXW28053221" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW28053221 BCX0" lang="EN-US" paraeid="{904793b1-351b-4f7c-b5d3-ef3d1de720bc}{217}" paraid="1241301326" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US">
<span class="TextRun SCXW28053221 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">While its growing quickly and has considerably lower regulatory risk than ridesharing, Uber Eats suffers from bad unit economics as it subsidizes orders presumably to capture market share. However, this play for market share could prove to be erroneous as it’s competing with well-funded and highly competitive players who are effectively running the same game plan. There also isn’t much differentiation between them and its competitors so it's really going to going to come down who can grind who into dust over time.</span><span class="EOP SCXW28053221 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"> </span></div>
<div class="Paragraph SCXW28053221 BCX0" lang="EN-US" paraeid="{904793b1-351b-4f7c-b5d3-ef3d1de720bc}{217}" paraid="1241301326" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US">
<span class="EOP SCXW28053221 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"><br /></span></div>
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<div class="OutlineElement Ltr BCX0 SCXW28053221" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW28053221 BCX0" lang="EN-US" paraeid="{1542694e-6c9c-488c-a67b-cffb328c891f}{102}" paraid="898198331" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US">
<span class="TextRun SCXW28053221 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">What all this means is that Uber is substituting one bad business model for one that’s slightly better and that’s because Uber, despite all its rapid (now slowing) growth, hasn’t learned the simple basics of value creation. It’s amazing how far Uber has come in just over a decade but what makes Uber journey so amazing is that it has been able to escape the basics of creating value. From the get go, Uber has bought is way to prominence backed by cheap capital and the most patient and tolerant investors on earth. its bought users and revenue growth but neither right now are valuable beyond the story Uber can tell to draw in investors willing to buy into it.</span><span class="EOP SCXW28053221 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"> </span></div>
<div class="Paragraph SCXW28053221 BCX0" lang="EN-US" paraeid="{1542694e-6c9c-488c-a67b-cffb328c891f}{102}" paraid="898198331" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US">
<span class="EOP SCXW28053221 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"><br /></span></div>
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<div class="OutlineElement Ltr BCX0 SCXW28053221" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW28053221 BCX0" lang="EN-US" paraeid="{18080587-4c85-4fa9-8394-77c2a28cacc4}{138}" paraid="321742492" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US">
<span class="TextRun SCXW28053221 BCX0" data-contrast="auto" lang="EN-US" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;" xml:lang="EN-US">In sum, Uber have been on the radar of regulators since its early years and will be for years to come but what may bury it isn’t local regulators playing hardball but failure to understand that market domination isn’t always valuable.</span><span class="EOP SCXW28053221 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="font-family: "calibri" , "calibri_embeddedfont" , "calibri_msfontservice" , sans-serif; font-size: 11pt; line-height: 19.425px; margin: 0px; padding: 0px;"> </span></div>
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The Carnage Reporthttp://www.blogger.com/profile/09651890945410580242noreply@blogger.com0tag:blogger.com,1999:blog-842072410885865734.post-21550989046024367332020-08-09T23:32:00.000+01:002020-08-09T23:32:59.798+01:00(Sports) Football: How to value the modern footballer - With Victor Orta (Leeds United Sporting Director)<div style="text-align: center;"><br /></div><div style="text-align: center;"><br /></div><div style="text-align: center;"><br /></div><div style="text-align: center;"><iframe allowfullscreen="" frameborder="0" height="270" src="https://www.youtube.com/embed/dqZDbrvvOv8" width="480"></iframe></div>The Carnage Reporthttp://www.blogger.com/profile/09651890945410580242noreply@blogger.com0tag:blogger.com,1999:blog-842072410885865734.post-79818909531541472342020-08-09T23:23:00.003+01:002020-08-09T23:23:57.922+01:00 (The Big Disrupt) UBER Stock Analysis - Cost Cutting & @Uber Eats Enough To Make The Stock a buy? by The Invest Channel<div style="text-align: center;"><br /></div><div style="text-align: center;"><br /></div><div style="text-align: center;"><br /></div><div style="text-align: center;"><iframe allowfullscreen="" frameborder="0" height="270" src="https://www.youtube.com/embed/tfKW8o2lje8" width="480"></iframe></div>The Carnage Reporthttp://www.blogger.com/profile/09651890945410580242noreply@blogger.com0tag:blogger.com,1999:blog-842072410885865734.post-68198307031376078422020-08-09T23:17:00.000+01:002020-08-09T23:17:10.947+01:00 (The Big Disrupt) Gustaf Alstromer - How to Get Users and Grow by Ycombinator<div style="text-align: center;"><br /></div><div style="text-align: center;"><br /></div><div style="text-align: center;"><iframe allowfullscreen="" frameborder="0" height="270" src="https://www.youtube.com/embed/T9ikpoF2GH0" width="480"></iframe></div>The Carnage Reporthttp://www.blogger.com/profile/09651890945410580242noreply@blogger.com0tag:blogger.com,1999:blog-842072410885865734.post-24323742990576269592020-08-09T23:10:00.001+01:002020-08-09T23:12:35.059+01:00(The Big Disrupt) Uber: Is uber about to hit the wall? <p> <span color="" face="" style="color: windowtext; font-family: calibri, calibri_embeddedfont, calibri_msfontservice, sans-serif; font-size: 14pt; text-align: center;"> </span></p><p><span color="" face="" style="color: windowtext; font-family: calibri, calibri_embeddedfont, calibri_msfontservice, sans-serif; font-size: 14pt; text-align: center;"><br /></span></p><p></p><div class="separator" style="clear: both;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi1wae_J1cYuq6H7BIEmjoaIVVpYZ4WYxHDSd6tB4rpEYpptYhD0yv6o-dCB9GbRCdhYrvcP1T2yzHZazffKNLSt6YcyQl0aq8mCUvPN0Yat0REGy7vh8hb4CK3CTJn2VXdhuzhVovyRw/s756/uber-logo-map-1.jpg" style="display: block; margin-left: 1em; margin-right: 1em; padding: 1em 0px;"><img border="0" data-original-height="567" data-original-width="756" height="307" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi1wae_J1cYuq6H7BIEmjoaIVVpYZ4WYxHDSd6tB4rpEYpptYhD0yv6o-dCB9GbRCdhYrvcP1T2yzHZazffKNLSt6YcyQl0aq8mCUvPN0Yat0REGy7vh8hb4CK3CTJn2VXdhuzhVovyRw/w410-h307/uber-logo-map-1.jpg" width="410" /></a></div><span color="" face="" style="color: windowtext; font-family: calibri, calibri_embeddedfont, calibri_msfontservice, sans-serif; font-size: 14pt; text-align: center;"><br /></span><p></p><p><span color="" face="" style="color: windowtext; font-family: calibri, calibri_embeddedfont, calibri_msfontservice, sans-serif; font-size: 14pt; text-align: center;"><br /></span></p><div class="OutlineElement Ltr BCX0 SCXW247423668" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "segoe ui", "segoe ui web", arial, verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph BCX0 SCXW247423668" paraeid="{f6e3c6eb-ff75-4a00-80db-0233c3ee346b}{173}" paraid="252590737" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="TextRun BCX0 SCXW247423668" data-contrast="auto" face="" lang="" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: calibri, calibri_embeddedfont, calibri_msfontservice, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; line-height: 23.7417px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">There are many reasons why companies go broke from unworkable business models, no product market fit, changes in consumer tastes, to competing in hypercompetitive markets where all the profits are competed away and Uber, for all its popularity and cultural relevance, look like a company that has bankruptcy written all over it.</span><span class="EOP BCX0 SCXW247423668" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: calibri, calibri_embeddedfont, calibri_msfontservice, sans-serif; font-size: 14pt; line-height: 23.7417px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph BCX0 SCXW247423668" paraeid="{f6e3c6eb-ff75-4a00-80db-0233c3ee346b}{173}" paraid="252590737" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="EOP BCX0 SCXW247423668" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: calibri, calibri_embeddedfont, calibri_msfontservice, sans-serif; font-size: 14pt; line-height: 23.7417px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr BCX0 SCXW247423668" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "segoe ui", "segoe ui web", arial, verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph BCX0 SCXW247423668" paraeid="{f6e3c6eb-ff75-4a00-80db-0233c3ee346b}{179}" paraid="1280652092" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="TextRun BCX0 SCXW247423668" data-contrast="auto" face="" lang="" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: calibri, calibri_embeddedfont, calibri_msfontservice, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; line-height: 23.7417px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US"><span class="NormalTextRun BCX0 SCXW247423668" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: inherit; margin: 0px; padding: 0px; user-select: text;">There are a number of ways uber can go broke but the number one reason Uber can hit the wall is its bad unit economics. Uber from its inception has been subsiding rides in order to aid its impressive growth with the goal of dominating rideshare market which it has largely achieved but in pursuing this goal, Uber has become a bigger company with unit economics that sees them lose money on every </span><span class="NormalTextRun ContextualSpellingAndGrammarErrorV2 BCX0 SCXW247423668" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: inherit; background-image: url("data:image/svg+xml;base64,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"); background-position: 0% 100%; background-repeat: repeat-x; border-bottom: 1px solid transparent; margin: 0px; padding: 0px; user-select: text;">ride .</span></span><span class="EOP BCX0 SCXW247423668" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: calibri, calibri_embeddedfont, calibri_msfontservice, sans-serif; font-size: 14pt; line-height: 23.7417px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph BCX0 SCXW247423668" paraeid="{f6e3c6eb-ff75-4a00-80db-0233c3ee346b}{179}" paraid="1280652092" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="EOP BCX0 SCXW247423668" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: calibri, calibri_embeddedfont, calibri_msfontservice, sans-serif; font-size: 14pt; line-height: 23.7417px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr BCX0 SCXW247423668" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "segoe ui", "segoe ui web", arial, verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph BCX0 SCXW247423668" paraeid="{f6e3c6eb-ff75-4a00-80db-0233c3ee346b}{185}" paraid="412655948" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="TextRun BCX0 SCXW247423668" data-contrast="auto" face="" lang="" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: calibri, calibri_embeddedfont, calibri_msfontservice, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; line-height: 23.7417px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">It wasn’t that long ago when Uber thought it could innovate its way out its poor cost structure by replacing drivers with driverless cars but with time horizons for self-driving cars being kicked down the road, Uber have been forced to look for options to ease weaknesses in its business model.</span><span class="EOP BCX0 SCXW247423668" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: calibri, calibri_embeddedfont, calibri_msfontservice, sans-serif; font-size: 14pt; line-height: 23.7417px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph BCX0 SCXW247423668" paraeid="{f6e3c6eb-ff75-4a00-80db-0233c3ee346b}{185}" paraid="412655948" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="EOP BCX0 SCXW247423668" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: calibri, calibri_embeddedfont, calibri_msfontservice, sans-serif; font-size: 14pt; line-height: 23.7417px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr BCX0 SCXW247423668" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "segoe ui", "segoe ui web", arial, verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph BCX0 SCXW247423668" paraeid="{f6e3c6eb-ff75-4a00-80db-0233c3ee346b}{191}" paraid="1238435004" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="TextRun BCX0 SCXW247423668" data-contrast="auto" face="" lang="" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: calibri, calibri_embeddedfont, calibri_msfontservice, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; line-height: 23.7417px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">However, looking closely, Uber hasn’t really addressed </span><span class="TextRun BCX0 SCXW247423668" data-contrast="auto" face="" lang="" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: calibri, calibri_embeddedfont, calibri_msfontservice, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; line-height: 23.7417px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US"><span class="NormalTextRun ContextualSpellingAndGrammarErrorV2 BCX0 SCXW247423668" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: inherit; background-image: url("data:image/svg+xml;base64,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"); background-position: 0% 100%; background-repeat: repeat-x; border-bottom: 1px solid transparent; margin: 0px; padding: 0px; user-select: text;">it’s</span></span><span class="TextRun BCX0 SCXW247423668" data-contrast="auto" face="" lang="" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: calibri, calibri_embeddedfont, calibri_msfontservice, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; line-height: 23.7417px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US"> poor unit economics which has led to historic quarterly losses.</span><span class="EOP BCX0 SCXW247423668" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: calibri, calibri_embeddedfont, calibri_msfontservice, sans-serif; font-size: 14pt; line-height: 23.7417px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph BCX0 SCXW247423668" paraeid="{f6e3c6eb-ff75-4a00-80db-0233c3ee346b}{191}" paraid="1238435004" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="EOP BCX0 SCXW247423668" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: calibri, calibri_embeddedfont, calibri_msfontservice, sans-serif; font-size: 14pt; line-height: 23.7417px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr BCX0 SCXW247423668" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "segoe ui", "segoe ui web", arial, verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph BCX0 SCXW247423668" paraeid="{f6e3c6eb-ff75-4a00-80db-0233c3ee346b}{201}" paraid="652760904" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="TextRun BCX0 SCXW247423668" data-contrast="auto" face="" lang="" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: calibri, calibri_embeddedfont, calibri_msfontservice, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; line-height: 23.7417px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">While its poor unit economics have slightly eased in light of its dominant position in the marketplace and easing price-based competition from main US rival Lyft, Uber has hasn’t really done enough improve it and has in fact made it worse entering the food delivery business where unit economics are arguably worse and is extremely competitive.</span><span class="EOP BCX0 SCXW247423668" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: calibri, calibri_embeddedfont, calibri_msfontservice, sans-serif; font-size: 14pt; line-height: 23.7417px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph BCX0 SCXW247423668" paraeid="{f6e3c6eb-ff75-4a00-80db-0233c3ee346b}{201}" paraid="652760904" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="EOP BCX0 SCXW247423668" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: calibri, calibri_embeddedfont, calibri_msfontservice, sans-serif; font-size: 14pt; line-height: 23.7417px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr BCX0 SCXW247423668" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "segoe ui", "segoe ui web", arial, verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph BCX0 SCXW247423668" paraeid="{f6e3c6eb-ff75-4a00-80db-0233c3ee346b}{207}" paraid="68438694" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="TextRun BCX0 SCXW247423668" data-contrast="auto" face="" lang="" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: calibri, calibri_embeddedfont, calibri_msfontservice, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; line-height: 23.7417px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">Uber Eats is seen as potential pathway for Uber to reach profitability but the rapidly growing food delivery business is a money losing and highly competitive enterprise with shaky unit economics. With the onset of the COVID-19 pandemic, Uber Eats has become larger than main rideshare business thanks to food delivery becoming an essential service and social distancing measures which sounds positive on the face but with a closer look, food delivery becoming main business could be its downfall.</span><span class="EOP BCX0 SCXW247423668" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: calibri, calibri_embeddedfont, calibri_msfontservice, sans-serif; font-size: 14pt; line-height: 23.7417px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph BCX0 SCXW247423668" paraeid="{f6e3c6eb-ff75-4a00-80db-0233c3ee346b}{207}" paraid="68438694" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="EOP BCX0 SCXW247423668" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: calibri, calibri_embeddedfont, calibri_msfontservice, sans-serif; font-size: 14pt; line-height: 23.7417px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr BCX0 SCXW247423668" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "segoe ui", "segoe ui web", arial, verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph BCX0 SCXW247423668" paraeid="{f6e3c6eb-ff75-4a00-80db-0233c3ee346b}{213}" paraid="229339260" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="TextRun BCX0 SCXW247423668" data-contrast="auto" face="" lang="" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: calibri, calibri_embeddedfont, calibri_msfontservice, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; line-height: 23.7417px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">Unlike its rise to dominance in ridesharing where it was competing with taxi drivers, Uber Eats is doing battle with highly capitalized and competitive players which means it can’t simply use its superior funding to undercut them or offer better rates to steal couriers. Add to that crummy unit economics, Uber finds itself in another winner take all market but this time isn’t as well positioned to dominate (</span><span class="TextRun BCX0 SCXW247423668" data-contrast="auto" face="" lang="" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: calibri, calibri_embeddedfont, calibri_msfontservice, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; line-height: 23.7417px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">Uber Eats</span><span class="TextRun BCX0 SCXW247423668" data-contrast="auto" face="" lang="" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: calibri, calibri_embeddedfont, calibri_msfontservice, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; line-height: 23.7417px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US"> is currently the third largest player).</span><span class="EOP BCX0 SCXW247423668" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: calibri, calibri_embeddedfont, calibri_msfontservice, sans-serif; font-size: 14pt; line-height: 23.7417px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph BCX0 SCXW247423668" paraeid="{f6e3c6eb-ff75-4a00-80db-0233c3ee346b}{213}" paraid="229339260" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="EOP BCX0 SCXW247423668" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: calibri, calibri_embeddedfont, calibri_msfontservice, sans-serif; font-size: 14pt; line-height: 23.7417px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr BCX0 SCXW247423668" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "segoe ui", "segoe ui web", arial, verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph BCX0 SCXW247423668" paraeid="{f6e3c6eb-ff75-4a00-80db-0233c3ee346b}{223}" paraid="744563358" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="TextRun BCX0 SCXW247423668" data-contrast="auto" face="" lang="" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: calibri, calibri_embeddedfont, calibri_msfontservice, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; line-height: 23.7417px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">However, Uber hasn’t missed a step and acquired rival Postmates in a spate acquisition in the space which indicates that players are starting to realize whoever still standing isn’t going away. As the competition eases in the space, we could see the crummy economics improve but having said that, Uber Eats becoming Uber’s number one business isn’t as much of a step in the right direction as it looks.</span><span class="EOP BCX0 SCXW247423668" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: calibri, calibri_embeddedfont, calibri_msfontservice, sans-serif; font-size: 14pt; line-height: 23.7417px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph BCX0 SCXW247423668" paraeid="{f6e3c6eb-ff75-4a00-80db-0233c3ee346b}{223}" paraid="744563358" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="EOP BCX0 SCXW247423668" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: calibri, calibri_embeddedfont, calibri_msfontservice, sans-serif; font-size: 14pt; line-height: 23.7417px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr BCX0 SCXW247423668" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "segoe ui", "segoe ui web", arial, verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph BCX0 SCXW247423668" paraeid="{f6e3c6eb-ff75-4a00-80db-0233c3ee346b}{229}" paraid="928044738" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="TextRun BCX0 SCXW247423668" data-contrast="auto" face="" lang="" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: calibri, calibri_embeddedfont, calibri_msfontservice, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; line-height: 23.7417px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">Once again, Uber cannot innovate its way out of Uber Eats crummy cost structure and even it could through a breakthrough in driverless cars or drones, it wouldn’t be long before its competitors leverage these advancements unless Uber itself develops them which is unlikely. Uber has been down this road before only to seriously rollback its ambitions in lieu of the slow rate of advancement of driverless car technology and a damaging high-profile court battle with Google over stolen IP.</span><span class="EOP BCX0 SCXW247423668" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: calibri, calibri_embeddedfont, calibri_msfontservice, sans-serif; font-size: 14pt; line-height: 23.7417px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph BCX0 SCXW247423668" paraeid="{f6e3c6eb-ff75-4a00-80db-0233c3ee346b}{229}" paraid="928044738" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="EOP BCX0 SCXW247423668" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: calibri, calibri_embeddedfont, calibri_msfontservice, sans-serif; font-size: 14pt; line-height: 23.7417px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr BCX0 SCXW247423668" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "segoe ui", "segoe ui web", arial, verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph BCX0 SCXW247423668" paraeid="{f6e3c6eb-ff75-4a00-80db-0233c3ee346b}{235}" paraid="92766259" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="TextRun BCX0 SCXW247423668" data-contrast="auto" face="" lang="" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: calibri, calibri_embeddedfont, calibri_msfontservice, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; line-height: 23.7417px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">Add to that a death while testing its car, it's no wonder Uber has only recently started running trials after a sustained pause. Without the ability to innovate to drive down costs or address its long-term issue with unit economics, Uber is heading one way, bankruptcy or one of the largest meltdowns in US corporate history.</span><span class="EOP BCX0 SCXW247423668" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: calibri, calibri_embeddedfont, calibri_msfontservice, sans-serif; font-size: 14pt; line-height: 23.7417px; margin: 0px; padding: 0px; user-select: text;"> </span></p><p class="Paragraph BCX0 SCXW247423668" paraeid="{f6e3c6eb-ff75-4a00-80db-0233c3ee346b}{235}" paraid="92766259" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;"><span class="EOP BCX0 SCXW247423668" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: calibri, calibri_embeddedfont, calibri_msfontservice, sans-serif; font-size: 14pt; line-height: 23.7417px; margin: 0px; padding: 0px; user-select: text;"><br /></span></p></div><div class="OutlineElement Ltr BCX0 SCXW247423668" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "segoe ui", "segoe ui web", arial, verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;"><p class="Paragraph BCX0 SCXW247423668" lang="" paraeid="{8d1e0577-4fa2-408c-a5b2-5ab335aa281d}{247}" paraid="1834957655" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; margin: 0px; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US"><span class="TextRun BCX0 SCXW247423668" data-contrast="auto" face="" lang="" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: calibri, calibri_embeddedfont, calibri_msfontservice, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; line-height: 23.7417px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">In sum, Uber are in a rock and a hard place and it hard to see them getting out of it alive.</span><span class="EOP BCX0 SCXW247423668" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" face="" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: calibri, calibri_embeddedfont, calibri_msfontservice, sans-serif; font-size: 14pt; line-height: 23.7417px; margin: 0px; padding: 0px; user-select: text;"> </span></p></div>The Carnage Reporthttp://www.blogger.com/profile/09651890945410580242noreply@blogger.com0tag:blogger.com,1999:blog-842072410885865734.post-34642185351071785752020-08-02T22:40:00.000+01:002020-08-02T22:40:13.758+01:00(The Big Disrupt) Netflix: The Fall of Netflix? by captainmidnight<div style="text-align: center;">
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The Carnage Reporthttp://www.blogger.com/profile/09651890945410580242noreply@blogger.com0tag:blogger.com,1999:blog-842072410885865734.post-67915988544393521352020-08-02T22:32:00.000+01:002020-08-02T22:32:15.535+01:00(The Big Dsirupt) Robotics: The Future of Robots | The Future is Now<div style="text-align: center;">
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The Carnage Reporthttp://www.blogger.com/profile/09651890945410580242noreply@blogger.com0tag:blogger.com,1999:blog-842072410885865734.post-34192723279993595822020-08-02T22:26:00.000+01:002020-08-02T22:26:19.763+01:00(Sports) NFL: San Francisco 49ers Coach Kyle Shanahan | Chris Simms Unbuttoned ...<div style="text-align: center;">
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The Carnage Reporthttp://www.blogger.com/profile/09651890945410580242noreply@blogger.com0tag:blogger.com,1999:blog-842072410885865734.post-11319310746491544552020-08-02T22:10:00.001+01:002020-08-02T22:10:26.106+01:00(The Big Disrupt) Why Google may end up selling Waymo (position rating C-) <div style="text-align: center;">
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiMpa5Z0krrLh2RXFRFt-4dU-6eGIGCIljBbsGt1wcY2_O9KC5OORDhJoz8pwtoqzD7we6nbVZyyovQ_C_5TEaOEjsMPugCGy8vPDbYmbQL3IF3cSFUmoXTfoXpVJ4i9OBF5Fjnhf6tBA/s1600/_methode_times_prod_web_bin_0e4ea6ec-e3b4-11e9-af9b-4acc72f640a9.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="663" data-original-width="1180" height="223" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiMpa5Z0krrLh2RXFRFt-4dU-6eGIGCIljBbsGt1wcY2_O9KC5OORDhJoz8pwtoqzD7we6nbVZyyovQ_C_5TEaOEjsMPugCGy8vPDbYmbQL3IF3cSFUmoXTfoXpVJ4i9OBF5Fjnhf6tBA/s400/_methode_times_prod_web_bin_0e4ea6ec-e3b4-11e9-af9b-4acc72f640a9.jpg" width="400" /></a></div>
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<div class="OutlineElement Ltr SCXW2991238 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW2991238 BCX0" lang="EN-US" paraeid="{b6f70c89-aa48-4baf-b144-e0462e3e0780}{252}" paraid="880562317" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US">
<span class="TextRun SCXW2991238 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; line-height: 23.7417px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">Driverless cars have long been promised to be future of how we all get from A to B and no company in the last decade has positioned itself to make good on these promises than Google/Alphabet but a closer look at the company’s self-driving car outfit Waymo and the potential market for level 4 and/or 5 autonomous vehicles suggest Google may cut its losses and start looking for buyers. </span><span class="EOP SCXW2991238 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 14pt; line-height: 23.7417px; margin: 0px; padding: 0px; user-select: text;"> </span></div>
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<div class="OutlineElement Ltr BCX0 SCXW2991238" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW2991238 BCX0" lang="EN-US" paraeid="{32018dc6-225f-4231-a86e-2ebc5f9251e1}{194}" paraid="242179824" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US">
<span class="TextRun SCXW2991238 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; line-height: 23.7417px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">There are a number of reasons why Google may end up selling Waymo but (some of them we’ve covered in the past) but a key reason why Google may end up selling Waymo is quite simple: Google is not a car company.</span><span class="EOP SCXW2991238 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 14pt; line-height: 23.7417px; margin: 0px; padding: 0px; user-select: text;"> </span></div>
<div class="Paragraph SCXW2991238 BCX0" lang="EN-US" paraeid="{32018dc6-225f-4231-a86e-2ebc5f9251e1}{194}" paraid="242179824" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US">
<span class="EOP SCXW2991238 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 14pt; line-height: 23.7417px; margin: 0px; padding: 0px; user-select: text;"><br /></span></div>
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<div class="OutlineElement Ltr BCX0 SCXW2991238" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW2991238 BCX0" lang="EN-US" paraeid="{3f361d13-4330-4494-a933-4a508126e17c}{167}" paraid="391536797" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US">
<span class="TextRun SCXW2991238 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; line-height: 23.7417px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">We like everybody else a decade ago were caught up in the prospect of self-driving cars revolutionizing how we travel but upon reflection, our initial excitement was tempered as we looked at the huge technical and economic challenges players in the autonomous vehicles space face, challenges that would test Google’s commitment to bring self-driving cars to market. </span><span class="EOP SCXW2991238 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 14pt; line-height: 23.7417px; margin: 0px; padding: 0px; user-select: text;"> </span></div>
<div class="Paragraph SCXW2991238 BCX0" lang="EN-US" paraeid="{3f361d13-4330-4494-a933-4a508126e17c}{167}" paraid="391536797" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US">
<span class="EOP SCXW2991238 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 14pt; line-height: 23.7417px; margin: 0px; padding: 0px; user-select: text;"><br /></span></div>
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<div class="OutlineElement Ltr SCXW2991238 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW2991238 BCX0" lang="EN-US" paraeid="{bbc9ea6c-409e-44d6-890a-bad1d2ba0a51}{66}" paraid="1926969314" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US">
<span class="TextRun SCXW2991238 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; line-height: 23.7417px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">Whether it’s the technical challenge teaching AI enabled cars to negotiate human drivers in dynamic environments or the thin margin of error (mistakes can and have led to injury or death) self-driving cars seemed doomed to development hell outside of the odd test case that keep the technology relevant. However, the most troubling issue that plague the nascent self-driving car industry is the dwindling business case.</span></div>
<div class="Paragraph SCXW2991238 BCX0" lang="EN-US" paraeid="{bbc9ea6c-409e-44d6-890a-bad1d2ba0a51}{66}" paraid="1926969314" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US">
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<div class="OutlineElement Ltr SCXW2991238 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW2991238 BCX0" lang="EN-US" paraeid="{6ccd0f7c-c429-4911-9ba4-3a437550395a}{30}" paraid="1801823327" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US">
<span class="TextRun SCXW2991238 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; line-height: 23.7417px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">Even back in the early to mid 10’s when hopes for self-driving cars where high, the business of self-driving cars didn’t make much sense. Sure, there was a proliferation of potential use cases but the actual business case didn’t make sense because of one simple reason, self-driving cars, in our opinion, has a limited business case because it’s a glorified infrastructure project. self-driving cars have little in the way of product market </span><span class="TextRun SCXW2991238 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; line-height: 23.7417px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">fit and</span><span class="TextRun SCXW2991238 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; line-height: 23.7417px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US"> is only viable when autonomous cars are produced to the point that they become ubiquitous.</span><span class="EOP SCXW2991238 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 14pt; line-height: 23.7417px; margin: 0px; padding: 0px; user-select: text;"> </span></div>
<div class="Paragraph SCXW2991238 BCX0" lang="EN-US" paraeid="{6ccd0f7c-c429-4911-9ba4-3a437550395a}{30}" paraid="1801823327" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US">
<span class="EOP SCXW2991238 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 14pt; line-height: 23.7417px; margin: 0px; padding: 0px; user-select: text;"><br /></span></div>
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<div class="OutlineElement Ltr SCXW2991238 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW2991238 BCX0" lang="EN-US" paraeid="{5fd6dbb1-9d18-4ed7-9e21-f6d24d86299e}{222}" paraid="1747204105" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US">
<span class="TextRun SCXW2991238 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; line-height: 23.7417px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">There’s no way Google are going to commit the capital it would take to make this possible and Google know it as it recently for the first time opened Waymo to outside investment and our opinion, won’t be the last. In our opinion, the only way Google doesn’t sell Waymo outright is that come to </span><span class="TextRun SCXW2991238 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; line-height: 23.7417px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">its</span><span class="TextRun SCXW2991238 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; line-height: 23.7417px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US"> senses and commercializes the only thing valuable about Waymo, the technology itself.</span><span class="EOP SCXW2991238 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 14pt; line-height: 23.7417px; margin: 0px; padding: 0px; user-select: text;"> </span></div>
<div class="Paragraph SCXW2991238 BCX0" lang="EN-US" paraeid="{5fd6dbb1-9d18-4ed7-9e21-f6d24d86299e}{222}" paraid="1747204105" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US">
<span class="EOP SCXW2991238 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 14pt; line-height: 23.7417px; margin: 0px; padding: 0px; user-select: text;"><br /></span></div>
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<div class="OutlineElement Ltr BCX0 SCXW2991238" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW2991238 BCX0" lang="EN-US" paraeid="{e889a0bf-717b-4496-b498-327693536316}{76}" paraid="937047521" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US">
<span class="TextRun SCXW2991238 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; line-height: 23.7417px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">Google is one of greatest companies in history but it’s increasingly looking desperate to find a second pitch as its search ad business is coming under pressure from other players (Amazon and </span><span class="TextRun SCXW2991238 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; line-height: 23.7417px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US"><span class="NormalTextRun SpellingErrorV2 SCXW2991238 BCX0" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: inherit; background-image: url("data:image/svg+xml; background-position: left bottom; background-repeat: repeat-x; border-bottom: 1px solid transparent; margin: 0px; padding: 0px; user-select: text;">Bytedance</span></span><span class="TextRun SCXW2991238 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; line-height: 23.7417px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">) and is now waking up to the face that it can’t shoot for the moon forever while powerful players are slowly but surely bringing it back to earth. </span><span class="EOP SCXW2991238 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 14pt; line-height: 23.7417px; margin: 0px; padding: 0px; user-select: text;"> </span></div>
<div class="Paragraph SCXW2991238 BCX0" lang="EN-US" paraeid="{e889a0bf-717b-4496-b498-327693536316}{76}" paraid="937047521" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US">
<span class="EOP SCXW2991238 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 14pt; line-height: 23.7417px; margin: 0px; padding: 0px; user-select: text;"><br /></span></div>
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<div class="OutlineElement Ltr BCX0 SCXW2991238" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: white; clear: both; cursor: text; direction: ltr; font-family: "Segoe UI", "Segoe UI Web", Arial, Verdana, sans-serif; font-size: 12px; margin: 0px; overflow: visible; padding: 0px; position: relative; user-select: text;">
<div class="Paragraph SCXW2991238 BCX0" lang="EN-US" paraeid="{00d44e0d-7415-411a-9d86-28d0e0e53713}{23}" paraid="172666539" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; background-color: transparent; color: windowtext; overflow-wrap: break-word; padding: 0px; text-align: justify; user-select: text; vertical-align: baseline;" xml:lang="EN-US">
<span class="TextRun SCXW2991238 BCX0" data-contrast="auto" lang="EN-US" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-kerning: none; font-size: 14pt; font-variant-ligatures: none !important; line-height: 23.7417px; margin: 0px; padding: 0px; user-select: text;" xml:lang="EN-US">In sum, While Google will fight hard and do everything to bring driverless cars to market but ultimately the financial and operational commitments the Mountain View based company would have to make will force Google to sell Waymo and focus its efforts elsewhere. </span><span class="EOP SCXW2991238 BCX0" data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":160,"335559740":259}" style="-webkit-tap-highlight-color: transparent; -webkit-user-drag: none; font-family: Calibri, Calibri_EmbeddedFont, Calibri_MSFontService, sans-serif; font-size: 14pt; line-height: 23.7417px; margin: 0px; padding: 0px; user-select: text;"> </span></div>
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The Carnage Reporthttp://www.blogger.com/profile/09651890945410580242noreply@blogger.com0tag:blogger.com,1999:blog-842072410885865734.post-28057945389978300622020-07-26T22:11:00.000+01:002020-07-26T22:11:04.593+01:00(The Big Disrupt) Netscape: Project Code Rush - The Beginnings of Netscape / Mozilla Documentary<div style="text-align: center;">
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Check out this revealing and telling documentary about the last year of Netscape before its AOL acqusition.</div>
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<iframe allowfullscreen="" frameborder="0" height="270" src="https://www.youtube.com/embed/4Q7FTjhvZ7Y" width="480"></iframe></div>
The Carnage Reporthttp://www.blogger.com/profile/09651890945410580242noreply@blogger.com0tag:blogger.com,1999:blog-842072410885865734.post-44885507705174248872020-07-26T21:57:00.000+01:002020-07-26T21:57:53.345+01:00 (The Big Disrupt) Myspace: What Killed MySpace? (It Wasn't Facebook) by @coldfusion<div style="text-align: center;">
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<iframe allowfullscreen="" frameborder="0" height="270" src="https://www.youtube.com/embed/Xs5bOyNTPLw" width="480"></iframe></div>
The Carnage Reporthttp://www.blogger.com/profile/09651890945410580242noreply@blogger.com0